Luxury Private Club Marketing Manager

Private Club Marketing; Berkeley (CA); In loco; USD 90.000 - 130.000; Tempo pieno

Descrizione del lavoro

Berkeley City Club in Berkeley, CA seeks a Marketing Manager to craft luxury branding and multi-channel campaigns that resonate with high-net-worth members. You will translate club culture into compelling storytelling across digital and print channels, coordinating through monthly playbooks and collaborations with club leadership.

The role emphasizes partnerships with GMs, membership directors, and industry leaders to elevate brand presence, member communications, and exclusive experiences.

Competenze

• Experience crafting campaigns for high-net-worth audiences.
• Ability to manage digital and print channels.
• Experience translating club culture into brand storytelling.

Mansioni

• Develop monthly marketing playbooks and content calendars.
• Engage with GMs and directors in peer roundtables.
• Lead Instagram engagement group for club professionals.
• Leverage industry benchmarks for strategic insights.
• Support job board access and referrals within the network.
• Build networks with GMs, directors, and executives.

Conoscenze

Luxury brand positioning

Campaign management

Digital marketing

Print marketing

Brand storytelling

Stakeholder collaboration

Strumenti

Social media platforms

Email marketing

Descrizione del lavoro

Berkeley City Club in Berkeley, CA seeks a Marketing Manager to craft luxury branding and multi-channel campaigns that resonate with high-net-worth members. You will translate club culture into compelling storytelling across digital and print channels, coordinating through monthly playbooks and collaborations with club leadership.

The role emphasizes partnerships with GMs, membership directors, and industry leaders to elevate brand presence, member communications, and exclusive experiences.