Marketing Analyst

TopDog Law Firm; United States; Remote; USD 80,000 - 90,000; Full time

Job summary

Join a fast-growing legal firm that is redefining marketing in the legal sector. As a Marketing Analyst, you'll leverage your expertise in data analytics to drive impactful marketing campaigns. Collaborate with a passionate team to optimize strategies, analyze performance data, and contribute to the firm's ambitious growth targets. This is an exciting opportunity to work in a dynamic environment where your insights will directly influence marketing initiatives and enhance customer engagement. If you're ready to make a significant impact in a thriving industry, this role is perfect for you.

Benefits

Medical, dental, and vision insurance

Company-paid life insurance

401(k) with company match

Remote working environment

Qualifications

• 2-5 years of experience in marketing analytics or data-driven marketing roles.
• Proficiency in SQL and data visualization tools like Looker and Tableau.

Responsibilities

• Analyze marketing performance data across multiple channels to identify trends.
• Develop marketing dashboards and reports using tools like Looker.

Skills

Marketing Analytics

SQL

Data Visualization

A/B Testing

Problem Solving

Communication Skills

Education

Bachelor's Degree in Marketing or related field

Tools

Looker

Tableau

Google Analytics

Facebook Ads Manager

TikTok Ads Manager

Google Ads

Job description

Join to apply for the Marketing Analyst role at TopDog Law

Join to apply for the Marketing Analyst role at TopDog Law

About TopDog Law (TDL)

TopDog Law is a fast-growing, results-driven legal firm known for breaking the mold in legal marketing. With a team of passionate professionals and a bold, innovative approach, we’ve earned our reputation as one of America’s fastest-growing firms.

About TopDog Law (TDL)

TopDog Law is a fast-growing, results-driven legal firm known for breaking the mold in legal marketing. With a team of passionate professionals and a bold, innovative approach, we’ve earned our reputation as one of America’s fastest-growing firms.

The Opportunity

We’re seeking an experienced growth marketer with expertise in paid social to scale marketing campaigns, drive experimentation, and understand customer behavior and motivations. You’re a passionate marketer who thrives in achieving ambitious growth targets, with a bias for action in an evolving, fast-paced environment.

Key Responsibilities

• Analyze marketing performance data across multiple channels (paid media, organic, radio, OOH, etc.) to identify trends and insights
• Develop and maintain marketing dashboards and reports using tools like Looker
• Track key performance indicators (KPIs) such as ROI, CAC, and conversion rates to optimize marketing strategies
• Perform A/B testing and campaign analysis to improve marketing effectiveness and user experience
• Provide data-driven recommendations for campaign optimization and budget allocation
• Utilize SQL and Google Sheets / Excel to extract, clean, and manipulate data for in-depth analysis
• Conduct customer segmentation and behavioral analysis to enhance targeting and personalization efforts
• Collaborate with stakeholders to define measurement frameworks and attribution models for marketing initiatives
• Stay updated with industry trends, marketing technologies, and best practices in data analytics
  
  

Skills & Qualifications

• 2-5 years of experience in marketing analytics, digital analytics, or data-driven marketing roles
• Technical Skills:
• Proficiency in SQL for data extraction and analysis
• Strong experience with data visualization tools (Looker, Tableau, Power BI)
• Knowledge of Facebook Ads Manager, TikTok Ads Manager, Google Analytics, Google Ads, and SEO tools
• Experience in A/B testing and experimentation frameworks
• Familiarity with Python or R for advanced analytics (a plus)
• Strong analytical and problem-solving abilities
• Ability to translate data insights into actionable marketing strategies
• Excellent communication skills to present findings to non-technical stakeholders
• Detail-oriented and proactive in identifying opportunities for optimization
  

What We Offer

• Competitive compensation
• Medical, dental, and vision insurance
• Remote working environment in EST.
• Company-paid life insurance
• 401(k) with company match
• Opportunity to be part of an elite, fast-growing legal brand

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Law Practice

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