Manager, Paid Social

Bazeta; United States; Remote; USD 70.000 - 85.000; Vollzeit

Benefits dieser Stelle

Remote-first culture

Unlimited PTO

Extended Holiday break (Winter)

Flexible schedules

Work from anywhere options

100% paid parental leave

401(k) matching

Medical, Dental, Vision, Life, Pet보험

Sponsored life insurance

Short Term Disability insurance

Zusammenfassung

Wpromote is seeking a sharp Paid Social Manager to lead scalable full-funnel paid social campaigns across a portfolio of clients. This hands-on role covers strategy, activation, optimization, and cross-functional collaboration with Creative and Data Science teams.

The ideal candidate has 2–3+ years in paid media, strong Meta Ads Manager skills, and familiarity with GA4 and related analytics tools. Remote-friendly with options to work from Los Angeles or New York offices.

Qualifikationen

• 2–3+ years of paid media experience in an agency or in-house setting.
• Hands-on experience building, optimizing, analyzing and reporting on paid social campaigns across Meta and other platforms.
• Strong fluency with Meta Ads Manager and platform UIs.
• Familiarity with GA4 / cross-channel analytics tools (Northbeam, Adobe, TripleWhale).
• Solid skills in Excel and/or Google Sheets.
• Ability to work independently in a fast-paced environment with attention to detail.
• Facebook Blueprint certification preferred.

Aufgaben

• Formulate full-funnel paid social strategies tied to client objectives.
• Own day-to-day campaign setup, activation and optimization across multiple platforms.
• Lead client communications including weekly reporting and next-step recommendations.
• Translate insights into hypotheses and test social-first creative with cross-functional teams.
• Design and run experiments and A/B tests; document learnings.
• Apply QA, tagging and tracking discipline for accurate measurement.
• Build measurement setups with pixel tagging and server integrations; use tools to identify gaps.

Kenntnisse

Paid media experience

Meta Ads Manager

GA4 / Analytics

Excel / Google Sheets

Independent worker

QA discipline

Tools

Northbeam

Adobe Analytics

TripleWhale

Jobbeschreibung

# Manager, Paid SocialUnited States1 hour agoID 4479653Price on request## DetailsEmployment type: Full-timeRemote: YesCompany: WpromoteLevel: Director## DescriptionThe Role Wpromote is looking for a sharp Paid Social Manager to manage scalable full-funnel paid social advertising campaigns across a portfolio of clients. This is a hands-on role: build campaign strategy, execute high-quality activations, optimize to business KPIs, and partner with cross-functional counterparts such as Creative leads to test social-first creative as well as Data Science leads to operationalize modern measurement. We’re looking for someone who’s dedicated to cultivating curiosity, operates with a learning mindset, and is passionate about driving results while having fun along the way. If we could describe an ideal candidate for this role, words like analytical, strategic, proactive, collaborative, conversion-focused, and creative come to mind. You Will Be • Formulate full-funnel paid social strategies that tie media decisions to client business objectives (e.g., revenue growth, CPA, LTV, lead generation, brand awareness). • Own day-to-day campaign setup, activation, and optimization across platforms including Meta, TikTok, Snap, Reddit, Pinterest, X, Nextdoor, and other relevant channels. • Lead client communications for assigned accounts (with Director support), including weekly reporting, optimization rationale, and recommended next steps. • Translate creative insights into testable hypotheses and partner closely with Creative leads (in-house teams, Wpromote creative retainers, or third-party agencies) to iterate on social-first creative assets and sequencing. • Design and run experiments and A/B tests, capture learnings, and scale winning tactics; track experiment velocity and ensure insights are documented. • Apply strict QA, tagging, and tracking discipline to ensure accurate delivery and measurement integrity. • Build and maintain measurement-accurate setups, including platform pixel tagging, server-to-server integrations (CAPI/SDK where applicable), and first-party signal capture; leverage tools such as Events Manager and Pixel Helper to identify and escalate gaps to senior measurement partners. • Participate in cross-functional pod workflows (Creative, Data Strategy, Paid Search, Programmatic) and execute against shared KPIs. You Must Have • 2–3+ years of paid media experience (paid social, paid search, and/or media buying) in an agency or in-house/client environment. • Hands-on experience building, optimizing, analyzing, and reporting on paid social campaigns across Meta and at least one additional platform (e.g., TikTok, Snap, Reddit, Pinterest, LinkedIn, X, Nextdoor, Google). • Strong operational fluency with Meta Ads Manager and other platform UIs; comfortable exporting, analyzing, and manipulating campaign data. • Familiarity with Google Analytics / GA4 (or tools such as Northbeam, Adobe, TripleWhale, etc.) for basic cross-channel and assist analysis. • Solid skills in Excel and/or Google Sheets. • Comfortable working independently in a fast-paced, deadline-driven environment. • Highly detail-oriented, with strong QA habits and a bias toward documenting processes and results. • Facebook Blueprint certification preferred. Nice To Have • Experience leveraging Smartly. • Basic SQL skills and/or experience working with BI tools. • Exposure to server-side tracking (CAPI), enhanced conversions, and incrementality testing. • Experience running audience and creative tests at scale, with familiarity using asset-level diagnostics (e.g., thumbstop rate, hold rate). Compensation Additional Information At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing. We offer: -Remote-first culture -Unlimited PTO -Extended Holiday break (Winter) -Flexible schedules -Work from anywhere options\\* -100% paid parental leave -401(k) matching -Medical, Dental, Vision, Life, Pet Insurance -Sponsored life insurance -Short Term Disability insurance and additional voluntary insurance -Annual Class Pass credits and more! The anticipated annual salary for this role will range from $70,000 - $85,000, based on consideration of a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and respective state’s salary threshold for exempt employees. At Wpromote, pay ranges are subject to change and are based on specific market medians for similar jobs according to third-party salary benchmark surveys. Individual pay within that range can vary due to skills, experience, and available budget. The total compensation package for this role will include benefits. \\*This position may be performed remotely in most states within the US, with some exclusions \\*\\*While this role offers the flexibility to work remotely, we have office hubs in Los Angeles and New York, where you can join in on learning and development opportunities, fun events, take advantage of a space to work, and collaborate in person! \\*\\*\\*This position is not eligible for immigration sponsorship