Marketing Analyst

ManpowerGroup; Bellevue (WA); Remote; USD 46,838 - 63,369; Full time

Benefits offered by this job

Medical and Prescription Drug Plans

Dental Plan

Vision Plan

Health Savings Account

Health Flexible Spending Account

Dependent Care Flexible Spending App

Supplemental Life Insurance

Short Term and Long Term Disability

Business Travel Insurance

401(k), Plus Match

Weekly Pay

15 days PTO

Job summary

ManpowerGroup is seeking a Marketing Analyst to support the Publishing Department with data-driven marketing decisions in a remote, game‑industry setting. You will build analytics reports, merge data from Gamesight, Level Up, and Google Analytics, and spearhead attribution strategy.

Ideal candidates have 1–3 years in online marketing or web analytics, with strong data visualization skills and familiarity with the video game development cycle.

Qualifications

• 1–3 years of experience in online marketing, web analytics, or research roles.
• Knowledge of video game marketing and familiarity with game development processes.
• Proficiency in creating engaging data visualizations that tell compelling stories about player behavior.
• Experience with online direct marketing or media performance analysis.
• Familiarity with tools like Gamesight, Level Up, and Google Analytics; coding skills in R, SQL, or Python are a plus.

Responsibilities

• Create comprehensive analytics reports to support marketing initiatives and track player engagement patterns.
• Identify discrepancies across multiple data sources, troubleshoot inaccuracies, and uncover meaningful trends.
• Collaborate with teams to generate insights and optimize marketing strategies based on data analysis.
• Own and manage the Gamesight attribution platform, tailoring it to meet organizational needs.
• Integrate data from Level Up and Google Analytics for cohesive reporting and strategic planning.

Skills

Marketing analytics

Data visualization

Web analytics

Tools

Gamesight

Level Up

Google Analytics

SQL

R

Python

Job description

Our client, a leading organization in the gaming and entertainment industry, is seeking a passionate and skilled Marketing Analyst to join their dynamic team. As a Marketing Analyst, you will support the Publishing Department, helping to refine marketing strategies and improve data-driven decision‑making processes. The ideal candidate will demonstrate strong analytical skills, a deep understanding of video game marketing, and a collaborative spirit that aligns with the company's innovative culture.

Job Title: Marketing Analyst

Location: Remote

Pay Range: $40

What’s the Job?

• Create comprehensive analytics reports to support marketing initiatives and track player engagement patterns.
• Identify discrepancies across multiple data sources, troubleshoot inaccuracies, and uncover meaningful trends.
• Collaborate with teams to generate insights and optimize marketing strategies based on data analysis.
• Own and manage the Gamesight attribution platform, tailoring it to meet organizational needs.
• Integrate data from Level Up and Google Analytics for cohesive reporting and strategic planning.

What’s Needed?

• 1‑3 years of experience in online marketing, web analytics, or research roles.
• Knowledge of video game marketing and familiarity with game development processes.
• Proficiency in creating engaging data visualizations that tell compelling stories about player behavior.
• Experience with online direct marketing or media performance analysis.
• Familiarity with tools like Gamesight, Level Up, and Google Analytics; coding skills in R, SQL, or Python are a plus.

What’s in it for me?

• Opportunity to work within a vibrant and innovative gaming environment.
• Chance to develop and refine your analytical skills with industry‑leading tools.
• Collaborate with passionate professionals dedicated to gaming excellence.
• Contribute to impactful projects that influence marketing strategies and player experiences.
• Be part of a forward‑thinking organization that values diversity and inclusion.

Benefits:

• Medical and Prescription Drug Plans
• Dental Plan
• Vision Plan
• Health Savings Account
• Health Flexible Spending Account
• Dependent Care Flexible Spending Account
• Supplemental Life Insurance
• Short Term and Long Term Disability Insurance
• Business Travel Insurance
• 401(k), Plus Match
• Weekly Pay
• 15 days PTO

ManpowerGroup is committed to providing equal employment opportunities in a professional, high-quality work environment. It is the policy of ManpowerGroup and all of its subsidiaries to recruit, train, promote, transfer, pay and take all employment actions without regard to an employee's race, color, national origin, ancestry, sex, sexual orientation, gender identity, genetic information, religion, age, disability, protected veteran status, or any other basis protected by applicable law.