M Dining, Marketing Communications Specialist

University of Michigan; Ann Arbor (MI); Hybrid; USD 65,000 - 90,000; Full time

Job summary

The University of Michigan's Michigan Dining team seeks a Marketing Communications Specialist to develop campaigns across retail, residential dining, and catering. You will manage requests, create print and digital materials, and ensure brand consistency.

You will coordinate social media, supervise student marketing staff, and partner with HR/Talent Acquisition on recruitment marketing. You will represent Michigan Dining at campus events and support cross-unit communications.

Qualifications

• Bachelor's degree in marketing, communications, public relations, or a related field or equivalent experience.
• Minimum 3 years of marketing and/or communications experience.
• Graphic design skills with Canva and Adobe Creative Suite.
• Familiarity with major social platforms (Facebook, Instagram, X, YouTube, LinkedIn) and analytics.
• 1+ year managing marketing projects across digital and print platforms.

Responsibilities

• Develop and complete marketing campaigns and communications across Michigan Dining services.
• Manage incoming marketing requests and projects.
• Design and produce print and digital marketing materials with brand consistency.
• Create social media content, monitor engagement, and identify optimization opportunities.
• Supervise student marketing staff and support their development.
• Collaborate with leadership, HR, and Talent Acquisition on recruitment marketing.
• Monitor and evaluate campaign performance to support goals.
• Represent Michigan Dining at campus events and promotions; support Student Life Auxiliaries.

Skills

Marketing

Communications

Social media

Project management

Graphic design

Education

Bachelor's degree in marketing, communications, public relations, or a related field

Equivalent combination of education and experience

Tools

Canva

Adobe Creative Suite

Job description

Job Summary

The Marketing Communications Specialist supports Michigan Dining's marketing efforts through the hands-on development of marketing campaigns and communications across retail, residential dining, and catering operations. You will manage marketing requests and projects, create print and digital materials, maintain brand consistency, and evaluate campaign performance to improve engagement and effectiveness.

You will also coordinate social media content and digital communications, manage student marketing staff, and collaborate with Michigan Dining leadership and HR to support employee recruitment marketing plans. The specialist represents Michigan Dining at campus events and promotional activities, helping strengthen awareness, engagement, and participation in dining programs.

As directed by leadership, you will also support marketing and communications needs across the Student Life Auxiliaries portfolio.

You will report to M Dining's Associate Director of Marketing.

You will work hybrid, three days a week in an office in Ann Arbor, MI. With remote optional days on the other two days.

Responsibilities

• Develop and complete marketing campaigns and communications that promote Michigan Dining's retail, residential dining, catering, and other services.
• Manage incoming marketing requests and projects
• Design and produce engaging print and digital marketing materials, ensuring consistency with University and Student Life brand guidelines.
• Create social media content across multiple platforms, monitoring engagement and identifying opportunities to improve performance.
• Manage student marketing employees, including assigning work, providing feedback, and supporting their professional development.
• Collaborate with Michigan Dining leadership, Human Resources, and Talent Acquisition to develop recruitment marketing materials and campaigns that attract student and professional staff.
• Monitor and evaluate marketing campaign performance, using data and feedback to inform improvements and support departmental goals.
• Represent Michigan Dining at campus events, recruitment fairs, and promotional activities, while supporting marketing plans across Student Life Auxiliaries.

Required Qualifications

• Bachelor's degree in marketing, communications, public relations, or a similar field; or equivalent combination of education and experience.
• Minimum 3 years of marketing and/or communications experience.
• Graphic design skills and familiarity with design programs such as Canva and Adobe Creative Suite.
• Familiarity and experience with social media platforms, including Facebook, Instagram, X, YouTube, and LinkedIn.
• This includes content gathering and design, posting, social media strategy, and analytics.
• Demonstrated 1 or more years of experience managing marketing projects and campaigns across digital and print platforms, including content planning, execution, and performance analysis.

Why Work at Michigan?

Benefits

In addition to a career filled with purpose and opportunity, The University of Michigan offers a comprehensive benefits package to help you stay well, protect yourself and your family, and plan for a secure future. Benefits include:

• Generous time off
• A retirement plan that provides two-for-one matching contributions with immediate vesting
• Many choices for comprehensive health insurance
• Life insurance
• Long-term disability coverage
• Flexible spending accounts for healthcare and dependent care expenses

Modes of Work

Positions that are eligible for hybrid or mobile/remote work mode are at the discretion of the hiring department. Work agreements are reviewed annually at a minimum and are subject to change at any time, and for any reason, throughout the course of employment. Learn more about the work modes.

Additional Information

This role may have reporting obligations under Title IX and Clery.

Authorization to work in the U.S.

Authorization to work in the U.S. is a precondition of employment and applicants for this position will not be sponsored for work visas.

Salary

Salary may vary depending on qualifications, experience, and education of the selected candidate.

Application Deadline

Job openings are posted for a minimum of seven calendar days. The review and selection process may begin as early as the eighth day after posting. This opening may be removed from posting boards and filled any time after the minimum posting period has ended.

U-M EEO Statement

The University of Michigan is an Equal Opportunity Employer. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants, including protected veterans and individuals with disabilities.