Manager, Media Analytics

Dentsu Aegis Network Ltd.; Chicago (IL); Hybrid; USD 68,000 - 111,000; Full time

Job summary

A leading company in digital marketing is seeking a Manager, Media Analytics in Chicago to lead data-driven solutions for clients, focusing on performance optimization in media campaigns. This role requires a deep understanding of analytics, statistical modeling, and strong collaboration across teams, aiming to drive innovation and success in marketing initiatives.

Benefits

Medical, vision, and dental insurance

Flexible paid time off

At least 15 paid holidays per year

Short-term and long-term disability insurance

Paid sick and safe leave

Qualifications

• 4+ years of media analytics experience in a media agency environment.
• Proficient in R for statistical analysis and modeling.
• Experience with time series forecasting and predictive modeling techniques.

Responsibilities

• Lead execution of overall analytics strategy including onboarding and data integration.
• Develop statistical models to optimize performance for campaigns.
• Collaborate with internal teams and client partners on data analytics.

Skills

Statistical analysis

Analytical skills

Problem-solving

Data visualization

Education

Bachelor's degree in Statistics, Economics, Finance, or a related quantitative field

Tools

R

SQL

Tableau

Microsoft Excel

Job description

The Manager, Media Analytics leads the implementation of data-driven solutions for clients – including report automation, analysis and insight – with the objective of optimizing the performance of digital marketing initiatives. You will work together with an Associate Director to manage data and insight delivery processes, drive innovation, and ensure all-around team success.

We are looking for someone who is execution-focused, able to deliver under tight timelines, and experienced at managing data challenges in digital media and marketing. Your success requires the ability to manage complexity while collaborating across teams.

Responsibilities:

Lead execution of overall analytics strategy on behalf of clients, including onboarding, data integration, reporting, measurement, testing, advanced analytics (including operationalized machine learning), insight development, and forecasting

Develop and apply statistical models and forecasting techniques to support campaign planning and performance optimization

Understand important business challenges facing B2C & B2B clients, and develop relevant campaign measurement frameworks that outline measures of success, in-flight optimization levers, and learning opportunities

Ensure agreement between daily analytics support and approved measurement frameworks

You will be the Data Analytics subject matter expert, collaborating with internal planning, activation, audience teams, and client partners

Prepare and deliver presentations for internal and external audiences

Stay current on industry trends, methodologies, and technologies, and contribute to a team-wide culture of learning

Apply knowledge of financial markets to contextualize performance insights and support clients in finance-related verticals

You will report to Associate Director, Analytics

Qualifications:

4+ years of media analytics experience in a media agency environment

Bachelor's degree in Statistics, Economics, Finance, or a related quantitative field

Proficiency in R for statistical analysis and modeling

Experience with time series forecasting and predictive modeling techniques

Familiarity with financial market dynamics and their impact on marketing performance

Proficient in SQL and Tableau

Advanced proficiency with Microsoft Excel

Excellent analytical and problem-solving skills, coupled with high levels of integrity, autonomy, and self-motivation

Excellent written and oral communication skills, including data visualization skills

Team-oriented with a collaborative spirit and a passion for coaching

The annual salary range for this position is $68,000-$110,400. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,

• Short-term and long-term disability insurance,

• Flexible paid time off,

• At least 15 paid holidays per year,

• Paid sick and safe leave, and

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com .

To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

#LI-AB2

Location:

Chicago - N. State

Job Description:

This role is remote-friendly.

The Manager, Media Analytics leads the implementation of data-driven solutions for clients – including report automation, analysis and insight – with the objective of optimizing the performance of digital marketing initiatives. You will work together with an Associate Director to manage data and insight delivery processes, drive innovation, and ensure all-around team success.

We are looking for someone who is execution-focused, able to deliver under tight timelines, and experienced at managing data challenges in digital media and marketing. Your success requires the ability to manage complexity while collaborating across teams.

Responsibilities:

• Lead execution of overall analytics strategy on behalf of clients, including onboarding, data integration, reporting, measurement, testing, advanced analytics (including operationalized machine learning), insight development, and forecasting

• Develop and apply statistical models and forecasting techniques to support campaign planning and performance optimization

• Understand important business challenges facing B2C & B2B clients, and develop relevant campaign measurement frameworks that outline measures of success, in-flight optimization levers, and learning opportunities

• Ensure agreement between daily analytics support and approved measurement frameworks

• You will be the Data Analytics subject matter expert, collaborating with internal planning, activation, audience teams, and client partners

• Prepare and deliver presentations for internal and external audiences

• Stay current on industry trends, methodologies, and technologies, and contribute to a team-wide culture of learning

• Apply knowledge of financial markets to contextualize performance insights and support clients in finance-related verticals

• You will report to Associate Director, Analytics

Qualifications:

• 4+ years of media analytics experience in a media agency environment

• Bachelor's degree in Statistics, Economics, Finance, or a related quantitative field

• Proficiency in R for statistical analysis and modeling

• Experience with time series forecasting and predictive modeling techniques

• Familiarity with financial market dynamics and their impact on marketing performance

• Proficient in SQL and Tableau

• Advanced proficiency with Microsoft Excel

• Excellent analytical and problem-solving skills, coupled with high levels of integrity, autonomy, and self-motivation

• Excellent written and oral communication skills, including data visualization skills

• Team-oriented with a collaborative spirit and a passion for coaching

The annual salary range for this position is $68,000-$110,400. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,

• Life insurance,

• Short-term and long-term disability insurance,

• 401k,

• Flexible paid time off,

• At least 15 paid holidays per year,

• Paid sick and safe leave, and

• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com .

To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

#LI-Remote

#LI-AB2

Location:

Chicago - N. State

Brand:

Dentsu X

Time Type:

全职

Contract Type:

永久

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color , national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [e-mail] by clicking on the link to let usknow the nature of your accommodation request and your contact information. We are here to support you.

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