Locality Expert

TSMG; Seattle (WA); On-site; USD 70,000 - 90,000; Full time

Job summary

A leading automotive data organization is seeking a Locality Expert in Seattle to improve the accuracy of Auto data attributes. Responsibilities include conducting market research on trends, collaborating with policy teams, and ensuring quality through rigorous checks. Ideal candidates have 3+ years of experience in automotive or urban planning and strong communication skills in both local language and English. This role requires independent work and collaboration, providing an opportunity to influence local contexts significantly.

Qualifications

• 3+ years of experience in the automotive industry, urban planning, traffic/transit/signage, or similar fields.
• Strong understanding of market research methodologies and techniques.
• Excellent written and verbal communication skills in local language and English.

Responsibilities

• Conduct market research on trends in the Auto industry.
• Collaborate with the policy team on policy creation and provide local context.
• Perform meta-QC and random checks to identify quality issues.

Skills

Market research methodologies

Excellent written and verbal communication

Time-management

Analytical skills

Problem-solving abilities

Education

Experience in automotive industry or urban planning

Job description

Role Objective The Locality Experts program is designed to improve the freshness and accuracy of all Auto data attributes. This will be achieved by establishing a Locality Expert who is knowledgeable about local conditions, policies, and country‑wide changes, and can proactively build a pipeline of real‑world updates.

Core tasks:

• Conduct market research on trends in the Auto industry
• P0: Speed limits, EVCS
• P1: Other ADAS features
• Collaborate with the policy team on policy creation and provide local context.
• Perform meta‑QC and random checks to identify quality issues.
• Create country‑level quality metrics and conduct in‑country drives to provide feedback and data to client working groups.
• Act as the country owner for queries from other teams, including basemap features (excluding Transit).
• Curate region‑specific implicit/statutory speed limits and rules (e.g., arterials in a town should be 20 vs. a statewide rule of 30).
• Research news articles and notices from government, highways, or other agencies regarding scheduled maintenance/repairs.
• Identify edge cases (e.g., unique sign variations, urban area polygon logic) and gaps in algorithms.
• Provide input to proactively prioritize issues using local knowledge (e.g., which missing signs cause the biggest problems, which errors impact users the most).
• Support proactive outreach with government and transit authorities to understand upcoming changes or systemic data issues (to be clarified with Outreach & Partnerships, who own data collection/feeds).
• Support partnerships and outreach teams with local knowledge and context.
• Consult on all sign types to provide local interpretation and understanding.
• Assist with quality assurance and country certification processes to ensure the highest quality level is reached and maintained.

Experience / Skills Required

• 3+ years of experience in the automotive industry, urban planning, traffic/transit/signage, or similar fields.
• Strong understanding of market research methodologies and techniques.
• Excellent written and verbal communication skills in the local language and English.
• Ability to work independently and collaboratively.
• Ability to manage multiple projects simultaneously.
• Excellent time‑management and organizational skills.
• Strong analytical skills, attention to detail, and problem‑solving abilities.