Manager, CRM Engagement Marketing

Professional Search Group; New York (NY); On-site; USD 34,000 - 56,000; Full time

Job summary

Professional Search Group is seeking a contract-based marketer to manage lifecycle campaigns across key sports initiatives, delivering personalized experiences via email, push, and other owned channels.

You will lead day-to-day campaign operations, collaborate with content and data teams, and help optimize onboarding and engagement flows to reduce churn through rigorous testing and targeted messaging.

Qualifications

• Experience managing customer engagement campaigns and developing messaging strategies.
• Experience with A/B testing and performance tracking.
• Hands-on with campaign builds across email, push, and other channels.

Responsibilities

• Manage day-to-day campaign operations including segmentation, messaging, QA, and scheduling.
• Experience managing customer engagement campaigns and developing messaging strategies.
• Collaborate with content, creative, and data teams to deliver messaging across email, push, and other owned channels.
• Assist in developing onboarding and engagement flows that drive value and reduce churn.
• Implement A/B tests and track performance metrics to refine targeting and content.

Skills

Audience targeting

Campaign journeys

Messaging workflows

Tools

Braze

Job description

Starting off as a 1 year contract, potential to extend

Paying up to $41/hr W2

Hands-on with campaign builds and optimizations across key stages of the customer journey and across sports. You’ll help bring lifecycle strategies to life with personalized experiences and targeted communications to support acquisition, engagement, and retention across all major sports and initiatives.

Responsibilities:

• Manage day-to-day campaign operations including segmentation, messaging, QA, and scheduling.
• Experience managing customer engagement campaigns and developing messaging strategies.
• Collaborate with content, creative, and data teams to deliver compelling, timely messaging across email, push, and other owned channels.
• Assist in developing onboarding and engagement flows that drive value and reduce churn.
• Implement A/B tests and track performance metrics to refine targeting and content.

Preferred Qualifications:

• Braze experience and knowledge of: Audience targeting, Campaign journeys, Messaging workflows
• Experimentation and optimization background.