Manager, Post Acute Growth & Market Strategy

PBACO Holding LLC; Florida; Sur place; USD 110 000 - 140 000; Plein temps

Résumé du poste

PBACO seeks a Manager, Post Acute Growth & Market Strategy to expand our IRF, SNF and home health networks nationwide. You will identify coverage gaps, build market plans, and recruit providers to close the gaps.

This externally facing, individual contributor role partners with Network Development, Post-Acute, Hospital Services, Analytics and Operations, with monthly regional travel.

Qualifications

• 3–5 years in healthcare business development or related field.
• Experience building and executing growth strategies.
• Understanding IRF, SNF and home health services and markets.
• Ability to translate data into business development plans.
• Strong prospecting, presentation, negotiation and closing skills.

Responsabilités

• Analyze networks to identify coverage gaps by market and service line.
• Turn data into recruitment priorities with Analytics.
• Build target lists and market strategies; present to leadership.
• Refine post-acute value proposition and sales approach.
• Prospect and build relationships with facility administrators and executives.
• Lead meetings, site visits, and move providers to participation.
• Own the post-acute pipeline in Salesforce and forecast regularly.
• Track market intelligence and recommend responses.
• Set annual and quarterly growth objectives with leadership.
• Transition recruited providers to operations while maintaining key relationships.

Connaissances

Healthcare business development

Post-acute network development

Provider recruitment

Healthcare sales

Data interpretation

Prospecting & relationship-building

Formation

Bachelor's degree in business or healthcare

Outils

Salesforce

Description du poste

Manager, Post Acute Growth & Market Strategy

Palm Springs, FL, US

3 days ago Requisition ID: 1331

About the role

PBACO is hiring a Manager, Post Acute Growth & Market Strategy to build and expand our network of inpatient rehabilitation facilities (IRFs), skilled nursing facilities (SNFs) and home health (HH) agencies, nationally and in regional markets. You will find where coverage is missing or thin, build the market plan, and personally recruit the providers that close the gap.

This is an externally facing individual contributor role with no direct reports. The Manager title reflects ownership of post-acute growth and market strategy, not people management. You will work closely with Network Development leadership, Post-Acute, Hospital Services, Analytics and Operations.

What you'll do

• Analyze PBACO's IRF, SNF and home health networks by market, service line, membership concentration, and hospital and PCP footprint to find coverage gaps.
• Work with Analytics to turn claims, utilization, discharge-destination and provider performance data into recruitment priorities.
• Build prioritized target lists and market, service-line and account strategies, including for operators that span multiple markets, and present them to leadership.
• Develop and refine PBACO's post-acute value proposition, messaging and sales approach.
• Prospect and build relationships with facility administrators, agency owners, regional operators and healthcare executives through direct outreach, referrals, hospital introductions and in-person market visits.
• Lead meetings, site visits and presentations; work through objections; and move providers from first contact to commitment and completed participation requirements.
• Own the post-acute pipeline in Salesforce: stages, activity, next steps, forecasts, conversion rates and regular reporting to leadership.
• Track market intelligence such as facility openings, agency expansion, acquisitions, closures, capacity changes and competitor activity, and recommend responses.
• Set annual and quarterly growth objectives with leadership and adjust strategy based on results.
• Transition newly recruited providers to operational teams while staying involved in key strategic relationships.

What success looks like

• IRF, SNF and home health networks established in previously uncovered markets, and coverage expanded in underserved ones.
• A steady flow of qualified opportunities, including ones you identify and develop on your own.
• Strong pipeline growth, progression, conversion rates and recruitment timelines.
• Recruitment of strategically important providers and organizations that operate across multiple markets.
• Accurate Salesforce documentation and forecasts, and market intelligence that leadership acts on.

Qualifications

Required

• At least 3 to 5 years of experience in healthcare business development, post-acute network development, provider recruitment, healthcare sales or a related field.
• Demonstrated experience developing and executing business development or sales strategies.
• Strong understanding of IRF, SNF and home health services, provider operations, healthcare markets and care transitions.
• Ability to interpret healthcare data and turn findings into business development strategy.
• Strong prospecting, relationship-building, presentation, negotiation and closing skills with facility and agency leaders, regional operators and healthcare executives.
• Strong organizational skills and the ability to manage a complex sales pipeline independently.
• Ability and willingness to travel once or twice per month.

Preferred

• Bachelor's degree in business, healthcare administration, marketing or a related field.
• Experience with accountable care organizations (ACOs), value-based care organizations, post-acute providers, health systems or health plans.
• Experience with Salesforce or a comparable CRM.

Travel and work arrangement

Travel to assigned regional or national markets once or twice per month for provider meetings, site visits and network development.