Manager Business Analytics

Rue Gilt Groupe, Inc.; New York (NY); Hybrid; USD 130,000 - 140,000; Full time

Benefits offered by this job

Health insurance

Flexible time off

Hybrid/Remote options

Volunteer opportunities

DEI celebrations

Job summary

Rue Gilt Groupe is seeking a Manager, Business Analytics to lead the analytical strategy across Paid Retargeting and Winback programs. You will transform complex datasets into executive-ready insights that drive revenue growth, sitting at the intersection of marketing, technology, and data science.

This role collaborates with Marketing, Data Engineering, Tech, and external vendors, shaping attribution, data architecture, and innovative AI-enabled reporting and workflows.

Qualifications

• BA/BS in a quantitative field (Marketing, Economics, Mathematics, etc.).
• 4+ years of experience in business analytics, marketing analytics, or data-driven strategy.
• AdTech / Digital Paid Media background is a plus.
• Strong statistical foundation including A/B testing, attribution, MMM/MTA.

Responsibilities

• Program Analytics Ownership: lead analytics for Paid Retargeting and Winback, define measurement strategy and performance optimization.
• Uplevel complex analyses: synthesize multi-channel datasets into dashboards and strategic recommendations.
• Understand business context & drive innovation: connect data to business models and identify growth opportunities.
• Cross-functional collaboration: partner with Marketing, Data Eng, Tech and external vendors to improve attribution and data architecture.
• Embrace AI & modern workflows: test and integrate AI tools, automated analytical workflows, and generative techniques.

Skills

Strategic thinking

Forward-looking mindset

Collaborative attitude

Statistics

A/B testing

Attribution methods

MMM/MTA modeling

Advanced SQL

Tableau

Looker

Power BI

Excel

Education

BA/BS in quantitative field

Tools

Tableau

Looker

Power BI

Job description

Title of role: Manager Business Analytics

Location: New York or Boston; Hybrid (2 days in the office required)

Approved Salary Range: $130K-$140K

About the Role :

Rue Gilt Groupe is seeking an innovative and business-minded Manager, Business Analytics to lead the analytical strategy across key customer engagement channels. In this role, you will be the dedicated analytics owner for our Paid Retargeting and Winback marketing programs, transforming complex datasets into executive-ready strategic insights that drive measurable revenue growth.

You will sit at the intersection of marketing strategy, technology, and data science—collaborating closely across the broader Marketing team, technology partners, and external vendors. If you thrive on upleveling complex analyses, understanding core commercial drivers, and leveraging modern tools with AI, this opportunity is ideal for you.

Key Responsibilities:

• Program Analytics Ownership: Serve as the lead analytics owner for both the Paid Retargeting and Winback marketing programs, defining measurement strategy, incrementality testing, and performance optimization.
• Uplevel Complex Analyses: Synthesize multi-channel datasets into clear, actionable stories, executive dashboards, and strategic recommendations that directly influence marketing investments.
• Understand Business Context & Drive Innovation: Connect data directly to underlying business models, identifying growth opportunities and pioneering new approaches to customer lifecycle optimization.
• Cross-Functional Collaboration: Partner effectively across internal teams, including Marketing, Data Engineering, and Tech, as well as external platform vendors to improve attribution, data architecture, and campaign effectiveness.
• Embrace AI & Modern Workflows: Bring a strong AI curiosity to test and integrate novel AI tools, automated analytical workflows, and generative techniques into daily reporting and exploratory research.

Experience and Background Needed :

• Strategic Thinking: Proven ability to translate complex statistical outputs into high-level business narratives for non-technical leadership.
• Forward-Looking Mindset: Active curiosity around emerging AI tools and automation capabilities to enhance analytical speed and insight discovery.
• Collaborative Attitude: Strong communication skills with a track record of building cross-departmental alignment and managing external partner relations.
• BA/BS in a quantitative field (Marketing, Economics, Mathematics, etc.).
• 4+ years of experience in business analytics, marketing analytics, or data-driven strategy (preferably within e-commerce, digital retail, or direct-to-consumer environments). AdTech/Digital Paid Media background a plus.
• Strong statistical foundation, including hands‑on experience with A/B testing , attribution methods, and MMM/MTA modeling .
• Advanced SQL skills for querying, data manipulation, and building robust analytical models.
• Deep experience with Tableau (or equivalent BI tools such as Looker or Power BI) for designing interactive visualizations and executive reports.
• Expert-level proficiency in Excel or Google Sheets

What our team offers

• Comprehensive Coverage: Robust health, dental, and vision insurance effective on the date of hire.
• Time & Flexibility: Generous Flex Time Off (FTO) and flexible remote/hybrid work options that support a healthy work-life balance.
• Culture: A supportive, inclusive culture that encourages innovation, safety, and creative risk-taking.
• Community: Paid volunteer opportunities and regular DEI celebrations to foster a strong sense of community and collaboration.
• Impact: The chance to make a real, measurable impact at a mission-driven, fast-growing company poised for major expansion.

Work Authorization

Rue Gilt Groupe requires all applicants to be currently authorized to work in the United States on a full-time basis. This position is not eligible for visa sponsorship now or in the future . Rue Gilt Groupe is an Equal Opportunity Employer and will consider all qualified applicants without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

Rue Gilt Groupe is committed to providing Associates with equal pay for equal work and carefully considers a wide range of compensation factors, including but not limited to, prior experience, education, certification(s), license(s), skills and expertise, location, internal equity, and other factors that are job related and consistent with business need. Our goal is to support, reward and compensate the entire individual. Depending on role eligibility, your offer may also include bonus/commission, stock options, paid time off, medical, dental, vision and basic life insurance. Therefore, final offer amounts may vary from the amount stated.

The above statements are intended to describe the general nature and level of work being performed by the employee(s) assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of the employee(s) assigned to this job. Rue Gilt Groupe reserves the right at any time, with or without notice, to alter or change job responsibilities, reassign or transfer job positions or assign additional job responsibilities within your general skill set or capabilities. Rue Gilt Groupe is proud to be an Equal Opportunity workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

ABOUT US:

Ready for the most memorable – and stylish – experience of your professional career? Then join us at Rue Gilt Groupe. Combining three complementary brands, Rue La La, Gilt, and Shop Simon, we are the premier off-price e-commerce portfolio company.

Our model defined the online treasure hunt through its daily sale events allowing our customers to discover over 5,000 premium and luxury brands at prices up to 70% off full-price retail. We believe in fashion for all, sparking delight through daily discovery and shopping as an occasion to celebrate! World-class merchandising, technology and marketing bring our shopping experience to life, and we hire world-class people to do it. Living our values and being empowered, tenacious, passionate, collaborative, innovative, and kind is something we strive for every single day. We meet over coffee and brainstorm new ways to spark delight for our members. Volunteer on- and off-hours together. Plan some serious surprises for our coworkers, because nothing ignites innovation like a breakfast cereal buffet or an afternoon slice of cake.

And we don't hesitate to use our associate discount – after all, we're as enthusiastic about style as our customers. The way we work? It's so much more than what happens between the weekends. It empowers us to think, create, and innovate, so we can deliver the first-rate experience today's customer’s demand.