Manager of Marketing and Communications

North Dakota State University; St. Louis (MO); Hybrid; USD 60,000 - 85,000; Full time

Job summary

The Mildred Lane Kemper Art Museum seeks a Manager of Marketing & Communications responsible for innovative marketing strategies to raise the institution's profile. This role requires overseeing membership programs and directing marketing initiatives, providing a perfect opportunity for an experienced professional in a cultural environment.

Qualifications

• Requires a Bachelor’s degree in a related field.
• Three years of progressive responsibility in marketing and communications.
• Preferred five years experience, including museum marketing.

Responsibilities

• Develops and directs marketing and communications strategies.
• Manages creation and production of marketing communications.
• Supervises membership programs and coordinates communications.

Skills

Non-profit marketing management

Creative strategies

Data analysis

Education

Bachelor’s degree in communications, marketing, journalism, business administration, English

Master’s degree in art history, communications, marketing

Job description

The Manager of Marketing & Communications at the Mildred Lane Kemper Art Museum in the Sam Fox School of Design & Visual Arts at Washington University in St. Louis is a creative, self-directed individual responsible for developing and implementing marketing and communication strategies to promote the local, national, and international reputation of the Museum and to build the Museum’s audiences. This position also oversees the membership program in conjunction with University Advancement. In support of the goal of raising the profile of the Museum, the position coordinates with the Sam Fox School’s Communications Office and the University’s offices of Advancement and Marketing & Communications. As part of the Museum’s senior staff, this position participates in strategic short- and long-term institutional planning and represents the Museum on campus, regionally, nationally, and internationally. The successful candidate will bring experience in non-profit marketing management and a demonstrated commitment to collaborating with school and university marketing and communications departments. The position supervises the part-time Membership Coordinator and the full-time Digital Initiatives & Marketing Coordinator.

The Manager of Marketing & Communications reports to the Head of Publications.

Responsibilities

• Develops, manages, and directs marketing and communications, coordinating a cohesive institutional identity:
  • Ensures that all communications, including media relations, advertising, promotions, graphics, and digital communications, are working together in concert.
  • Finds creative ways of reaching target audiences to market both specific programs and the Museum in general.
  • Researches market and visitor analytics to help evaluate the effectiveness of marketing and communications strategies.
• Serves as project manager and supervisor for content creation and marketing communications:
  • Manages the creation, design, and production of seasonal print communications, including the Museum’s biannual newsletter and event-related announcements.
  • Creates, manages, and sustains an impactful online presence through social media, website, and targeted email marketing.
  • Establishes and ensures adherence to budgets and schedules.
  • Contracts and works with a variety of outside service providers, including designers, printers, and advertising venues.
  • Supervises the full-time Digital Initiatives & Marketing Coordinator.
• Oversees the management of the Museum membership program in coordination with University Advancement. Supervises the part-time Membership Coordinator.
• Works with the Sam Fox School Communications office to coordinate communications, cross-marketing, and messaging for greater impact for both the Museum and the School. Works with the University Marketing & Communications office to raise public awareness of the Museum and its programs locally, nationally, and internationally. Liaises with other University communications staff to raise awareness of the Museum across campus and meet shared marketing goals.

After six months, employees are eligible to work a hybrid schedule (3 days in-office, 2 days work-from-home)

Application instructions

Interested candidates can apply at this link.

Institutional background

The Mildred Lane Kemper Art Museum, part of the Sam Fox School of Design & Visual Arts at Washington University in St. Louis was founded in 1881. The Kemper Art Museum is a nationally accredited university art museum that serves as a center of cultural and intellectual life on campus and in St. Louis. With some 8,700 artworks in its collection, the Museum has especially strong holdings in 19th-, 20th-, and 21st-century American and European art and a growing collection of global art. Its mission is to collect significant modern and contemporary art and preserve its collection for current and future generations; provide excellence in art historical research, exhibition, and object-based learning; and engage the campus population, its visitors and alumni, the St. Louis region, and the global art community.

The Sam Fox School of Design & Visual Arts at Washington University in St. Louis is a unique collaboration in interdisciplinary architecture, art, and design education, linking professional programs in art and architecture with the Mildred Lane Kemper Art Museum in the context of an internationally recognized research university.

Washington University in St. Louis, a medium-sized, independent university, is dedicated to challenging its faculty and students alike to seek new knowledge and greater understanding of an ever-changing, multicultural world. The University is counted among the world’s leaders in teaching and research and draws students and faculty to St. Louis from all 50 states and more than 120 nations. The University is highly regarded for its commitment to excellence in learning. Its programs, administration, facilities, resources, and activities combine to further its mission of teaching, research, and service to society.

Requirements

• Bachelor’s degree in communications, marketing, journalism, business administration, English, or related field.
• Three years of progressive responsibility in related area. Preferred Experience

Preferred Experience

• Master’s degree in art history, English, communications, marketing, or equivalent
• Five years marketing and communications experience; museum marketing and public relations preferred