Manager Hotel Level Marketing, Agency Solutions

Hilton; McLean (VA); Remote; USD 78,000 - 100,000; Full time

Benefits offered by this job

Travel perks

ESPP discount

Paid parental leave

Caregiving support

Crisis concierge

Mental health resources

Paid time off

Health benefits

Retirement plans

Job summary

Hilton seeks a Manager on the Americas Marketing team, based in McLean, VA or Dallas, TX, or remotely (California or Atlanta preferred). You will report to the Director and help lead multi-channel campaigns that drive profitable growth.

You will manage a portfolio of hotels, optimize paid media, and collaborate with revenue management, sales, and analytics to strengthen Hilton's commercial engine.

Qualifications

• Five (5) years of professional work experience.
• Expertise in Meta and Google Ads, including campaign strategy and optimization.
• Understanding of audience targeting, bidding strategies, and performance measurement.
• Willing to travel up to 20%.
• Bachelor's degree in marketing, advertising, or a related field.

Responsibilities

• Oversee digital media performance for a portfolio of hotels in high-revenue markets.
• Provide budget and investment recommendations and lead multi-channel campaigns.
• Analyze commercial performance data and translate insights for Sr. Leadership.

Skills

Meta Ads

Google Ads

Campaign strategy

Audience targeting

Travel willingness

Education

Bachelor's degree in marketing/advertising

Tools

Salesforce

Adobe Analytics

Job description

Exceptional Hospitality Starts with You

This role is based at one of our corporate offices in McLean, VA or Dallas, TX, or Remote (California or Atlanta preferred). You will be a Manager on Hilton's Americas Marketing team - reporting into our Director, Hotel Level Marketing Agency Solutions. You will be part of the broader Commercial Services organization collaborating with revenue management, sales, and analytics - the core of Hilton's commercial engine, to deliver profitable growth.

Job Description

Exceptional Hospitality Starts with You You will be a Manager on Hilton's Americas Marketing team - reporting into our Director, Hotel Level Marketing Agency Solutions. You will be part of the broader Commercial Services organization collaborating with revenue management, sales, and analytics - the core of Hilton's commercial engine, to deliver profitable growth. Join our newly launched in-house marketing agency, where creativity meets performance. You will help shape our transformation by leading multi-channel marketing campaigns with the goal of driving commercial performance. This strategic role blends creativity, digital marketing expertise, data-driven execution, and hotel partnership together. You will manage a portfolio of hotels, improve paid media strategies, and ensure engagement in our Hotel Level Marketing Program.

What You'll Do During a Typical Day

• Strategic Partner to Hotels in High-Revenue Markets and Key Assets: You will oversee the digital media performance for a portfolio of hotels in high-revenue markets and key assets. You will be the primary marketing advisor and craft tailored paid media marketing strategies.
• Campaign Strategy and Optimization: You will provide budget and investment recommendations, translate commercial performance data into insights, and lead the strategy of multi-channel marketing campaigns. This includes the execution of paid search, paid social, metasearch, and more.
• Data Analysis: You will analyze commercial performance data using analysis tools and storytelling performance to hotels and Sr. Leadership.

How You'll Collaborate With Others

• You will meet with the hotels in your assigned portfolio and communicate campaign performance, risks, and opportunities.
• You will be the central liaison between the hotel, agency partners, and Enterprise partner teams.
• You will have direct-line reports, serving in a leadership role.

Projects You'll Take Ownership Of

• Program Innovation & Advocacy: Understand hotel needs and identify opportunities for program evolution and advancement.
• Testing & Growth: Lead proactive media testing opportunities.
• Core Focus Area: You will oversee subject matter and act as the central resource and lead projects related to this subject matter expertise.

What It Takes to Make the Stay

You Have These Minimum Qualifications

• Five (5) years of professional work experience
• Expertise in Meta and Google Ads, including campaign strategy and optimization across Search, Display, and Video, with an understanding of audience targeting, bidding strategies, and performance measurement
• Willing to travel up to 20%

It Would Be Useful If You Have

• Bachelor's degree in marketing, advertising, or a related field
• Experience working within Salesforce and Adobe Analytics
• Professional certifications from Google and Meta
• Experience analyzing data and using data analysis tools to guide strategic decisions
• People leadership and experience mentoring others
• A marketing or media agency background, including client-facing account management experience

How We'll Help You Thrive

At Hilton, the hospitality we're known for doesn't end with our guests. We proudly invest in our Team Members' wellbeing, supporting you through all of life's moments. When you join Hilton, our exceptional care extends to you with unmatched perks and benefits, including*:

Benefits

• Incredible travel perks – Enjoy 110 nights of deeply discounted travel, with room rates as low as $40/night at our world-class hotels through our Go Hilton travel program
• Own a piece of Hilton – Through our employee stock purchase program (ESPP), you can invest in Hilton shares at a 15% discount to help build your financial future
• Paid parental leave – Because family matters. We offer paid leave for eligible Team Members, including partners and adoptive parents
• Personalized caregiving support – Access dedicated caregiving concierge services to help navigate caregiving for yourself and your loved ones
• Crisis concierge – In times of loss, our Crisis Concierge offers a single, compassionate point of contact for both practical support and emotional care
• Mental health resources – Your wellbeing comes first. Eligible Team Members can access free counseling and support through our best-in-class Employee Assistance Program (EAP)
• Generous paid time off (PTO) – Recharge, relax, and take time for what matters most
• Health & welfare benefits – From checkups to dental cleanings to new glasses, we offer a variety of health plans that keep you and your family covered
• Financial security for your future – Our retirement plans make it easier to save for what's next
• Benefits availability may vary depending on Team Member's location as well as terms and conditions of employment and are subject to the terms and conditions of each specific program/plan.

Hilton offers its eligible team members a comprehensive benefits package to support their mental and physical well-being, so they can Thrive personally and professionally. The pay range for this role is $77,500 – $100,000 and is determined based on applicable and specialized experience and location. Subject to plan terms and conditions, you will be eligible to participate in the Hilton Annual Incentive (Bonus) Plan, consistent with other team members at the same level and/or position within the Company.

About Us

Join an Award-Winning Workplace Culture

At Hilton, we don’t just deliver exceptional experiences for our guests—we build an exceptional workplace for the Team Members who make it all possible. As a global leader in hospitality, we’ve welcomed more than 3 billion guests worldwide, all while staying true to our founding vision: to fill the earth with the light and warmth of hospitality. Our award-winning culture has earned us repeated recognition on the World’s Best Workplaces list by Great Place to Work and Fortune. With our suite of world-class brands , and a company-wide commitment to providing the best stay for every guest, we’re setting new standards for the future of travel. Whether you’re starting your career or exploring something new, Hilton supports your journey every step of the way. Come for the job, stay for the career—and help us make every stay a little more magical. Curious about life at Hilton? Explore our Careers Blog to see why we’re more than a great place to stay—we’re a great place to work.