Manager, Art Direction - Digital eCom & Social (PPD)

L'Oreal USA, Inc; New York (NY); Hybride; USD 98 000 - 140 000; Plein temps

Avantages offerts par ce poste

Medical, Dental, Vision

401K and Pension Plan

Hybrid work policy

Flexible Time Off

VIP employee shop discounts

Learning & Development programs

Employee Resource Groups

Wellness programs

Résumé du poste

L’Oréal USA is seeking an experienced Manager, Art Direction for Digital eCom & Social to lead and translate global brand guidelines into localized, high-impact creative for the U.S. market.

You will drive multi-channel campaigns, supervise production, and collaborate with internal teams and external partners in a fast-paced environment. The role requires a strong portfolio in beauty design, strategic thinking, and hands-on execution across print, in-store, and digital channels, with a hybrid

Qualifications

• 10+ years of experience in design or art direction with a strong beauty portfolio.
• Strong graphic design foundation; able to work across campaign development, art direction, design systems, digital, social and retail.
• Hands-on experience designing for print and beauty retail environments (Sephora, Ulta, Salon Centric).
• Experience following global brand guidelines and localizing for U.S. markets with high attention to detail.
• Strong color-matching skills across swatches, proofs, photography, digital and print.
• Excellent attention to detail and organizational skills for managing multiple projects.
• Strong communication and presentation abilities to articulate creative vision across disciplines.
• Demonstrated proficiency with generative AI tools and emerging creative technologies.
• Portfolio required; candidates must provide work samples demonstrating integrated campaigns across channels.

Responsabilités

• Lead and execute compelling, brand-driven creative across print, in-store merchandising and digital channels.
• Translate global brand guidelines into localized creative for the U.S. market while maintaining brand integrity.
• Oversee conceptual development and design execution for multi-channel campaigns.
• Collaborate with cross-functional partners to drive projects and anticipate challenges.
• Oversee print production processes, including file prep, vendor coordination, proofs and press checks.
• Guide photography, video, content, design and campaign execution with internal and external teams.
• Direct agencies, freelancers and partners to support high-volume execution and adaptation.

Connaissances

Art direction

Brand design

Print design

Digital & social design

Color matching

Presentation skills

Generative AI tools

Project management

Team collaboration

Portfolio required

Description du poste

Job Title:

Manager, Art Direction - Digital eCom & Social (PPD)

Role Overview

We are seeking an experienced Art Director for our Professional Products Division brands to lead and execute compelling, brand driver creative across print, store merchandising, and digital channels. This role requires a strong strategic thinker and hands‑on designer who can translate global brand guidelines into impactful, localized creative for U.S. market. The ideal candidate is detailed oriented, highly organized, and thrives in a fast‑paced, collaborative environment.

Key Responsibilities

• Bring a deep understanding of the beauty industry, with experience creating impactful design solutions across haircolor and care categories.


• Translate global brand guidelines into localized creative that resonates with U.S. audiences while maintaining brand integrity


• Lead conceptual development and design execution across print, in‑store merchandising and digital channels.


• Partner cross‑functionally to influence decisions, drive projects forward, and proactively anticipate and resolve challenges.


• Oversee print production processes, including file preparation, vendor coordination, proofing, and press checks as needed.


• Guide photography, video, content, design and other campaign execution across internal and external teams.


• Lead and creatively direct agencies, freelancers and specialist partners supporting high‑volume execution, adaptation and production.

Required Qualifications & Skills

• 10+ years of experience in design or art direction, with a strong portfolio in beauty industry.


• Strong graphic design foundation with demonstrated ability to move between campaign development, art direction, design systems, presentations, digital, social and retail.


• Hands‑on experience designing for print, beauty retail environment (Sephora, Ulta + Salon Centric) environments.


• Experience working within global brand guidelines and localizing for regional markets and maintain a high level of detail and accuracy across all deliverables.


• Strong color‑matching skills, with the ability to evaluate and match color across swatches, proofs, photography, digital and print applications, and final creative output.


• Exceptional attention to detail and strong organizational skills with the ability to manage multiple projects and priorities effectively.


• Strong communication and presentation skills with the ability to articulate creative vision and execution clearly across disciplines.


• Demonstrated proficiency with generative AI tools and emerging creative technologies.


• Portfolio required. Candidates must provide relevant work samples demonstrating integrated campaign development, art direction, design systems, digital and social creative, retailer execution and the translation of a core creative idea across multiple channels and formats.

Additional Benefits Information As Follows:

• Salary Range: $98,400 - $140,200 (The actual compensation will depend on a variety of job‑related factors which may include geographic location, work experience, education, and skill level)

* Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)

* Hybrid Work Policy (3 Days in Office, 2 Days Work from Home) [*please keep only if applicable*]

* Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)

* Access to Company Perks (VIP Access to L'Oreal's Internal Shop for Discounted Products, Monthly Mobile Allowance)

* Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)

* Employee Resource Groups (Think Tanks and Innovation Squads)

* Access to Mental Health & Wellness Programs

We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

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