Manager, Growth Marketing New York, NY

Harry's; New York (NY); On-site; USD 120,000 - 150,000; Full time

Job summary

Join a leading men's grooming brand as a Growth Marketing Manager, where you will define and execute marketing strategies across multiple channels. This data-driven role is pivotal for driving customer acquisition and enhancing brand growth, in a collaborative and innovative environment.

Benefits

Medical, dental, and vision coverage

Equity in Mammoth Brands

Flexible time off and working hours

Wellness and L&D stipends

4 weeks sabbatical after 5 years

20 fully paid weeks off for parents

Fun IRL and virtual events

Free products from all brands

Qualifications

• 2-3+ years in management consulting, strategy & operations, or technology.
• Strong background in omni-channel marketing.
• Experience with data-driven decision making.

Responsibilities

• Define, manage, and scale customer acquisition strategies.
• Lead and optimize performance marketing campaigns.
• Track performance and derive insights for future strategies.

Skills

Data analysis

Campaign strategy

Customer acquisition

Creative problem solving

Education

Bachelor's degree

Job description

Harry’s is a men’s grooming brand that offers high quality shave, body, hair, and skin care products at an exceptional value. Launched in 2013, Harry’s redefined the shaving experience and helped pioneer the earliest era of direct to consumer in the process. Since then, the brand has become the #2 shave brand globally and expanded to offer products for every step in its customer’s routine. Harry’s is also on a mission to ensure guys have access to quality mental health care. To date, the brand has helped connect over 2 million men to quality mental health resources.

Harry’s is part of Mammoth Brands, the modern CPG company behind category-leading brands Harry’s, Flamingo, Lume, and Mando. Driven by a mission to “Create Things People Like More,” the company is creating a new model—and home—for brands, founders, and talent looking to solve unmet needs, improve peoples’ lives and ultimately change the status quo. Even as we grow, we take extra care to maintain the small, scrappy, entrepreneurial culture that helped to get us where we are today: a company that people like more, that better serves its customers, employees, and community. Mammoth Brands is committed to making a positive impact and donated over $20 million through our network of nonprofit partners to date.

The Harry's working model is in-office Tuesday, Wednesday, and Thursday. Our beautiful 70,000 square foot SoHo office is decked out with bagels on Wednesdays and lunch on Thursdays, and fully stocked kitchens with snacks, coffee, and drinks everyday. Can’t forget the free products and the opportunity to have some meetings without Zoom!

About the Role

We’re looking for a Growth Marketing Manager to lead and scale growth marketing efforts across both Harry’s and Flamingo. In this highly data-driven role you’ll be responsible for the strategy, execution, and optimization of performance marketing campaigns—owning key channels such as Google, Display, and Affiliate, with a strong focus on unlocking and scaling emerging channels. This role is ideal for someone who thrives at the intersection of creative problem solving, rigorous analytics, and hands-on execution. You will run programs that directly impact our omni-channel growth, with a focus on driving efficient new customer acquisition and improving customer lifetime value (LTV).

Responsibilities:

• Define strategy, manage, and efficiently scale customer acquisition across multiple channels
• Lead and perform campaign planning, execution and optimization to deliver sales and ROI targets
• Set and manage monthly and yearly goals for profitable growth in new customer acquisition in the channels you lead
• Track and report on performance, identifying key wins and learnings to advise future campaigns
• Identify opportunities to expand into new digital channels
• Work cross-functionally on projects across Harry’s and Flamingo portfolio of products
• Track emerging trends and identify new, innovative ways to evolve our growth marketing strategy, grow the audience and drive new customers

This might describe you:

• The ideal candidate wants to use their strategic and analytical skills to help build a customer-centric, growth-minded organization
• Proven track record of success (2-3+ years) in management consulting, strategy & operations, technology, or a similar background
• Intensely data-driven in your approach to solving problems, with a persistent desire to look for opportunities through data analysis, go multiple levels deep, understand, and take action.
• Motivated by learning and mastering new things; constantly testing & learning to figure things out; willing to take calculated risks
• Experience working with complex omni-channel attribution models

Who you will work with:

• Report to Director of Growth Marketing
• Work side-by-side with a best-in-class Growth team - Performance Marketing, Creative Development, and Analytics
• Internal teams at Harry’s including Product, Lifecycle & Engagement, Brand Marketing, and more
• Manage external vendors and agency partners across various marketing channels and tools

Benefits and perks

• Medical, dental, and vision coverage
• Equity in Mammoth Brands
• Flexible time off and working hours
• Wellness and L&D stipends
• 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
• 20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
• Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
• Free products from all of our brands

We can’t quantify all of the intangible things we think you’ll love about working at Mammoth Brands, like the exciting challenges we tackle, the smart and humble team you’ll get to work with, and our supportive and inclusive culture. That said, our salary ranges are based on paying competitively for our size and industry, and are one part of our total rewards package, which also includes a comprehensive set of benefits and our equity program. The base salary hiring range for this position is $120,400 -$150,000 , but the final compensation offer will ultimately be based on the candidate’s location, skill level and experience.

Mammoth Brands is committed to bringing together individuals from different backgrounds and perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together.

Mammoth Brands is an Equal Opportunity Employer, providing equal employment and advancement opportunities to all individuals. We recruit, hire and promote into all job levels the most qualified applicants without regard to race, color, creed, national origin, religion, sex (including pregnancy, childbirth and related medical conditions), parental status, age, disability, genetic information, citizenship status, veteran status, gender identity or expression, transgender status, sexual orientation, marital, family or partnership status, political affiliation or activities, military service, domestic violence victim status, arrest/conviction record, sexual or reproductive health decisions, caregiver status, credit history immigration status, unemployment status, traits historically associated with race, including but not limited to hair texture and protective hairstyles or any other status protected under applicable federal, state and local laws. Mammoth Brands' commitment to providing equal employment opportunities extends to all aspects of employment, including job assignment, compensation, discipline and access to benefits and training.

We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our company.

Apply for this job

*

indicates a required field

First Name *

Last Name *

Email *

Phone *

Resume/CV *

Enter manually

Accepted file types: pdf, doc, docx, txt, rtf

LinkedIn Profile

Website

How did you hear about this job? *

Are you legally authorized to work in the United States today? * Select...

Will you now or in the future require sponsorship for an employment-authorizing status or visa? * Select...

Do you have a non-compete that is currently in effect? * Select...

Are you open and willing to commute three days per week into our Soho headquarters located in New York, New York? * Select...

If you are not within a commuting distance to our Soho headquarters, would you be open to relocation? * Select...

Demographic Questions - US

Please take a moment to self-identify via this voluntary survey . Individual responses collected from this survey:

• Will not be accessible to anyone making hiring decisions with respect to this role
• Will have no bearing on your application or candidacy

This data will be used exclusively for analytics-based reporting related to our Diversity & Inclusion efforts. This data helps further Harry’s mission to bring together individuals from different backgrounds and perspectives as we strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together. We hope that you will choose to answer.

Which racial and/or ethnic category best describes you? * Select...

With which gender identity do you most identify? * Select...

Do you identify as transgender? * Select...

Do you identify as a member of the LGBTQIA+ community (for example, gay, lesbian, bisexual, pansexual, asexual, transgender, questioning)? * Select...

Select...

Are you a person living with a disability (defined as physical, sensory, or cognitive differences -- visible or invisible -- that may affect your ability to participate in society equitably)? * Select...