Marketing Analytics & AI Strategy Lead

Fractal; United States; On-site; USD 150,000 - 220,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Life insurance

Disability plans

401(k) Plan

Paid holidays

Parental Leave

Flexible PTO policy

Job summary

A leading AI consulting firm is seeking a Principal Consultant in Marketing Effectiveness to advise Chief Marketing Officers on AI roadmaps and analytics tools. This role requires over 15 years of experience in analytics and business consulting along with strong leadership skills. The candidate will consult on AI solutions and help develop marketing analytics capabilities. Competitive compensation with a salary range of $150,000 to $220,000 plus bonuses and comprehensive benefits is offered.

Qualifications

• 15+ years of experience in analytics delivery and business consulting, with 5+ years in leadership.
• Experience in design and delivery of high-impact analytics solutions for global clients.
• Knowledge of AI and machine learning techniques such as deep learning and neural networks.
• Effective storyteller able to map client challenges to internal capabilities.
• Ability to manage revenues profitably and create win-win propositions.
• Outstanding presentation and communication skills in a fast-paced environment.

Responsibilities

• Consult clients using Marketing Analytics and AI solutions.
• Build in-depth knowledge of clients' business and drive new business.
• Lead pre-sales process for AI solutions in Marketing.
• Contribute to the marketing analytics capability and develop scalable solutions.
• Evangelize Fractal’s AI solutions for marketing.

Skills

Marketing Analytics

AI solutions

Leadership

Effective storytelling

Business acumen

Presentation skills

Problem-solving

Job description

A leading AI consulting firm is seeking a Principal Consultant in Marketing Effectiveness to advise Chief Marketing Officers on AI roadmaps and analytics tools. This role requires over 15 years of experience in analytics and business consulting along with strong leadership skills. The candidate will consult on AI solutions and help develop marketing analytics capabilities. Competitive compensation with a salary range of $150,000 to $220,000 plus bonuses and comprehensive benefits is offered.