Marketer Community Liaison

AMERICAN HOME HEALTH AGENCY; Miami (FL); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Flexible Scheduling

Competitive Compensation & Performance

Careers Advancement

Job summary

AMERICAN HOME HEALTH AGENCY in Orlando seeks a driven Home Health Agency Marketer / Community Liaison to cultivate referral relationships with physicians, discharge planners, and facilities. You will educate healthcare professionals and families about home health services and coordinate transitions of care to support patient outcomes.

The role emphasizes territory analysis, strategic growth plans, and maintaining detailed marketing dashboards to drive census growth.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Healthcare Administration, or related field preferred.
• Two years of professional experience in healthcare marketing, pharmaceutical sales, or medical device sales.
• Deep knowledge of the Orlando healthcare market and existing local provider relationships.
• Excellent public speaking, presentation, and interpersonal communication skills.
• Valid Driver’s license and reliable transportation required.

Responsibilities

• Build and maintain strong referral relationships with physicians, case managers, social workers, and discharge planners in the Orlando area.
• Conduct marketing presentations and educational briefings to healthcare professionals and community groups.
• Meet with prospective patients and their families to explain home health services, address questions, and facilitate a smooth transition of care.
• Gather necessary clinical and demographic documentation to initiate the referral intake process.
• Analyze territory market data and implement strategic plans to expand presence and achieve growth goals.
• Maintain comprehensive records of marketing activities, contacts, and referral pipelines using tracking systems.

Skills

Public speaking

Relationship building

Presentation skills

Communication

Education

Bachelor’s degree in Marketing

Job description

Benefits/Perks

• Flexible Scheduling
• Competitive Compensation & Performance Bonuses
• Careers Advancement

Job Summary

We are looking for a driven and compassionate Home Health Agency Marketer / Community Liaison to join our team! In this role, you will be the face of our agency in the Orlando community, establishing and maintaining strong relationships with physicians, hospital discharge planners, skilled nursing facilities, and community resources. You operate with a big heart and a strategic mind, helping families and healthcare professionals understand how our personalized, attentive care can help patients thrive at home. You are detail-oriented, highly organized, and an excellent communicator who can confidently navigate the local healthcare landscape to drive census growth. Prior Home Health, Hospice, or Medical Sales experience is a plus.

Responsibilities

• Build and maintain strong referral relationships with physicians, case managers, social workers, and discharge planners in the Orlando area.
• Conduct marketing presentations and educational briefings to healthcare professionals and community groups.
• Meet with prospective patients and their families to explain our home health services, address questions, and facilitate a smooth transition of care.
• Gather necessary clinical and demographic documentation to initiate the referral intake process.
• Analyze territory market data and implement strategic plans to expand our agency's presence and achieve growth goals.
• Maintain comprehensive records of marketing activities, contacts, and referral pipelines using our tracking systems.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Healthcare Administration, or related field preferred.
• Two years of professional experience in healthcare marketing, pharmaceutical sales, or medical device sales.
• Deep knowledge of the Orlando healthcare market and existing local provider relationships.
• Excellent public speaking, presentation, and interpersonal communication skills.
• Valid Driver’s license and reliable personal transportation required.

Beneficios/Prestaciones

• Horarios flexibles
• Compensación competitiva y bonos por desempeño
• Avance profesional

Resumen del puesto

¡Estamos buscando un Comercializador de Salud en el Hogar / Enlace Comunitario (Marketer) motivado y compasivo para unirse a nuestro equipo! En este puesto, usted será el rostro de nuestra agencia en la comunidad de Orlando, estableciendo y manteniendo relaciones sólidas con médicos, planificadores de altas hospitalarias, centros de enfermería especializada y recursos comunitarios. Se desempeñará con un gran corazón y una mente estratégica, ayudando a las familias y a los profesionales médicos a comprender cómo nuestra atención personalizada puede ayudar a los pacientes a prosperar en el hogar. Es una persona detallista, altamente organizada y un excelente comunicador que puede navegar con confianza el panorama de la salud local para impulsar el crecimiento de nuestra red de pacientes. La experiencia previa en marketing de salud en el hogar, cuidados paliativos (Hospice) o ventas médicas es una ventaja.

Responsabilidades

• Construir y mantener relaciones sólidas de referencia con médicos, gestores de casos, trabajadores sociales y planificadores de altas en el área de Orlando.
• Realizar presentaciones de marketing y sesiones informativas educativas para profesionales de la salud y grupos comunitarios.
• Reunirse con posibles pacientes y sus familias para explicar nuestros servicios de salud en el hogar, responder preguntas y facilitar una transición de atención sin problemas.
• Recopilar la documentación clínica y demográfica necesaria para iniciar el proceso de admisión de referencias.
• Analizar los datos del mercado del territorio e implementar planes estratégicos para expandir la presencia de nuestra agencia y lograr los objetivos de crecimiento.
• Mantener registros completos de las actividades de marketing, los contactos y los canales de referencia utilizando nuestros sistemas de seguimiento.

Requisitos

• Preferiblemente Licenciatura en Marketing, Administración de Empresas, Administración de la Salud o un campo relacionado.
• Dos años de experiencia profesional en marketing de atención médica, ventas farmacéuticas o ventas de dispositivos médicos.
• Conocimiento profundo del mercado de atención médica de Orlando y relaciones locales existentes con proveedores.
• Excelentes habilidades de oratoria, presentación y comunicación interpersonal.
• Licencia de conducir válida y transporte propio confiable requerido.