Managing Director Marketing (Remote Opportunity)

Stanford University; Stanford (CA); Remote; USD 200,000 - 260,000; Full time

Job summary

Stanford University's Graduate School of Business seeks a Managing Director of Marketing to lead innovative marketing strategies, drive enrollment, and enhance brand visibility. The ideal candidate will possess extensive experience in marketing and team leadership, fostering a culture of collaboration and continuous improvement.

Qualifications

• 10+ years of relevant experience or equivalent combination.
• Proven success in developing and executing marketing and sales strategies.

Responsibilities

• Develop a compelling narrative for the marketing team.
• Implement integrated marketing strategies to maximize enrollments.
• Manage marketing budgets for optimal resource allocation.

Skills

Leadership

Analytical Skills

Communication

Collaboration

Curiosity

Education

Bachelor's Degree

Advanced Degree in Marketing or Business

Job description

Join to apply for the Managing Director Marketing (Remote Opportunity) role at Stanford University

Stanford’s Graduate School of Business (GSB) has earned a global reputation for excellence through its innovative management education programs. The GSB’s degree and non-degree programs offer students a transformative educational experience grounded in faculty research, fostering ideas that illuminate management practices and developing principled, insightful leaders.

Executive Education at GSB is delivered by world-class faculty who inspire global leaders to drive positive change. With over 40 open-enrollment programs, we challenge current and future leaders to think differently, providing unique experiences and networking opportunities that foster leadership growth.

We seek an accomplished strategic leader for the role of Managing Director of Marketing to shape the marketing function, drive enrollment, boost brand visibility, and develop our portfolio of executive education programs. The ideal candidate will have extensive experience in generating marketplace demand and leading high-caliber teams, and will be passionate about creating opportunities that change lives and organizations.

Leadership Responsibilities

• Develop a compelling narrative for the GSB Exec Ed marketing team aligned with the school's mission.
• Create a marketing roadmap with measurable goals contributing to organizational success.
• Explore innovative marketing approaches beyond traditional search-based methods, including content marketing and targeted engagement strategies.

Strategic Planning & Demand Generation

• Implement integrated marketing strategies to maximize reach, impact, and enrollments.
• Collaborate with sales, programs, and tech teams to attract and nurture leads through the marketing funnel.
• Adopt new technologies and platforms to enhance marketing effectiveness and create a community of loyal advocates.

Product Portfolio & Innovation

• Conduct market research to guide product development and market fit strategies.
• Partner across functions to develop differentiated educational offerings.

Budget & ROI Management

• Manage marketing budgets to optimize resource allocation and ROI.
• Use dashboards and automated reports for real-time performance tracking and cost efficiencies.

Team & Resource Development

• Build and lead a high-performing marketing team with strong technical skills.
• Foster a culture of collaboration, experimentation, and continuous improvement.

Qualifications

• Bachelor's degree with 10+ years of relevant experience or equivalent combination.
• Proven success in developing and executing marketing and sales strategies.
• Strong collaborative, analytical, and communication skills.
• Curiosity and a growth mindset with diverse, transferable skills.

Preferred qualifications include 8+ years leading marketing or sales teams, experience in executive education, and an advanced degree in Marketing or Business. This remote role is open nationwide within the U.S., with a salary range of $200,000 to $260,000 annually, depending on location and experience.

Application Process

Apply online by submitting a cover letter and résumé. For more details about benefits and rewards, visit Stanford’s benefits page.