Manager, Digital Activation

PHD; San Francisco (CA); Sur place; USD 50 000 - 95 000; Plein temps

Résumé du poste

Omnicom in San Francisco seeks an experienced Digital Advertising Supervisor to oversee the execution of digital products and contribute to the growth of client and agency business. Responsibilities include ensuring successful media plan execution, analyzing campaign results, optimizing placements, and mentoring junior staff with clear timelines and timely feedback.

Omnicom emphasizes in-office collaboration three days a week, with potential for additional days, and values curiosity, data-driven

Qualifications

• Bachelor's degree in Advertising, Marketing, Communications, or related field.
• A minimum of four (4) years of digital buying experience.
• Substantial knowledge of multiple digital media platforms and passion for the digital space.
• Digital analytics fundamentals including tracking & tagging, data management concepts including data management platform (DMP) activation, dynamic creative, programmatic buying, and remarketing.
• Proficient with trafficking and reporting tools relevant to the digital advertising industry, ensure flawless execution for trafficking, launch and quality checks for all media campaigns pre-planning to post analysis.
• Competency in Digital Advertising Account Management and Production processes.
• Strong knowledge of and skill using syndicated interactive research applications and ad serving including but not limited to DFA, comScore Media Metrix, AdRelevance, DDS, MediaOcean Prisma, and equivalents; Microsoft Office Suite especially Excel and PowerPoint.
• Proficient mathematical abilities.
• Demonstrates both good verbal and written skills.
• An appreciation of the complexity of the cross-platform landscape and a thirst to continue learning as the space evolves.
• An analytical eye to extract trends from large data sets and a creative mind to translate said trends into insightful learnings.
• An overall desire to be influential in junior talent’s media education is imperative; patience to simplify concepts to ensure their full understanding

Responsabilités

• You will implement and sustain processes to ensure the successful execution of all Digital products and contribute to the continued growth of the client and agency business.
• Thoroughly understand the digital world and client business by staying abreast of the digital marketplace activity through constant analysis and education.
• Seek out a strong cooperative relationship with multiple business counterparts (Strategy and Research Teams, Creative Agencies, Digital Vendors)
• By nature, be curious and open to investigating unique opportunities to reach the target consumer yet prepared to provide a point-of-view, recommendation, and alternative options to the various digital media tools in the marketplace
• Accountable for results and reporting, which can in part be defined as execution of the media plan; measuring media performance and optimizing site/placement after reviewing campaign results; offering tactical alternatives based on client needs and requests
• The Supervisor is a mentor to junior staff, delegating responsibilities that will simultaneously meet business goals and contribute to their development, create timelines to help manage deadlines and time management; and to provide directional and timely feedback

Connaissances

Digital buying

Data analytics

Trafficking & reporting

Cross-platform advertising

Mentoring junior staff

Verbal & written communication

Analytical mindset

Formation

Bachelor's degree in Advertising, Marketing, Communications, or related field

Outils

DoubleClick DART for Advertisers (DFA)

comScore Media Metrix

AdRelevance

Donovan Data Systems (DDS)

MediaOceans Prisma

Microsoft Office Suite (Excel, PowerPoint)

Description du poste

• You will implement and sustain processes to ensure the successful execution of all Digital products and contribute to the continued growth of the client and agency business
• Thoroughly understand the digital world and client business by staying abreast of the digital marketplace activity through constant analysis and education
• Seek out a strong cooperative relationship with multiple business counterparts (Strategy and Research Teams, Creative Agencies, Digital Vendors)
• By nature, be curious and open to investigating unique opportunities to reach the target consumer yet prepared to provide a point-of-view, recommendation, and alternative options to the various digital media tools in the marketplace
• Accountable for results and reporting, which can in part be defined as execution of the media plan; measuring media performance and optimizing site/placement after reviewing campaign results; offering tactical alternatives based on client needs and requests
• The Supervisor is a mentor to junior staff, delegating responsibilities that will simultaneously meet business goals and contribute to their development, create timelines to help manage deadlines and time management; and to provide directional and timely feedback

Agency

Job Function

Job Subfunction

Responsibilities

Job Description

• You will implement and sustain processes to ensure the successful execution of all Digital products and contribute to the continued growth of the client and agency business
• Thoroughly understand the digital world and client business by staying abreast of the digital marketplace activity through constant analysis and education
• Seek out a strong cooperative relationship with multiple business counterparts (Strategy and Research Teams, Creative Agencies, Digital Vendors)
• By nature, be curious and open to investigating unique opportunities to reach the target consumer yet prepared to provide a point-of-view, recommendation, and alternative options to the various digital media tools in the marketplace
• Accountable for results and reporting, which can in part be defined as execution of the media plan; measuring media performance and optimizing site/placement after reviewing campaign results; offering tactical alternatives based on client needs and requests
• The Supervisor is a mentor to junior staff, delegating responsibilities that will simultaneously meet business goals and contribute to their development, create timelines to help manage deadlines and time management; and to provide directional and timely feedback

Qualifications

• Bachelor's degree, preferably with a concentration in Advertising, Marketing, Communications, or related field
• A minimum of four (4) years of digital buying experience
• Substantial knowledge of multiple digital media platforms and passion for the digital space
• Digital analytics fundamentals including tracking & tagging, data management concepts including data management platform (DMP) activation, dynamic creative, programmatic buying, and remarketing
• Proficient with trafficking and reporting tools relevant to the digital advertising industry, ensure flawless execution for trafficking, launch and quality checks for all media campaigns pre-planning to post analysis
• Competency in Digital Advertising Account Management and Production processes
• Strong knowledge of and skill using syndicated interactive research applications and ad serving including but not limited to DoubleClick DART for Advertisers (DFA), comScore Media Metrix, AdRelevance, Donovan Data Systems (DDS), MediaOcean Prisma, and equivalents; Microsoft Office Suite especially Excel and PowerPoint
• Proficient mathematical abilities
• Demonstrates both good verbal and written skills. Is a good listener
• An appreciation of the complexity of the cross-platform landscape and a thirst to continue learning as the space evolves
• An analytical eye to extract trends from large data sets and a creative mind to translate said trends into insightful learnings
• An overall desire to be influential in junior talent’s media education is imperative; patience to simplify concepts to ensure their full understanding is required

$50,000 - $95,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

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$50,000 - $95,000