Manager Site Merchandising, Lighting and Casual Seating - West Elm

Socket.dev; New York (NY); On-site; USD 97,000 - 116,000; Full time

Benefits offered by this job

Discount on all brands

401(k) plan

Paid vacations and holidays

Health, dental and vision insurance

Commuter benefits

Wellness program

Job summary

Williams-Sonoma, Inc. is seeking a Manager of Site Merchandising to champion the customer site experience and drive online revenue for Casual Seating and Lighting.

You will translate merchandising priorities into compelling onsite experiences while leading a team and collaborating with cross-functional partners. Responsibilities include managing category presentation, leading campaigns, and using analytics to optimize performance.

Qualifications

• 5+ years of eCommerce merchandising experience.
• 1+ years of people management experience.
• Experience managing holistic category businesses and seasonal campaigns.
• Deep understanding of site merchandising strategy, customer journey optimization, and digital storytelling.
• Strong analytical skills with web analytics experience (Adobe Analytics).
• Excellent communication, collaboration, organizational, and PM skills.
• BA/BS degree.
• Onsite in the Dumbo office Monday-Thursday; Friday optional in-office.

Responsibilities

• Lead site merchandising strategies for Casual Seating and Lighting to drive revenue, conversion, engagement, and discovery.
• Own day-to-day category presentation across onsite touchpoints (pages, search, navigation, ranking, storytelling, promotions).
• Lead seasonal campaigns and category launches with cohesive storytelling and premium product presentation.
• Analyze weekly performance to optimize revenue, conversion, and engagement.
• Identify and prioritize site experience improvements using a test-and-learn approach.
• Partner with UX/Product, Marketing, Creative, Analytics, Technology, and Operations to support enhancements.

Skills

eCommerce merchandising

People management

Analytics

Cross-functional collaboration

Brand storytelling

BA/BS degree

Adobe Analytics

SiteCatalyst

Education

BA/BS degree

Tools

Adobe Analytics

SiteCatalyst

Job description

About the Team

At WSI we pride ourselves as a digital first company, focusing on DTC as a growth engine and the primary way we connect with, inspire, and convert our customers. It is an incredibly exciting time for West Elm, with explosive growth creating a unique opportunity to shape a dynamic, fast-moving business with meaningful impact. Site merchandising is the cornerstone of the digital department, owning the strategy behind how products, stories, and customer journeys come together to drive engagement, conversion, and business results.

About the Role

The Manager of Site Merchandising serves as a champion ofthe customersite experience and is responsible for driving online business initiatives and visual merchandising strategies that increase website revenue, conversion, engagement, and product discovery for the Casual Seating and Lighting businesses. This role uses data, customer behavior, and cross-functional input to identify opportunities, reduce friction, and continuously improvethe digitalexperience.

This role has the potential to manage and develop at least one direct report and partners closely with Merchandising, Planning, Marketing, Creative, UX/Product, Analytics, Technology, Inventory Management, and Operations teams to deliver seasonal campaigns, category launches, promotions, and site optimizations on time and with accuracy.

Responsibilities

Site Merchandising & Category Ownership

• Lead the site merchandising strategies for Casual Seating and Lighting to support revenue, conversion, engagement, and product discovery goals.
• Own day-to-day category presentation across key onsite touchpoints, including category pages, search, navigation, product ranking, product storytelling, promotions, and seasonal launches.
• Lead execution of seasonal campaigns, promotional strategies, and category launches for assigned businesses, ensuring cohesive storytelling and premium product presentation by translating merchandising, marketing, and planning priorities into clear onsite experiences.

Analytics & Performance Management

• Analyze weekly business performance to ensure categories are merchandised to optimize revenue, conversion, customer engagement, and product discovery.
• Monitor key site metrics, including traffic, conversion funnel, product finding behavior, search/navigation performance, basket building, and promotional performance.

Customer Experience & Optimization

• Championthe customersite experience and drive optimizations that reduce friction and make the shopping journey more intuitive and inspiring.
• Identify and prioritize site experience improvements through a systematic, agile, and test-and-learn approach.
• Partner with UX/Product, Marketing, Creative, Analytics, and Technology teams to support enhancements that improve engagement and business performance.

Leadership & Cross-Functional Partnership

• Represent the DTC/eCommerce customer experience in assortment reviews, seasonal planning meetings, and cross-functional business discussions.
• Build strong working relationships with Merchandising, Planning, Inventory Management, Marketing, Creative, Analytics, Technology, and Operations partners to ensure alignment and flawless execution.

Criteria

• 5+ years of eCommerce merchandising experiencerequired.
• 1+ years of people management experience withdemonstratedsuccess developing high-performing teams.
• Experience managing holistic category businesses and seasonal campaigns within a fast-paced retail environment.
• Deep understanding of site merchandising strategy, customer journey optimization, and digital storytelling.
• Strong analytical skills with experience using web analytics platforms such as Adobe Analytics/SiteCatalyst.
• Solid business acumen with the ability to balance brand storytelling and commercial performance.
• Exceptional communication, collaboration, organizational, and project management skills.
• BA/BS degreerequired.
• This role requires being onsite in the Dumbo office Monday through Thursday and Friday as optional in the office

Our Culture & Values

We believe that taking care of our people is vital to our success and we strive to offer equitable and transparent practices for all. We prioritize connection, growth, and wellbeing.

People First

Putting People First means investing in overall well-being and opportunities to grow and advance within the organization. Depending on the position and location, here are a few highlights of what benefits may be available:

Benefits

• A generous discount on all WSI brands
• A 401(k) plan and other investment opportunities
• Paid vacations, holidays, and time off to volunteer
• Health benefits, dental and vision insurance, including same-sex domestic partner benefits
• Tax-free commuter benefits
• A wellness program that supports your physical, financial and emotional health

Continued Learning

• In-person and online learning opportunities through WSI University
• Cross-brand and cross-function career opportunities
• Resources for self-development
• Advisor (Mentor) program
• Career development workshops, learning programs, and speaker series

WSI will not now or in the future commence an immigration case or "sponsor" an individual for this position (for example, H-1B or other employment-based immigration).

This role is not eligible for relocation assistance.

Williams-Sonoma, Inc. is an Equal Opportunity Employer. Williams-Sonoma, Inc. will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance, or other applicable state or local laws and ordinances.

The expected starting pay range for this position is$97,000 - $116,000. Applicable pay ranges may differ across markets. Actual pay will be determined based on experience and other job-related factors permitted by law. In addition to competitive pay, compensation may include a variety of other components like benefits, paid time off, merit, and bonus opportunities.

#LI-JC1

Our Company

Founded in 1956, Williams-Sonoma, Inc. is the premier specialty retailer of high-quality products for the kitchen and home in the United States. Our family of brands are Williams Sonoma, Williams Sonoma Home, Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, Rejuvenation, West Elm, Mark & Graham, Outward, and GreenRow. These brands are among the best known and most respected in the industry. We offer beautifully-designed, stylish and functional products for every area of the home, including the kitchen, living room, bedroom, home office, closet, laundry room and even outdoor spaces. We've seen some big changes since our first brick-and-mortar store opened more than half of a century ago. What hasn't changed is our passion for high-quality products, functional design, outstanding customer service, and enhancing the lives of our customers and the communities where we operate. Today, we're a multi-brand, multi-channel, global enterprise supported by state-of-the-art technology and some of the most talented teams in retailing - and we're always looking for new energy and ideas.