Market Insights Analyst — Strategy & Growth

Etsy, Inc.; New York (NY); Hybrid; USD 112,000 - 152,000; Full time

Benefits offered by this job

Equity package

Annual bonus

Competitive benefits

Job summary

Etsy, Inc. is seeking a Market Researcher to influence marketing decisions by deeply understanding Etsy’s audiences and competitive landscape. You will work with marketing teams and researchers to deliver insights shaping the future of human commerce on Etsy.

This full-time role reports to the Senior Manager, Market Research and is based in the New York area with hybrid work expectations. You will conduct quantitative and qualitative research, build brand tracking, and translate findings into

Qualifications

• 3+ years of primary market research experience, including brand tracking.
• Familiarity with lifecycle marketing and translating research into marketing recommendations.
• Strong quantitative research skills: sampling, questionnaire design, data analysis, and reporting.
• Experience shaping lifecycle marketing strategy through research.
• Experience with product marketing research such as positioning, GTM messaging, or value prop testing.
• Comfort using AI tools to accelerate workflows while keeping human oversight.
• Excellent data visualization skills (e.g., Google Slides) and clear narrative communication.
• Strong written and verbal communication; collaborative, pragmatic mindset.

Responsibilities

• Guide marketing strategy and execution with Product & Retention Marketing teams.
• Independently develop and execute tight-scope research projects, including surveys and data analysis, and report insights.
• Own brand tracking program aspects: vendor relationships, questionnaire updates, tabulation specs, data analysis and reporting.
• Source and synthesize secondary research, including competitive intelligence.
• Oversee market research operations and coordination with third-party research vendors.

Skills

Market research

Lifecycle marketing

Quantitative analysis

Questionnaire design

Data visualization

Google Slides

Communication

Collaboration

AI tools

Job description

Etsy, Inc. is seeking a Market Researcher to influence marketing decisions by deeply understanding Etsy’s audiences and competitive landscape. You will work with marketing teams and researchers to deliver insights shaping the future of human commerce on Etsy.

This full-time role reports to the Senior Manager, Market Research and is based in the New York area with hybrid work expectations. You will conduct quantitative and qualitative research, build brand tracking, and translate findings into