Manager, Content

Adelphi Group; New York (NY); On-site; USD 70,000 - 85,000; Full time

Job summary

Weber Shandwick in New York is seeking a proactive Manager, Content Strategy with finance industry expertise. You will lead content workstreams from strategy to execution, translating complex financial topics into accessible content for general audiences, wealth advisors, and professionals.

This role emphasizes content development across thought leadership, executive social media, and website copy, with SEO and AI search integration.

Qualifications

• 3–5 years of content strategy experience with finance focus.
• Ability to distill complex financial topics into engaging content.
• Experience creating thought leadership pieces, social content, and website copy.
• Knowledge of SEO and AI search principles for financial content.
• Strong project management and ability to work autonomously.
• Excellent writing and editing skills with attention to detail.
• Client-facing experience and ability to present strategies.

Responsibilities

• Manage day-to-day execution of content strategies for financial services clients.
• Develop content across thought leadership, social media, and website copy.
• Translate complex financial topics into clear, compelling narratives for diverse audiences.
• Apply SEO and AI search best practices to increase content visibility.
• Collaborate with designers, account teams, and clients to ensure high-quality content.
• Contribute to editorial calendar planning and propose new ideas.

Skills

Content strategy

Finance industry

SEO

AI search

Project management

Writing and editing

Client-facing

Job description

Agency:

Weber Shandwick

Job Function:

Creative

Job Subfunction:

Editorial

Job Description:

Who We Are

Weber Shandwick is more than a leading global PR agency – we’re an engagement agency and we’re working in and around the cutting edge of the new media landscape. We’re storytellers, content creators, and we engage people IN the story. Our success is built on a deep commitment to client service and to our people. We embrace creativity and collaboration, and we engage stakeholders in new and creative ways to build brands and reputations.

Manager, Content, Finance

Weber Shandwick, New York

Weber Shandwick has an award-winning studio of writers, designers, producers, strategists, and storytellers. We create content for the world’s biggest global brands — go on, check out one of our highlight reels at http://www.webershandwick.com/.

We are seeking a proactive and detail-oriented Manager, Content Strategy with expertise in the financial services sector. In this client-facing role, you will be responsible for managing individual content workstreams from strategy to execution. The ideal candidate has a talent for translating complex financial information into clear, compelling content for diverse audiences, including the general public, wealth advisors, and other financial professionals. You will focus heavily on content development, including thought leadership, executive social media programs, website content, and social channels, while integrating modern SEO and AI search strategies. This is a great opportunity for a strategist looking to grow their skills and take ownership of key client deliverables. Agency experience is a plus.

An ideal candidate will be passionate about telling strategic and creative stories on deadline and familiar with digital storytelling across earned, owned and paid media.

The ideal candidate would have:

• 3–5 years of content strategy experience with a specific focus on the finance industry.
• A proven ability to understand and distill complex financial topics into engaging and accessible content.
• Experience in content development for various formats, including thought leadership articles, executive social media, websites, and social posts.
• Knowledge of SEO and AI search principles and how to apply them to financial content.
• Strong project management skills with the ability to manage a content workstream proactively and autonomously.
• Excellent writing and editing skills, with a keen eye for detail and accuracy.
• Client-facing experience and the confidence to present content strategies and ideas.

What you’ll do:

• Manage the day-to-day execution of content strategies for key financial services clients.
• Develop a range of content, including thought leadership pieces, social media content, and website copy.
• Translate complex financial subjects into clear, accurate, and compelling narratives for various audiences.
• Implement SEO and AI search best practices to increase content visibility and impact.
• Collaborate with designers, account teams, and clients to ensure content is high-quality and strategically aligned.
• Contribute to editorial calendar planning and actively propose new content ideas.

Salary Range: $70,000 USD – $85,000 USD

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers:

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.