Manager, Account Strategy, Consumables - Walmart Connect

Walmart; Hoboken (NJ); On-site; USD 96,000 - 186,000; Full time

Benefits offered by this job

Health benefits

401(k)

Stock purchase plan

Paid time off

Live Better U education benefit

Job summary

Walmart Connect seeks a Manager, Account Strategy to build, execute, and manage advertising solutions using conversion-driven and brand-building products. You will lead end-to-end omnichannel campaigns across managed and self-service channels, handling setup, pacing, optimization, and reporting, delivering strategic insights for client satisfaction.

This role blends strategic planning with hands-on execution, requiring deep understanding of brand goals and media tactics.

Qualifications

• Bachelor’s degree in Business, Marketing, Communication, or related area.
• 3+ years managing digital media campaigns across display, video, social, search, and programmatic.
• Deep understanding of digital media metrics (CPM, ROAS, CPC, CTR) and optimization math.
• Proven client-facing experience with proactive risk identification and solution development.
• Excellent verbal and written communication, with strong presentation skills.
• Strong project management capabilities and ability to thrive under pressure with multiple priorities.
• High comfort navigating rapidly evolving environments and ambiguity.

Responsibilities

• Develop strategic, data-driven media plans for managed-service and self-service campaigns.
• Collaborate with Sales and Account teams to align proposals with client objectives.
• Lead advertiser and agency calls, presenting media tactics and campaign stewardship.
• Apply a broad range of media types (search, display, DDO, CTV, social, OOH, in-store) to meet goals.
• Regularly communicate performance metrics, insights, and optimization recommendations.
• Adhere to internal SLAs and QA processes to ensure flawless launches.
• Present upsell opportunities to drive incremental revenue.
• Coordinate cross-functionally to traffic campaigns across ad-tech platforms.
• Troubleshoot and resolve campaign issues promptly to maximize results.

Skills

Digital media campaigns experience

Media metrics understanding

Client-facing experience

Excellent communication

Project management

Adaptability

Proficiency with MS Office & BI tools

Education

Bachelor’s Degree in Business/Marketing/Communication

Tools

Excel

PowerPoint

Word

Outlook

Salesforce

JIRA

Tableau

SQL

Power BI

Job description

Manager, Account Strategy

About Walmart Connect:
With nearly 90% of U.S. households shopping with us every year, Walmart is deeply integrated into customers’ lives and understands how they engage with products and brands throughout their shopping journey.
Walmart Connect helps brands connect with our customers more often and more meaningfully than ever before to accelerate shared growth. As the closed-loop media business of America’s largest omnichannel retailer, Walmart Connect offers unparalleled opportunities for brands to
reach their desired customers no matter where, how, and when they shop.
More than media. Meaningful connections.
Does the idea of working for one of the fastest-growing, Fortune 1 company digital advertising platform providers excite you? This is that place.

About the Role
Walmart Connect is seeking an experienced Manager, Account Strategy to build, execute, and manage advertising solutions using our proven conversion-driven and brand-building products.
Reporting to a Senior Manager, Account Strategy, you will handle end-to-end omnichannel ad campaigns across managed and self-service channels. You will lead campaign setup, pacing, optimization, and reporting, providing strategic insights and collaborating cross-functionally to ensure campaign success and client satisfaction.
This position blends strategic planning and tactical execution, requiring deep understanding of brand marketing goals, translating them into actionable media strategies, and delivering measurable results. You will serve as a subject matter expert in media planning, audience tactics, and platform activation, managing day-to-day client interactions and contributing to
revenue growth through strategic recommendations.

Responsibilities

• Strong executor and consultative partner within a defined scope. Develop strategic plans and execute managed-service and self-service campaigns, acting as a consultative expert.


• Collaborate with Sales and Account teams to develop strategic, data-driven media proposals aligned with client objectives.


• Attend and lead external advertiser and agency calls, demonstrating expertise in media tactics, audience strategy, and campaign stewardship.


• Deeply understand and apply media types, including paid search, programmatic display, direct digital sponsorships, CTV, social media, digital OOH, and experiential in-store tactics.


• Communicate campaign performance metrics, insights, and optimization recommendations regularly with internal and external stakeholders.


• Adhere to internal SLAs and QA processes, ensuring seamless campaign launches and high-quality client experiences.


• Confidently presents strategic upsell recommendations to drive incremental revenue.


• Demonstrates strong executive presence when presenting upsell opportunities to clients and agencies.


• Partner cross-functionally to traffic campaigns effectively across various ad technology platforms.


• Troubleshoot and resolve campaign issues promptly, ensuring optimal campaign performance.

Qualifications

• Bachelor’s Degree in Business, Marketing, Communication, or related area.


• 3+ years of experience managing digital media campaigns or consulting on digital campaigns across display, video, social, search, and programmatic.


• Deep understanding of digital media metrics (CPM, ROAS, CPC, CTR, etc.) and media math for optimization.


• Proven client-facing experience with proactive risk identification and solution development.


• Excellent verbal and written communication, with strong presentation skills.


• Strong project management capabilities and ability to thrive under pressure, managing multiple priorities.


• High comfort navigating rapidly evolving environments and ambiguous situations.


• Strong proficiency with Microsoft Excel, PowerPoint, Word, Outlook, and familiarity with Salesforce, JIRA, Tableau, SQL, Power BI.

Preferred Qualifications

Preferred Qualifications:
• Master’s Degree in Business, Marketing, Communication, or related field.
• Extensive experience in programmatic advertising, including knowledge of DSPs, DMPs,
and ad exchanges.
• Proven track record of influencing advertiser investments in media strategies
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam’s Club facilities. Programs range from high school completion to bachelor’s degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $96,000.00 - $186,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :

• Stock

Minimum Qualifications

Option 1: Bachelor’s degree in business, marketing, communication, or related area and 3 years’ experience in digital media, account management, or advertising strategy.
Option 2: 5 years’ experience in digital media, account management, marketing, or advertising strategy.

Preferred Qualifications

Experience in sales or media strategy, Experience with DSPs, DMPs, ad exchanges, and media platforms like Salesforce, Tableau, SQL, or Power BI., Master’s degree in marketing, business, or related area.

Primary Location

221 River St, Hoboken, NJ 07030, United States of America

Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.