Manager, Global Editor In Chief

Ford; Dearborn (MI); Hybrid; USD 142,000 - 268,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

Parental leave

Back-up child care assistance

Vehicle discount program

Tuition assistance

Employee resource groups

Paid time off

Job summary

Ford is seeking an Editor‑in‑Chief for Ford From the Road to craft and own our flagship storytelling channel. You will guide editorial vision, shape content pillars, and lead a diverse production team to deliver premium lifestyle narratives that showcase Ford's innovations and heritage.

You will manage executive storytelling, ensure brand alignment, and partner with marketing and editorial functionaries to grow engagement and credibility for Ford globally.

Qualifications

• Bachelor’s degree in Journalism, Communications, English, or a related field.
• 10+ years of editorial leadership (Editor-in-Chief or Editor) at a major lifestyle publication or premium brand-side content studio.
• Proven track record of managing complex editorial calendars and multi-disciplinary creative teams.
• Exceptional storytelling, editing, and copywriting skills with a portfolio of high-quality lifestyle content.
• Strong understanding of digital publishing, SEO and GEO best practices, and content distribution strategies.
• Experience managing freelance budgets.
• Top-notch organizational skills and the ability to manage multiple content pillars simultaneously.
• Professional maturity and the ability to navigate a large, complex corporate environment while maintaining a creative edge.

Responsibilities

• Lead the overarching editorial vision, voice, and storytelling strategy for Ford From the Road across all digital and physical touchpoints.
• Develop strategies to accelerate Ford From the Road’s subscriber base and engagement, working with internal Ford teams.
• Directly manage the development of content pillars and commission high-impact stories; overseeing brand storytelling and ensuring authenticity.
• Provide strategic guidance for company news and translate milestones into engaging narratives.
• Manage a diverse roster of freelance contributors and work with the internal Ford creative team to secure top photographers and videographers.
• Develop and maintain an editorial calendar balancing trends, product priorities, and evergreen storytelling.
• Use data and audience insights to optimize content performance and growth across the channel.
• Ensure content meets journalistic integrity, visual excellence, and brand safety standards.
• Coach team members on moving from marketing to narrative.

Skills

Editorial leadership

Storytelling

Copywriting

SEO knowledge

Audience analytics

Budget management

Organization

Communication

Education

Bachelor's degree

Tools

CMS platforms

Analytics tools

Job description

With a career on the Ford Communications team, you can bring the message of our exciting innovations to the world! You’ll help build and protect our global reputation, build stakeholder trust, and further our mission of becoming the world’s most trusted mobility company. You’ll be part of a dedicated organization delivering best-in-class, high-impact communications programs that support our innovations, industry leadership and commitment to social responsibility.

In this position

As the Editor-In-Chief for Ford From the Road, you will serve as primary architect for Ford’s flagship storytelling channel. Your mission is to lead the creation of compelling owned storytelling and grow Ford From the Road significantly, putting Ford at the center of modern lifestyle, adventure, and innovation.

You will be directly responsible for the strategic direction and execution of our lifestyle storytelling, while providing executive oversight and narrative cohesion for brand content and company news. Your mission is to grow Ford From the Road into a premium storytelling destination that builds deep emotional resonance and inspires customers, fans, current and former employees, creators and media, and inspires.

What you'll do

• Lead the overarching editorial vision, voice, and storytelling strategy for Ford From the Road across all digital and physical touchpoints
• Develop strategies to accelerate Ford From the Road’s subscriber base and engagement, working in partnership with marketing, brand, social, dealer, and other internal Ford teams
• Directly manage the development of content pillars, commissioning high-impact stories
  • Commissioning high-impact lifestyle stories on travel, sustainability, outdoor adventure, and technology
  • Overseeing brand storytelling (managed day-to-day by the Brand Editorial Lead), ensuring stories about how Ford’s iconic nameplates enable great customer experiences that feel authentic
  • Provide strategic guidance for the company news, translating corporate milestones and technical innovations into engaging, public-facing narratives
• Manage a diverse roster of freelance contributors, and work with the internal Ford creative team to work with the best photographers and videographers to ensure a steady stream of stories and content
• Develop and maintain a comprehensive editorial calendar that balances seasonal trends, product priorities, and evergreen storytelling
• Utilize data and audience insights to optimize content performance, ensuring high engagement and growth across the channel
• Ensure all content maintains the highest standards of journalistic integrity, visual excellence, and brand safety
• Serve as an internal champion for storytelling excellence, coaching team members and stakeholders on how to move from marketing to narrative

You'll have

• Bachelor’s degree in Journalism, Communications, English, or a related field
• 10-plus years of experience in editorial leadership (Editor-in-Chief or Editor roles) at a major lifestyle publication or premium brand-side content studio
• Proven track record of managing complex editorial calendars and multi-disciplinary creative teams
• Exceptional storytelling, editing, and copywriting skills with a portfolio of high-quality lifestyle content
• Strong understanding of digital publishing, SEO and GEO best practices, and content distribution strategies
• Experience managing freelance budgets
• Top-notch organizational skills and the ability to manage multiple content pillars simultaneously
• Professional maturity and the ability to navigate a large, complex corporate environment while maintaining a creative edge

Even better, you may have

• Master’s degree in Journalism
• Deep passion for the automotive industry and Ford’s heritage
• Experience in brand-as-publisher environments
• Proficiency in high-level content analytics and audience segmentation tools

As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder…or all of the above? No matter what you choose, we offer a work life that works for you, including:

• Immediate medical, dental, vision, and prescription drug coverage
• Paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
• Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments and more
• Vehicle discount program for employees and family members and management leases
• Tuition assistance
• Established and active employee resource groups
• Paid time off for individual and team community service
• Generous vacation time, sick/personal time, and paid holidays, including between Christmas Eve and New Year’s Day

This position is leadership level 5 and ranges from $141,700-$268,300. Final determination of salary grade will be based on candidate's skills and experience, and base salary will be set within the applicable range according to job scope, responsibility and competitive market value. Internal applicants: moving into this role may result in an adjustment to your current compensation based on the posted pay range for this role, taking into consideration your qualifications and other relevant factors.

Visa sponsorship is not available for this position.

Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status. In the United States, if you need a reasonable accommodation for the online application process due to a disability, please call 1-888-336-0660.

This position is hybrid with a requirement to be onsite four or more days per week.