Luxury Sales & Marketing Director

Crescent Hotels & Resorts; New York (NY); On-site; USD 170,000 - 190,000; Full time

Benefits offered by this job

Operational bonus eligibility

401K matching program

Flexible scheduling

Discounts with Crescent properties in 

Executive benefits

Job summary

NH Collection New York Madison Avenue, part of Crescent Hotels & Resorts, seeks a luxury/lifestyle Director of Sales & Marketing to lead the team in Midtown Manhattan. The role focuses on turning a unique hotel experience into a compelling commercial story, building relationships across corporate, consortia, luxury leisure, international and emerging markets.

Ideal candidates bring entrepreneurial drive, strategic thinking, and hands-on leadership to drive market share, profitability, and ROI,

Qualifications

• Experience in luxury, upscale and/or boutique hotel sales/marketing required.
• NYC experience required; East Side preferred.
• Hands-on account management for corporate accounts (domestic and international), diplomatic and consortia experience.
• Proven track record of consistently exceeding sales targets.
• Inspirational leader with a collaborative, hands-on style.
• Expertise in digital marketing, brand positioning, and revenue optimization.
• Exceptional communication, negotiation, and presentation skills.
• Thrives in a fast-paced, entrepreneurial environment and adapts quickly to market dynamics.
• Entrepreneurial mindset within a global brand framework.

Responsibilities

• Develop and execute a comprehensive sales and marketing strategy to drive revenue across all market segments: corporate, leisure, group, and catering.
• Shape and communicate a distinctive luxury market position for the hotel, translating its New York identity into compelling commercial storytelling.
• Build demand through luxury travel advisors, consortia, international feeder markets, corporate and diplomatic relationships, and strategic partnerships.
• Identify and develop new demand channels with accountability for market share, segment penetration, conversion, account production, and marketing ROI.
• Partner with Revenue Management and the General Manager as an integrated commercial leadership team.
• Cultivate and maintain strong relationships with key corporate accounts, meeting planners, and travel industry partners.
• Lead and inspire a high-performing sales and marketing team with a focus on results, collaboration, and creativity.
• Oversee the digital marketing strategy and presence across online channels, social media, and luxury brand partnerships.
• Analyze market trends, competitive intelligence, and performance metrics to adjust strategy and seize opportunities.
• Represent the hotel at industry events, trade shows, and networking functions.

Skills

Luxury hotel experience

NYC experience

Account management

Digital marketing

Brand positioning

Revenue optimization

Leadership

Negotiation

Presentation skills

Entrepreneurial mindset

Job description

NH Collection New York Madison Avenue, part of Crescent Hotels & Resorts, seeks a luxury/lifestyle Director of Sales & Marketing to lead the team in Midtown Manhattan. The role focuses on turning a unique hotel experience into a compelling commercial story, building relationships across corporate, consortia, luxury leisure, international and emerging markets.

Ideal candidates bring entrepreneurial drive, strategic thinking, and hands-on leadership to drive market share, profitability, and ROI,