Manager-Customer Marketing-Consumer Goods

Lensa; United States; On-site; USD 108,000 - 162,000; Full time

Job summary

Join a leading team at TELUS Agriculture & Consumer Goods as a Senior Brand & Customer Marketing member, driving demand generation and customer marketing strategies. This role offers a chance to impact the Consumer Goods industry through innovative solutions while enjoying competitive compensation and a commitment to community.

Benefits

Flexible work styles

Comprehensive benefits package

401K contributions

Career growth and learning opportunities

Qualifications

• 10+ years of experience in a marketing related role, preferably in Consumer Goods.
• Proven expertise driving results in a B2B environment leveraging ABM.

Responsibilities

• Lead the team responsible for B2B demand generation and customer marketing.
• Manage weekly and monthly reporting on KPIs to senior-level stakeholders.

Skills

Analytical

Organized

Problem solver

Team oriented

Customer focused

Education

Post-secondary degree or equivalent experience

Job description

2 days ago Be among the first 25 applicants

Lensa is the leading career site for job seekers at every stage of their career. Our client, TELUS Agriculture & Consumer Goods, is seeking professionals. Apply via Lensa today!

TELUS Agriculture & Consumer Goods is a great place to work. You can see it in our team members. The diversity of the team and their unique contributions set us apart from the competition. Our success is based as much on our future friendly team as the innovative technology solutions we offer.

Our team members include people like you – enthusiastic, innovative, passionate, and energetic. We believe that you'll find our high-performance culture personally fulfilling, professionally challenging and financially rewarding.

Here's the impact you will make and what we will accomplish together

TELUS Agriculture & Consumer Goods is tackling one of the most pressing social challenges of our time – achieving more efficient production while lowering the impact on the environment. We believe that by delivering data insights and technology solutions that empower and connect producers to their consumers, we can improve the quality, safety and sustainability of our food and consumer goods globally.

We offer an unmatched suite of innovative solutions and purpose-built applications for every participant in the supply chain, from ag input manufacturers and farmers through to consumer goods companies and their retail / foodservice channels. Our solutions enable our customers to optimize their businesses with more accuracy, efficiency and profit to create unified, trusted and sustainable food and consumer goods value chains.

Today we serve 15 of the top 20 CPG companies and 13 of the top 20 agribusinesses globally through our acquired and integrated best-in-class solutions, but we are still building awareness of our new brand as TELUS in these industries.

Responsibilities

As a senior member of the global Brand & Customer Marketing team, you will lead the team responsible for B2B demand generation and customer marketing for our Consumer Goods solutions. Your team's responsibilities will include:

• Translating overall business unit objectives and targets into goals and plans for the Consumer Goods marketing team.
• Leading the development and execution of all demand generation efforts, including ABM, content and event marketing; working in collaboration with the digital promotions team to deliver results.
• Working in collaboration with the brand team and agency partners to deliver content and creative that is customer focused, compelling and on brand.
• Regularly engaging a wide range of stakeholders across sales, product marketing, product and customer success to develop strategies, messaging and processes that drive buy-in and collaboration between sales and marketing throughout the funnel.
• Managing weekly and monthly reporting on KPIs to senior-level stakeholders across the organization. Developing action plans accordingly.
• Identifying, building and managing strategic partnership programs across the industry, ensuring maximum value is captured.
• Supporting the harmonization of acquired brands and teams into the larger Marketing and Revenue Operations team.
• Driving team engagement and professional development of members of the Consumer Goods and larger Brand & Customer marketing team.
• Building processes, tools and ways of working that support high-quality, efficient and collaborative work across the sales, marketing, product and customer success teams.
• Judiciously managing the expenditures and ROI of the Consumer Goods marketing budget.
  
  

What You Bring To The Role

• 10+ years of experience in a marketing related role, preferably in the Consumer Goods industry (manufacturing or retail)
• Marketing experience in a SaaS role considered an asset
• Proven expertise driving results in a B2B environment leveraging ABM
• Experience influencing decision making across diverse business teams, along with the ability to turn data into meaningful insights and action plans
• Ability to manage multiple stakeholders and projects with extreme attention to detail and organisation skills
• Strong business acumen with an ability to evaluate ideas against business needs and success criteria
• Ability to simplify complex issues and proven track record of developing highly-effective executive communications
• Post-secondary degree or equivalent experience
  
  

Ideal Candidate Profile

• Self-starter – able to work autonomously; anticipates needs and takes initiative
• Analytical – able to quickly synthesize key information and take action to drive results
• Organized – excellent time management and prioritization skills
• Adaptable – comfortable working in a dynamic, quickly evolving environment
• Problem solver – able to easily pivot and find new, innovative solutions
• Team oriented – exceptionally strong interpersonal skills, works well with individuals across teams
• Leader - able to create clarity and define success in a way that motivates and inspires a team around delivery
• Coach-like - guides and empowers team members through feedback, questions, and support to foster growth and maximize their potential.
• Customer focused - pays close attention to the pivotal details that impact clarity and delight in the customer journey
  
  

What We Give Back To You

• Opportunities to excel and show your stuff – work on high value and high visibility projects
• Flexible work styles with the ability to work in and out of the office
• Work in an organization that actively supports you giving back to the community you live in
• Competitive pay and benefits
• A workplace that lets you be your best everyday and embraces our core values:
• We passionately put our customers and communities first
• We embrace change and innovate courageously
• We grow together through spirited teamwork
  
  

Job Information

Location - State/Remote Must be able to work Eastern Standard Time.

Employment Type - Full Time

US Base Salary Range - $108,000K - $162,000K USD

Bonus/Commissions - Eligible for the Sales Incentive Plan or Eligible for a performance-based bonus

Benefits

Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. In addition, we offer rewarding benefits, which may vary per job function, such as:

Comprehensive total rewards package highlighting competitive salary and bonus structures or SIP (Sales Incentive Plan) where applicable

Flexibility to work in-office, virtually or a combination of both

Comprehensive benefits package, incentive and recognition programs

401K contributions

Career growth and learning & development opportunities to develop your skills

And much more…

• All benefits are subject to eligibility requirements.
  
  

Your Talent Acquisition Partner can share more information about our compensation package and your preferred working location during the hiring process.

Join us

Collectively, our talented team and integrated solutions uniquely position us to transform collaboration within the industry at a global level, empowering and connecting producers to consumers for a more efficient, sustainable future.

Everyone belongs at TELUS. At TELUS Agriculture & Consumer Goods, your unique contribution and talents will be valued and respected. Because the more diverse perspectives we have the more likely we are to crack the code on what our customers want and our communities need.

Do you share our passion for enabling remarkable human outcomes?

Together, let's make the future friendly.

Accessibility

TELUS Agriculture & Consumer Goods is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.

We offer accommodation for applicants with disabilities, as required, during the recruitment process.

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  IT Services and IT Consulting

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