Manager - Partnership Marketing

Hard Rock Digital; Town of Florida (NY); Remote; USD 95,000 - 130,000; Full time

Benefits offered by this job

Remote work (FL-based)

In-person collaboration at HQ

Growth opportunities

Diversity & inclusion

Global brand resources

Job summary

Hard Rock Digital is seeking a Manager, Partnership Marketing to lead day-to-day partnerships across premium experiences, live events, and destination programs within our Lifestyle & Entertainment portfolio. You will drive activation planning, serve as primary contact for partners, and move programs from concept to flawless execution.

This role suits someone who thrives in a fast-paced setting, loves live events and premium experiences, and wants to help shape one of the fastest-growing

Qualifications

• 4-7 years in partnerships, marketing, events, hospitality or experiential marketing
• Bachelor's degree in Marketing, Communications, or related field
• Experience managing partnerships or activations from planning through execution
• Experience with on-site event execution, including venue and vendor management

Responsibilities

• Own day-to-day management of partnerships from planning to execution and fulfillment, including on-site activations
• Serve as primary internal and external point of contact for partners
• Lead planning and on-site execution of premium experiences, live events, and destination programs
• Coordinate cross-functional activation plans across on-site, digital, social, CRM, content, and promotions
• Manage guest experience details for premium programs including access, itineraries, credentialing, and vendor logistics
• Support asset definition and value propositions with partners
• Negotiate and secure added-value assets or optimizations where appropriate
• Develop and monitor timelines to maintain momentum from proposal to execution
• Collaborate with external agencies to ensure high quality, on-brand delivery
• Contribute to evaluation and measurement for optimization and future opportunities

Skills

Partnership marketing

Event management

On-site activation

Vendor management

Cross-functional collaboration

Project management

PowerPoint/Slides

Excel/Sheets

Strong communication

Relationship building

Sports betting experience

Education

Bachelor's degree in Marketing or Communications

Tools

Monday.com

Asana

Airtable

Job description

Hard Rock Digital is a fiercely focused team working to become the best online sportsbook, casino, and social gaming company in the world. We're building a deeply curious team with a passion for learning, operating, and building new products and technologies for millions of consumers. We're customer-obsessed — we care about each customer interaction, experience, behavior, and insight, and strive to ensure we're always acting authentically.

Rooted in the kindred spirits of Hard Rock and the Seminole Tribe of Florida, Hard Rock Digital taps a brand known the world over as the leader in gaming, entertainment, and hospitality. We're taking that foundation of success and bringing it to the digital space - ready to join us?

What's the position?

The Manager, Partnership Marketing owns the day-to-day management and execution of Hard Rock Bet's partnerships across premium experiences, live events, and destination and venue programs within our Lifestyle & Entertainment portfolio. You will drive activation planning and delivery, serve as a primary point of contact for assigned partners, and keep programs moving from concept through flawless execution.

This role is ideal for someone who thrives in a fast-paced environment, loves live events and premium experiences, and wants to help shape one of the fastest-growing brands in gaming. This role reports to the Director, Partnership Marketing.

What You'll Do

Partner & Activation Management

• Own day-to-day management of assigned partnerships, from planning through execution and fulfillment, including on-site activations
• Serve as the primary internal and external point of contact for assigned partners
• Lead planning and on-site execution of premium experiences, live events, and destination and venue programs
• Manage guest experience details for premium programs, including access, itineraries, credentialing, and venue and vendor logistics
• Drive partnership timelines forward, ensuring momentum from proposal to execution
• Support deal refinement by helping define assets and experiential value propositions
• Negotiate and secure added-value assets, make-goods, or optimizations when appropriate

Cross-Functional Execution

• Coordinate across internal teams (Brand, Creative, CRM, Promotions, Omni-Channel, Social, Media, and Legal/Compliance) and external vendors to ensure commitments are delivered on time and on brand
• Develop integrated activation plans across on-site, digital, social, CRM, content, and promotions
• Manage creative and campaign workflow from brief through production, approvals, and launch
• Ensure activations are delivered on brand, on budget, and aligned with partnership objectives
• Work closely with external agency partners to keep execution aligned, high quality, and scalable

Measurement & Optimization

• Partner with Evaluation & Measurement to contribute insights and recommendations that inform optimization and future opportunities
• Support recap reporting for key partnerships, capturing results and learnings
• Identify opportunities to enhance performance and streamline processes

What are we looking for?

You're a relationship builder who thrives at the intersection of premium experiences, entertainment, and brand. You're organized, proactive, and creative, and you can juggle multiple activations without sacrificing quality. You know how to turn a partnership into a moment that resonates with fans. You have an eye for detail at high-touch, high-profile events.

You will have:

• 4-7 years of experience in partnerships, marketing, events, hospitality, or experiential marketing (brand, entertainment property, venue, or agency)
• Bachelor's degree in Marketing, Communications, or related field
• Experience managing partnerships or activations from planning through execution
• Experience with on-site event execution, including venue and vendor management and guest experience
• Strong organizational and project management skills with the ability to manage multiple workstreams simultaneously
• Ability to work with external partners, venues, and vendors while collaborating cross-functionally
• Comfort balancing hands-on execution with forward planning in a fast-paced environment
• Excellent written and verbal communication skills
• Proficiency in PowerPoint/Google Slides, Excel/Google Sheets, and project management tools (Monday.com, Asana, Airtable)
• Passion for sports, sports betting, entertainment, and culture
• Online casino, iGaming, or sportsbook marketing experience a plus, but not required

What's in it for you?

We offer our employees more than just competitive compensation and benefits. Our team benefits include, but are not limited to:

• Remote (FL Based): Enjoy the flexibility of remote work, with opportunities for in-person collaboration at our Davie, FL headquarters at least twice a year, or a hybrid arrangement
• Innovative Environment: Join a team that thrives on pushing boundaries
• Growth Opportunities: As we scale, your role will evolve, providing you with unlimited opportunities for personal and professional growth
• Diverse and Inclusive: Join a team that values diversity, inclusivity, and embraces varied perspectives
• Backing of a globally recognized brand and enterprise-level resources

Roster of uniques

We care deeply about every interaction our customers have with us, and trust and empower our staff to own and drive their experience. Our vision for our business and customers is built on fostering a diverse and inclusive work environment where, regardless of background or beliefs, you feel able to be authentic and bring all your talent into play. We want to celebrate you being you (we are an equal opportunity employer).