Manager, Marketing Finance

Hershey Company; Hershey (PA); On-site; USD 111,000 - 139,000; Full time

Benefits offered by this job

Health & Wellbeing

Financial security

Time off & flexibility

Growth & development

Job summary

The Hershey Company in Hershey, PA, seeks a Manager, Marketing Finance to deliver out-year portfolio planning and DME finance partnership across the U.S. You will provide strategic analysis, forecast the impact of decisions, and partner with Marketing to translate data into actionable insights.

This role requires 5+ years of relevant experience and strong communication skills; a Finance MBA is a plus. The position offers competitive pay, comprehensive rewards, and opportunities for growth within

Qualifications

• Bachelor’s degree in Finance or a business-related field required.
• 5+ years of relevant professional experience with strong analytical skills.
• Proficiency with Excel, PowerPoint/ThinkCell, Tableau, Power BI and Alteryx; ability to synthesize data into insights.
• Effective communication and presentation skills; ability to develop executive-ready materials.
• Ability to prioritize multiple projects in a fast-paced environment and build cross-functional partnerships.

Responsibilities

• Provide financial and economic analysis to enable informed decision-making across the portfolio.
• Partner with Marketing to strengthen financial acumen through reviews, interpretation, and action planning.
• Identify drivers of margin variance and opportunities for margin expansion.
• Support delivery of Portfolio Strategy across a 1–3 year horizon.
• Act as a Finance partner for Direct Marketing Expense (DME) and related planning.

Skills

5+ years experience

Analytical skills

Excel

PowerPoint/ThinkCell

Tableau

Power BI

Alteryx

Executive-ready materials

Cross-functional partnerships

Education

Bachelor’s degree in Finance or business-related field

MBA or equivalent marketplace experience

Tools

Power BI

Tableau

Alteryx

Excel

ThinkCell

Job description

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Note:If you apply for a role at Hershey through our career’s website, we may use technologies that use automation to filter your candidacy based on objective criteria. We also use AI-enabled tools that help us facilitate the selection of our future Hershey talent. These tools may help with activities such as matching and scoring candidates to roles based on requirements and scheduling interviews. These systems process only the information you provide in your application, including your resume, work history, education, and responses to screening questions. While these technologies assist with certain steps in our recruitment process and may provide recommendations, all final decisions, including those affecting whether candidates advance to subsequent stages in the applicant process, are made by our talent acquisition teams with meaningful human review and independent judgment. Depending on your location and the specific role you apply for, additional disclosures about our use of AI in recruitment may be provided to you separately.

Manager, Marketing Finance

Posted Date: Oct 1, 2026

Requisition Number: 130528

Why Hershey:

At The Hershey Company, our culture is rooted in purpose and inspired by Milton Hershey’s enduring vision that business should create opportunity for others. Through our commitment to corporate philanthropy, we create positive impact by supporting communities, helping children thrive, and operating as a business for good. This includes our deep and long standing partnership with Milton Hershey School, where we invest in education, workforce readiness, and hands on engagement to help students succeed beyond the classroom. Supported by strategic grantmaking, product donations, cross brand collaboration, and strong employee volunteerism, Hershey offers a place to work where making a difference—locally and globally—is part of how we do business every day.

About The Hershey Company

The Hershey Company (NYSE: HSY) is an industry-leading snacks company known for making more moments of goodness through its iconic brands. With a strong portfolio across chocolate, confectionery, and salty snacks, Hershey delights consumers every day. Our beloved brands include Hershey’s, Reese’s, KitKat®, Dots Pretzels, Lesser Evil, Jolly Rancher, Twizzlers, Ice Breakers, and more.

At Hershey, we are committed to making a meaningful difference in the communities where we live, work, and do business. This commitment originated with our founder, Milton Hershey, and continues to shape who we are today.

Guided by our employee value proposition, Lead Today. Create Tomorrow, we empower our people to drive impact now while shaping what comes next. Our One Hershey mindset brings teams together across functions, geographies, and businesses, enabling us to operate with speed, collaboration, and shared purpose.

The Hershey Company is proud to be recognized as a top employer in the United States, reflecting our commitment to our people, culture, and purpose.

How will you fit in the big picture?

The Marketing Finance Manager will enable profitable organizational growth through best-in-class strategic analysis and planning support. In this highly collaborative role, you will provide P&L guidance and insights-driven recommendations to leaders across the U.S. organization, supporting strategic planning across a 1-to-3-year horizon and serving as a key finance partner for Direct Marketing Expense (DME).

This is an opportunity to combine strong financial acumen with strategic thinking, translating complex business and financial information into actionable insights that help shape portfolio decisions and future growth.

What will you do?

Strategic Out-Year Portfolio Planning and Analysis

• Provide financial and economic analysis that enables informed decision-making and appropriate trade-offs across the portfolio.
• Partner with Marketing to strengthen financial acumen through business reviews, results interpretation, insights, and action planning.
• Assess drivers of margin variance and identify opportunities for margin expansion.
• Support delivery of Portfolio Strategy across the strategic planning horizon.
• Provide thought leadership, analysis, insights, and recommendations for strategic growth workstreams.

DME Financial Partnership and Results

• Serve as a key Finance business partner supporting Direct Marketing Expense.
• Collaborate with Marketing partners on in-year DME forecasting and execution, as well as annual DME planning.

Experience:

• 5+ years of relevant professional experience.
• Strong analytical skills and demonstrated business and financial acumen.
• Strong technical capabilities, including tools such as Excel, PowerPoint/ThinkCell, Tableau, Power BI, and Alteryx, with the ability to synthesize data into insights and strategic recommendations.
• Effective communication and presentation skills, including the ability to develop compelling executive-ready materials.
• Demonstrated ability to prioritize multiple projects and responsibilities in a fast-paced, changing environment.
• Ability to build strong cross-functional partnerships and identify and execute process improvements.

Education:

• Bachelor’s degree in Finance or a business-related field required.
• MBA or equivalent marketplace experience preferred.

At Hershey, we offer competitive pay and a comprehensive total rewards package designed to support your wellbeing, financial security, and life outside of work.

• Health & Wellbeing: Medical, dental, and vision coverage, plus wellness programs that support your physical and mental health
• Financial Security: Competitive pay, annual incentive opportunities, and a 401(k) with company match
• Time Off & Flexibility: Paid time off, company holidays, and flexible ways of working where applicable
• Growth & Development: Career development programs, learning opportunities, and internal mobility

Benefits may vary based on role, location, and eligibility.

The anticipated base salary range for this role is $111,200 to $139,000 per year. The actual base salary offered will depend on a variety of job‑related factors, including, but not limited to, experience, skill set, education, and training. In addition to a market-competitive base salary, our Total Rewards package includes performance‑based incentives and a comprehensive, competitive benefits package designed to support overall physical, mental, and financial well‑being (as applicable). Learn more about Hershey’s benefits and all the resources Hershey provides to support our employees’ physical, emotional, and financial well‑being by visiting the Hershey Digital Employee Experience at www.askHRbenefits.hersheys.com

The Hershey Company is an Equal Opportunity Employer. The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws.
The Hershey Company is an Equal Opportunity Employer - Minority/Female/Disabled/Protected Veterans. You may request a reasonable accommodation if you are unable or limited in your ability to use or access our online application process as a result of a disability.
You can request an accommodation via phone or email.To request an accommodation via phone, please call [phone] and leave a voicemail with your contact information. You may also email a request for accommodation to [e-mail]. Please be sure to include “Accommodation Needed” in the subject line. This will ensure that your email is routed to the appropriate contact who will handle your request.