Market Research Expert

AI Trainer Jobs; United States; Remote; USD 54,000 - 90,000; Full time

Job summary

SME Careers, a subsidiary of SuperAnnotate, seeks an experienced Market Research SME for an hourly remote contractor role. You will review AI-generated market research outputs and create expert deliverables, evaluating reasoning quality and providing precise feedback.

You will assess accuracy, bias, sampling, and insights, writing high-quality explanations and model deliverables. Responsibilities include developing training content, optimizing AI performance, and ensuring model integrity across

Qualifications

• Bachelor’s degree in Marketing, Business, Economics, Statistics, Psychology, or related field.
• 5+ years of market research, consumer insights, strategy, or analytics experience.
• Experience with qualitative and quantitative methods: interviews, focus groups, surveys.
• Ability to create and critique research instruments: wording, scales, survey flow.
• Strong analytical reasoning and ability to translate questions into testable hypotheses.
• Comfort with market sizing and forecasting logic.
• Attention to detail and English proficiency at C1 level.
• Reliable, self-directed, able to work asynchronously across time zones.
• Prior AI data training/annotation or research ops experience is preferred.

Responsibilities

• Develop AI training content: prompts, gold-standard outputs, briefs, survey instruments, insight summaries.
• Evaluate and rank AI responses to improve methodological rigor and usefulness.
• Test AI outputs for inaccuracies, bias, and evidence quality across industries.

Skills

English

Market Research

Competitive Analysis

Data Interpretation

Segmentation & Personas

Survey Design

Customer Insights

TAM/SAM/SOM Sizing

Sampling & Bias

Reporting & Storytelling

Education

Bachelor’s degree or higher in Marketing, Business, Economics, Statistics, Psychology, or related field

Job description

Pay: up to $65/hour

In this hourly, remote contractor role, you will work as a Market Research Subject Matter Expert (SME) to review AI-generated market research outputs and/or create expert research deliverables, evaluating reasoning quality and step-by-step analytical thinking while providing precise written feedback. You will assess solutions for accuracy, clarity, methodological soundness, and adherence to the prompt; identify errors in research design, sampling logic, survey construction, bias/confounding, competitive analysis, sizing (TAM/SAM/SOM), and insight synthesis; fact-check claims and data usage; write high-quality explanations and model deliverables that demonstrate correct research reasoning; and rate and compare multiple responses based on correctness, usefulness, and reasoning quality.

This role is with SME Careers, a fast-growing AI Data Services company and subsidiary of SuperAnnotate, delivering training data for many of the world’s largest AI companies and foundation-model labs.

Important:

There is no immediate project for this role; however, if qualified, you will be among the first experts we reach out to when relevant opportunities arise. This will also provide you with access to future projects available through our expert network.

Responsibilities

• Develop AI Training Content: Create detailed prompts and gold-standard market research outputs (research plans, briefs, survey instruments, insight summaries, competitor scans).
• Optimize AI Performance: Evaluate and rank AI responses to improve methodological rigor, clarity, and practical usefulness.
• Ensure Model Integrity: Test AI outputs for inaccuracies, misleading claims, biased framing, and improper evidence use; validate reliability across industries and use cases.

Requirements

• Bachelor’s degree (or higher) in Marketing, Business, Economics, Statistics, Psychology, or a related field (or equivalent professional experience).
• 5+ years of professional experience in market research, consumer insights, strategy, or analytics (agency, consulting, or in-house).
• Strong understanding of qualitative and quantitative methods: interviews, focus groups, surveys, conjoint/MaxDiff familiarity (optional), basic experimental thinking.
• Proven ability to create and critique research instruments: question wording, scales, leading/loaded questions, survey flow, screening, and quality checks.
• Strong analytical reasoning: translating ambiguous questions into testable hypotheses, research plans, and decision-ready conclusions.
• Comfortable with market sizing and forecasting logic, including assumptions, triangulation, and sensitivity checks.
• Exceptional attention to detail when spotting flawed methodology, overconfident conclusions, weak evidence, or “hallucinated” data; minimum C1 English proficiency.
• Reliable, self-directed, and able to deliver consistent quality in an hourly, remote contractor workflow across time zones.
• Prior experience with AI data training/annotation, insight QA, research ops, or editorial review is strongly preferred.

Skills: English, Market Research, Competitive Analysis, Data Interpretation, Segmentation & Personas, Survey Design, Customer Insights, TAM/SAM/SOM Sizing, Sampling & Bias, Reporting & Storytelling

Open to candidates in: Bangladesh, Bhutan, Brazil, Cambodia, Germany, India, Indonesia, Malaysia, Nepal, Pakistan, Singapore, Sri Lanka, Thailand, The Philippines, The United States, Timor Leste, Vietnam

Interview language: English