Market Planning & Operations Sr. Manager (UCAN) Sports Planning & Solutions

Netflix; New York (NY); On-site; USD 270,000 - 450,000; Full time

Benefits offered by this job

Health Plans

401(k) Matching

Stock Option Program

Disability Programs

Life Insurance

Paid time off

Job summary

Netflix is seeking a Senior Manager of Sports Planning and Solutions in New York to lead the packaging and pricing for our live sports advertising products across Upfront and Scatter marketplaces.

You will partner with Sales Leadership to manage planning, pricing, and pipeline, ensuring revenue goals and top-tier advertiser experiences across live events.

Qualifications

• Deep expertise in live sports advertising and how agencies buy inventory.
• Experience in packaging and pricing across Upfront/Scatter markets.
• Strong leadership and communication to present to clients.

Responsibilities

• Develop integrated, customer-specific packages tailored to client spend.
• Repackage inventory dynamically to optimize yield before events.
• Collaborate with pricing and yield teams on unit-based pricing and CPMs.
• Evaluate pricing based on event performance and buyer behavior.
• Build a channel mix strategy to hit revenue targets.
• Track the sports pitch pipeline and deal status for prioritization.
• Serve as primary contact for sales questions on sports packages and pricing.

Skills

Live sports ad sales planning

Cross-functional collaboration

Revenue strategy

Job description

At Netflix, our mission is to entertain the world. Together, we are writing the next episode - pushing the boundaries of storytelling, global fandom and making the unimaginable a reality. We are a dream team obsessed with the uncomfortable excitement of discovering what happens when you merge creativity, intuition and cutting-edge technology. Come be a part of what’s next.

About The Role

Netflix is looking for a Sr. Mgr of Sports Planning and Solutions to implement the packaging and planning strategy of our live sports advertising business across both Upfront and Scatter marketplaces. This role sits at the intersection of ads revenue strategy, inventory management, and client solutions. This role is responsible for ensuring Netflix hits its financial goals while delivering best-in-class advertiser experiences across our growing live sports portfolio. This individual will be a key decision-maker for the business, partnering closely with Sales Leadership to manage planning, packaging, and pipeline from a holistic perspective. They will manage the frameworks and processes that ensure every live sports event is set up to deliver against quota, deal commitments and company yield targets.

What You Will Do

• Develop integrated, customer‑specific packages tailored to historical client spend and prior sports package purchases.
• Repackage inventory dynamically leading up to the event to optimize yield and ensure revenue goals are met
• Cross‑collaborate with broader pricing and yield management teams on unit based pricing and CPMs
• Evaluate marketplace and overall package pricing based on historical event performance and the way agencies and advertisers buy across Upfront and Scatter markets
• Build an integrated channel mix strategy for live sports packages sales across Upfront and Scatter marketplaces to hit company revenue targets
• Track and manage the sports pitch pipeline and deal status to enable competitive evaluation and prioritization
• Serve as the primary point of contact for sales questions on sports packages and pricing, ensuring a seamless and consultative experience

Who You Are

• 10-12 years of experience in live sports ad sales planning within an agency or a national media, streaming, or digital advertising organization
• Deep expertise in live sports advertising — including working knowledge of how agencies and brands buy sports inventory across Upfront and Scatter markets
• Experienced in agency dynamics, holding company structures, and client‑specific buying behaviors
• Track record of managing large, complex inventory portfolios across multiple simultaneous live events
• Highly cross‑functional and comfortable navigating and influencing across Sales, Brand Partnerships, Measurement and Product
• Excellent communicator who can translate complex inventory and pricing logic into clear, client‑facing narratives
• Detail‑oriented and organized, with the ability to manage multiple priorities in a fast‑paced, high‑stakes environment

Generally, our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $270,000.00 - $450,000.00.

Generally, our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $0.00 - $0.00.

Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family‑forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full‑time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full‑time salaried employees are immediately entitled to flexible time off. See more details about our Benefits here.

Netflix is a unique culture and environment. Learn more here.

Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.

We are an equal‑opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.