Marketing Analytics Consultant - Travel-Heavy, Lead Projects

Healing Strides Counseling; Dallas (TX); On-site; USD 85,000 - 130,000; Full time

Job summary

Healing Strides Counseling seeks a Marketing Analytics Consultant to apply quantitative methods to evaluate offline and digital marketing, and to provide analyses, recommendations, and client-facing presentations. You will manage project-based analytics including MMM, MTA, digital analytics, pricing and promotions, and demand forecasting.

The role requires nearly 2+ years of marketing data analysis experience using SAS or similar tools.

Qualifications

• Approximately 2+ years of experience analyzing marketing data using SAS and other modeling tools.
• Experience providing external consulting to clients.
• Willingness to travel 80-100% for the role.
• Proficient in Applied Statistics/Econometrics, Statistical Programming, and Customer-level data analysis.

Responsibilities

• Perform analyses and deliver recommendations, presentations, and guidance to clients.
• Lead a project team and support team growth.
• Contribute to Marketing Mix Modeling, Multi-Channel Attribution, and Demand Forecasting initiatives.

Job description

Healing Strides Counseling seeks a Marketing Analytics Consultant to apply quantitative methods to evaluate offline and digital marketing, and to provide analyses, recommendations, and client-facing presentations. You will manage project-based analytics including MMM, MTA, digital analytics, pricing and promotions, and demand forecasting.

The role requires nearly 2+ years of marketing data analysis experience using SAS or similar tools.