Market Manager

Armor Brewing Company; Allen (TX); On-site; USD 50,000 - 60,000; Full time

Job summary

Armor Brewing Co. in the DFW market is seeking a Market Manager – On-Premise to own our presence with bars, restaurants, hotels, and entertainment venues across the territory.

You will manage existing accounts, build new business through cold calls and referrals, coordinate tastings and promotions, and provide weekly CRM-based reporting on market conditions and performance.

Qualifications

• 2+ years in beverage alcohol sales (on-premise preferred).
• Valid Texas driver's license with a clean driving record.
• Reliable, insured vehicle (comprehensive coverage required).
• Must pass pre-employment background and drug screening; random testing may apply.
• Proficient in CRM tools and basic reporting.

Responsibilities

• Build and maintain relationships with bars, restaurants, hotels, and entertainment venues across your territory.
• Conduct regular account visits—this is a five-days-a-week-in-market role.
• Hit monthly and quarterly volume goals; drive new tap handle placements and menu features.
• Coordinate promotions, tastings, and staff education events at accounts.
• Log account activity in CRM and report weekly on market conditions and competitive activity.

Skills

CRM tools

Beverage sales

Territory management

Job description

Market Manager - On-Premise | Armor Brewing Co. | DFW Metro

Armor Brewing is a veteran-owned craft brewery based in Allen, TX. We make beer worth talking about, and we're growing. We need someone to own our presence in the DFW market - not manage it from a desk, but actually be in it.

What You'll Do

Account Management

• Build and maintain relationships with bars, restaurants, hotels, and entertainment venues across your territory
• Manage and grow existing accounts while developing new business through cold calls, referrals, and networking
• Conduct regular account visits - this is a five-days-a-week-in-market role
• Resolve any issues around orders, service, or delivery quickly and professionally
• Ensure proper pricing, distribution, and brand visibility across all accounts
• Hit monthly and quarterly volume goals
• Drive new tap handle placements, menu features, and back-bar visibility
• Match product recommendations to each account's concept and guest profile
• Track your territory, plan your routes, and maximize your time in market

Brand Building

• Execute promotions, tastings, and staff education events at accounts
• Coordinate periodic consumer events and festivals (nights and weekends as needed throughout the year)
• Maintain point-of-sale standards and ensure Armor is represented well wherever we pour
• Be the face of Armor Brewing in the market

Reporting

• Log account activity and notes in CRM - keep it current
• Report weekly on market conditions, account feedback, and competitive activity
• Track incentive programs and your own performance metrics

What We're Looking For

• 21 years or older
• 2+ years in beverage alcohol sales (on-premise preferred)
• Existing DFW account relationships are a genuine advantage
• You know how to have a real conversation with a bar owner, a GM, and a bartender - and those are three different conversations
• Self-directed - you manage your own time and your own results
• Proficient in CRM tools and basic reporting
• Valid Texas driver's license with a clean driving record
• Reliable, insured vehicle (minimum coverage: $100K bodily injury / $300K liability / $50K property damage)
• Must pass pre-employment background and drug screening; subject to random testing throughout employment

Compensation: $50,000-60,000 base + bonus

Physical Requirements

• Daily driving throughout assigned territory (up to several hours per day)
• Walking, standing, bending, and lifting up to 45 lbs regularly
• Must be able to work occasional evenings and weekends for events

Armor Brewing Co. provides equal employment opportunities to all applicants and employees without regard to race, color, religion, sex, national origin, age, disability, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by federal, state, or local law.

Employment with Armor Brewing Co. is at-will.