Manager, Marketing Programs and Engagement

Sarepta Therapeutics; Cambridge (MA); On-site; USD 116,000 - 145,000; Full time

Job summary

Sarepta Therapeutics is seeking a Manager of Marketing Programs & Engagement to lead end-to-end HCP and patient education programs, speaker initiatives, and congress activities. You will coordinate cross-functional teams across Marketing, Medical Affairs, Regulatory, Sales, and Patient Affairs to execute compliant, impactful programs.

In this hybrid role, you will collaborate with external agencies and KOLs, manage timelines and budgets, and optimize programs through measured outcomes,

Qualifications

• Bachelor's degree required.
• 5+ years of experience in pharmaceutical/biotech marketing.
• Experience executing HCP education, patient education, speaker programs, symposia, congress programs, or similar commercial initiatives.
• Strong project/program management skills with demonstrated ability to manage multiple complex initiatives simultaneously.
• Experience working with external agencies, vendors, KOLs, and healthcare professionals.
• Understanding of MLR processes.
• Demonstrated ability to work effectively across Marketing, Medical Affairs, Regulatory, Legal, Sales, Patient Affairs, and other functions.
• Strong communication, organizational, and problem-solving skills.
• Ability to operate independently in a fast-paced environment and drive execution without direct authority.

Responsibilities

• End-to-end planning and execution of promotional HCP programs and educational patient programs.
• Translate brand strategy and audience insights into actionable program plans and tactics.
• Manage program development from concept through execution including timelines and budgets.
• Support development and execution of HCP educational programs including speaker programs, peer-to-peer education, webinars, and regional programs.
• Collaborate with Patient Education Liaison team and cross-functional stakeholders on patient and caregiver education programs.
• Coordinate materials and logistics for programs with internal and external partners.
• Plan and execute commercial symposia, congress-related engagements, and booth development.
• Ensure content is reviewed and approved with Legal/Regulatory/Compliance.

Skills

Project management

Marketing programs

Cross-functional collaboration

HCP education

KOLs

Education

Bachelor's degree

Job description

Why Sarepta? Why Now?

The promise of genetic medicine has arrived, and Sarepta is at the forefront. We hold a leadership position in Duchenne muscular dystrophy (Duchenne) and are building a robust portfolio of programs across muscle, central nervous system, and cardiac diseases. In 2023, we launched our fourth therapy and the first ever gene therapy to treat Duchenne. We’re looking for people who see unlimited potential in themselves and who are motivated by an unwavering commitment to patients.

What Sarepta Offers

At Sarepta, we care deeply about all the people in our community and believe in the importance of supporting them in all aspects of their lives. We aspire to maintain a culture that acknowledges people bring their whole selves to work, and we will strive to help everyone in our community integrate their work and personal lives while maintaining productivity. We are committed to offering a range of benefits and work-life resources designed to support people in the following areas:

• Physical and Emotional Wellness
• Financial Wellness
• Support for Caregivers

The Importance of the Role

Reporting to the Sr. Director, DMD Marketing, the Manager, Marketing Programs & Engagement is responsible for the operational planning, execution and optimization of integrated patient and HCP marketing programs that support brand strategy and business objectives. This individual serves as a key executional partner to the Senior Director of Marketing, translating strategic priorities into high-quality educational, promotional, and engagement programs across patient and HCP audiences. The role will support the development and execution of HCP and patient education initiatives, peer-to-peer programs, speaker programs, congress booths and activities, commercial symposia, webinars, caregiver insight sessions and other live and digital engagement opportunities. The Senior Manager will work closely with Patient Affairs, Sales, Market Access, Legal/Regulatory/Compliance, Medical Affairs, Opinion Leader Programming, agencies, and external partners to ensure programs are strategically aligned, medically sound, compliant, and delivered on time and within budget.

The Opportunity to Make a Difference

• HCP & Patient Program Execution
  • Support end-to-end planning and execution of promotional HCP programs, and educational patient programs.
  • Translate brand strategy and audience insights into actionable program plans, experiences, and tactics.
  • Manage program development from concept through execution, including timelines, budgets, agencies, vendors, content, logistics, approvals, and measurement.
  • Support development and execution of HCP educational programs including speaker programs, peer-to-peer education, webinars, regional programs, and other professional engagement initiatives.
  • Support development of and execution of patient and caregiver education programs in partnership with Patient Education Liaison team, Patient Affairs, and other cross-functional stakeholders.
  • Work with internal and external partners to develop all logistical materials related to programs.
• Commercial Symposia & Congresses
  • Support operational planning and execution of commercial symposia, product theaters, speaker programs, booth development, and other congress-related engagements.
  • Partner with the Marketing and cross-functional stakeholders to identify strategic opportunities for congress engagement.
  • Coordinate faculty identification, agency partners, content development, speaker preparation, logistics, and onsite execution.
  • Partner with Opinion Leader Programming, Medical Affairs, and Legal/Regulatory/Compliance to ensure appropriate review and approval of program content.
• Cross-Functional & Agency Leadership
  • Serve as the day-to-day marketing lead for assigned programs, coordinating across Marketing, Opinion Leader Programming, Medical Affairs, Patient Affairs, Sales, Market Access, and other functions.
  • Partner with Legal, Regulatory, and Compliance teams to ensure all activities meet corporate and industry requirements.
  • Ensure all marketing programs and materials are developed and executed in compliance with company policies and applicable regulatory requirements.
  • Establish and maintain project plans, budgets, milestones, and operational processes to ensure flawless execution.
  • Identify risks and proactively develop solutions to keep programs on track.
• Measurement & Optimization
  • Establish KPIs and measurement plans for educational and engagement programs.
  • Monitor program performance and synthesize learnings to inform future programming.
  • Provide regular program updates, performance readouts, and recommendations to Marketing leadership.

More about You

• Bachelor's degree required
• 5+ years of experience in pharmaceutical/biotech marketing, preferably within rare disease, specialty pharma, or another complex therapeutic area.
• Experience executing HCP education, patient education, speaker programs, symposia, congress programs, or similar commercial initiatives.
• Strong project/program management skills with demonstrated ability to manage multiple complex initiatives simultaneously.
• Experience working with external agencies, vendors, KOLs, and healthcare professionals.
• Understanding of MLR processes.
• Demonstrated ability to work effectively across Marketing, Medical Affairs, Regulatory, Legal, Sales, Patient Affairs, and other functions.
• Strong communication, organizational, and problem-solving skills.
• Ability to operate independently in a fast-paced environment and drive execution without direct authority.

This position is hybrid, you will be expected to work on site at one of Sarepta’s facilities in the United States and/or attend Company-sponsored in-person events from time to time.

The targeted salary range for this position is $116,000 - $145,000 per year. Sarepta is making a good faith effort to be transparent and accurate around our hiring ranges. The salary offer is commensurate with Sarepta’s compensation philosophy and considers factors including, but not limited to, education, training, experience, external market conditions, criticality of role, and internal equity.

Candidates must be authorized to work in the U.S.

Sarepta Therapeutics offers a competitive compensation and benefit package.

Sarepta Therapeutics is an Equal Opportunity/Affirmative Action employer and participates in e-Verify.

Sarepta is on an urgent mission: engineer precision genetic medicine for rare diseases that devastate lives and cut futures short. We hold a leadership position in Duchenne muscular dystrophy (Duchenne) and are building a robust portfolio of programs across muscle, central nervous system, and cardiac diseases. Our deep pipeline is driven by our multi-platform technologies in siRNA, RNA and gene therapy.

For more information, please visit www.sarepta.com or follow us on Twitter, LinkedIn, Instagram and Facebook.