Market Research Intern

Protobrand; Boston (MA); On-site; USD 20,000 - 31,000; Full time

Benefits offered by this job

Paid internship

In-person

Boston, MA

Job summary

Protobrand is seeking enthusiastic students and recent graduates to gain real-world experience in consumer behavior and market research. As an intern at an entrepreneurial organization, you will be part of a collaborative team and contribute to all phases across our data-intensive research process.

You will have the opportunity to work with multiple brands during the internship, spanning industries and regions.

Qualifications

• Background/experience in marketing, branding, behavioral science, or market research.
• Experience with Microsoft Excel and PowerPoint.
• Experience with a survey collection/programming platform such as Qualtrics or SurveyMonkey.
• Curious about using AI to streamline the research process.

Responsibilities

• Questionnaire programming and testing.
• Data collection including fielding management, quota tracking, and data cleaning.
• Qualitative and quantitative data analysis, using AI tools.
• Data visualization and report preparation.

Skills

Marketing

Branding

Behavioral science

Market research

Excel

PowerPoint

AI curiosity

Tools

Qualtrics

SurveyMonkey

Job description

Protobrand is seeking enthusiastic and talented students and recent graduates with an interest in consumer behavior and market research who wish to gain real world experience. As an intern at an entrepreneurial organization, you will be part of a collaborative team and contribut e to all phases across our data-intensive research process. You will have the opportunity to work with multiple brands during the internship, spanning industries and regions.

Join our dynamic research team and dive into a wide range of tasks from data collection and processing to analysis and reporting. You will have opportunities to participate in client calls and get firsthand experience—no fetching coffee here! You will be able to work with our proprietary survey software to collect, prepare, and analyze data. Contribute your ideas and help shape our organization, as well as the insights and strategies we deliver to clients. Be part of a team that values diversity, inclusion, and everyone’s point of view. If you're ready to make a real impact, learn a ton, and help build better brands, we want to hear from you!

What will you gain?

• Practical knowledge in consumer behavior and System 1/ System 2 decision-making
• First-hand experience working on a variety of projects for Fortune 500 companies in CPG, Tech, Healthcare, and Energy (such as Kraft Heinz, Hulu, Mars, Xcel Energy, Colgate Palmolive, etc.)
• Exposure to and experience with the full cycle of market research projects from scoping to reporting
• Exposure to project management tools and best practices
• Learn from a tight-knit global team of experts in market research

What will you do?

• Questionnaire programming and testing
• Data collection including fielding management, quota tracking, and data cleaning
• Qualitative and quantitative data analysis, using advanced AI tools
• Data visualization and report preparation

Who are you?

• Background/experience in one or more of: marketing, branding, behavioral science, market research
• Experience with Microsoft Excel and PowerPoint
• Experience with a survey collection/programming platform such as Qualtrics or SurveyMonkey (nice to have)
• Curious about using AI and its ability to help streamline the research process

This is a paid, full-tim e, in-person i nternship located in Boston’s South End