Manager, Content & Social Media

Standard Hotels; Miami Beach (FL); Hybrid; USD 60,000 - 85,000; Full time

Benefits offered by this job

Complimentary Spa Access

Complimentary Fitness Classes

Employee meals

Life Insurance

Paid Time Off

401(k) Match

Job summary

The Standard Spa, Miami Beach is seeking a hands-on Content & Social Media Manager to craft and publish timely content across social channels, capturing on-site moments, and designing assets that fit The Standard voice. You’ll collaborate with Brand Activations & Marketing, make quick creative decisions, and attend events to tell the brand story in real time.

The role requires a portfolio of brand content, strong Canva and writing skills, and the ability to work evenings or weekends when events

Qualifications

• Minimum two years creating content for a brand or company with a portfolio you conceived, captured, designed, edited, and wrote.
• Strong Canva and in-app skills; eye for layout, typography, composition, and brand consistency.

Responsibilities

• Plan, create, schedule, and publish content across The Standard Spa, Miami Beach’s social channels.
• Capture and edit original photo and video on-property at events and activations.
• Cover events live through Stories and timely posts, sometimes evenings or weekends.
• Design polished social graphics and marketing assets in Canva within brand identity.
• Write captions and social copy that reflect The Standard voice: confident, playful, and context-specific.
• Convert programming calendars, restaurant news, spa offerings, and member moments into engaging content.
• Coordinate with marketing, programming, F&B, spa, and membership teams for accurate details and future opportunities.
• Maintain an organized content calendar and keep assets easy to find.
• Monitor engagement and trends, flag items needing a response or closer look.
• Track content performance and iterate for future shoots, posts, or campaigns.

Skills

Content creation

Photo & video capture

Copywriting

Brand voice development

Canva proficiency

Social media management

Tools

Canva

Job description

We Are Seeking a Content & Social Media Manager Who Knows the Moments Worth Sharing

The Manager, Content & Social Media helps tell the story of The Standard Spa, Miami Beach as it happens. This is a hands-on role for someone who can make strong creative work, move quickly, and recognize the moments worth sharing. You’ll plan and produce content for our social channels, design assets in Canva, write copy in The Standard’s voice, and spend time on property capturing the people, programming, food, spaces, and details that make this place what it is. Some of the best moments happen outside a standard workday. You should be comfortable attending events, capturing content, and publishing live when the moment calls for it.

You’ll work closely with the Brand Activations & Marketing Manager on priorities and direction. Once those are clear, we need someone who can make sound creative decisions in real time: choose the right shot, write the caption, check the details, and post with confidence.

Why You’ll Love It Here

Complimentary Spa & Gym Access

Up to 3 Complimentary Fitness Classes per Week

Designated Employee Pool Days during the summer

Complimentary Employee Meals

Company-paid Life, Short-Term & Long-Term Disability Insurance

Paid Time Off & 8 Paid Holidays, including a Floating Holiday

401(k) Retirement Plan with Company Match

Employee celebrations, events & appreciation throughout the year

Live the lifestyle you help create.

What You’ll Do

• Plan, create, schedule, and publish content across The Standard Spa, Miami Beach’s social channels.
• Capture and edit original photo and video content on property, including at events, activations, and everyday moments.
• Cover select events live through Stories and other timely posts, sometimes during evenings or weekends.
• Design polished social graphics and other marketing assets in Canva, working within the brand’s visual identity.
• Write captions and social copy that sound like The Standard: confident, playful, culturally aware, and specific to what’s happening here.
• Turn programming calendars, restaurant news, spa offerings, and member moments into content people actually want to see.
• Work with the marketing, programming, food and beverage, spa, and membership teams to gather accurate details and spot upcoming content opportunities.
• Maintain an organized content calendar and keep assets, files, and drafts easy for the team to find.
• Monitor and engage with comments, messages, tags, and relevant trends, flagging anything that needs a response or a closer look.
• Track content performance and use what you learn to improve the next shoot, post, or campaign.

What We’re Looking For

• At least two years of experience creating content for a company or brand, with a portfolio of work you personally conceived, captured, designed, edited, and wrote.
• Strong Canva and in-app skills, and a good eye for layout, typography, composition, and brand consistency.
• Experience creating and publishing social content, including short-form video and live event coverage.
• Excellent writing and editing skills. You can adapt to an established brand voice without making every caption sound the same.
• Good judgment under time pressure. You know when a post is ready to go and when a detail needs to be checked first.
• Comfort working on site and adjusting your schedule for select evening and weekend events.
• A proactive, nimble approach. You can arrive with a plan, notice something better happening in front of you, and act on it.
• Genuine interest in hospitality, culture, food, design, wellness, and the people who bring a place to life.

Physical Requirements

Ability to sit and work at a computer for extended periods of time.

Frequent use of a computer, keyboard, telephone, mobile device, camera, and other standard office or content-creation equipment.

Ability to stand and walk throughout the property for extended periods while capturing photo and video content.

Ability to work in both indoor and outdoor environments during events, activations, photoshoots, and property programming.

Frequent reaching, positioning, and movement associated with capturing photo and video content.

Occasional bending, kneeling, or crouching while photographing or filming content.

Ability to lift, carry, push, or pull up to 25 pounds, including marketing, event, photography, or content-production materials.

Ability to move throughout restaurants, bars, spa areas, pool areas, event spaces, and other areas of the property as needed.

Ability to communicate clearly with team members, guests, collaborators, vendors, and partners in person, by phone, and through virtual platforms.

Ability to occasionally work evenings, weekends, and events based on programming and content needs.