Local Sales Manager

Hearst Magazines

Fort Myers (FL)

On-site

USD 90,000 - 130,000

Full time

14 days+
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Benefits offered by this job

Medical
Dental
Vision
401(k) matching
Emotional Wellness Support
Paid Time Off
Paid Parental Leave
LGBTQ+ Health Services
Additional benefits

Job summary

Hearst Television in Fort Myers seeks a Local Sales Manager to lead the Gulf Coast News sales team, driving revenue across TV and digital platforms. You will coach experienced sellers, recruit/train new staff, and develop strategies to exceed budgets while maintaining client relationships and inventory controls.

The role requires strong leadership, pricing expertise, and a commitment to in-person attendance.

Qualifications

  • 3+ years media sales management experience.
  • Proven ability to price and manage inventory to maximize revenue.
  • Ability to develop and grow client relationships and new business.

Responsibilities

  • Guide the local sales team with clear direction and goals.
  • Coach Account Executives through ongoing feedback and planning.
  • Forecast revenue and contribute to quarterly and annual targets.
  • Develop client relationships and participate in sales calls with leadership.

Skills

3+ years media sales management
pricing and inventory management
client relationship development
leadership and coaching

Job description

Hearst Televisionhas an exceptional opportunity for a dynamic Local Sales Managerin one of the fastest growingandmost beautiful markets in the country.Gulf Coast News, the NBC and ABC affiliates in Ft. Myers, FL, is lookingfora salesleader who can contribute to a positive cultureforsuccessthrough leadership,clear direction, teaching, motivating, and evaluating thesales efforts of our local team. You will leadthe team in exceeding budgets on multiple platforms andyourduties will includecoaching experiencedsellersand recruitingand trainingnewsellers. The idealcandidate will haveexperiencein pricing and inventory management and theability to develop and maximizerevenue opportunities within thelocal advertising community. Client engagement along with a strong desire to grow our team are top priorities. You will report to the Director of Sales.

At Hearst Television, you'll work for one of the nation's premier media companies, backed by trusted journalism, powerful brands and industry-leading digital capabilities. We invest in our people through professional development, career advancement and a culture built on collaboration and innovation.

Responsibilities
  • With guidance fromtheDirector of Sales,set thetoneforthe localsalesdepartmentby providing direction and following mutually agreed upon sales goals and priorities

  • Defineperformanceexpectationsand measure processes to ensureaccount executives' efforts and attentionlead to the achievementof those expectations

  • Coach and develop Account Executives through consistent one-on-one coaching, planning and performance feedback.

  • Develop relationshipswith our clients and important prospects through frequent visibility; this includes being active in the sales process, accompanying account executiveson sales calls and entertaining clients

  • Helpforecastrevenuethroughouttheyeartoexceedquarterlyandannualforecasts

  • Manage, alongside theDirectorofSales,LocalSales Manager,AndNationalSales Manager,inventory and rates to maximize station revenue

  • Manage,alongsidetheDigitalSalesManager,ourinternetandoveralldigitalsalesefforts toexceedrevenuegoals

  • Exceedourdepartmental goalsforRevenue, Market Share,New Business,Internet,and Mobile

  • Advise theResearchDirector onthecreationofresearchpiecesto helpwithoursales efforts

  • Meet with thelocalsales team, including groupand individual meetings,toensuretheir professionaldevelopmentand success with shared goals

  • Support localsellersinsales presentationstomultiplepointsofcontact within client/agencypersonnel

  • Evaluatesellerperformanceandprovidefeedback

  • Workin partnership withtheLocalSalesManager,Digital SalesManager and National Sales Manager to achieve shared and strategic goals

Requirements
  • 3+yearsmediasalesmanagementexperience

  • Producerevenueforusandourclients
  • Analyzeissuesthoroughlytomakedecisions

  • Createpersuasivesalespresentations
  • Haveapassiontobuildclientrelationships,internalandexternal
  • Haveahistoryofachievingbudgetsonmultipleplatforms

  • Youareanaccomplishednegotiator

  • Havethecreativity todevelop targeted,customer-focused marketing solutions using multiple media products including television,digital assets, and multi-cast

  • Haveexperienceinnewbusinessdevelopment

  • Haveanexcellentunderstandingofhowtopriceandmanageinventory

  • Takeownershipoflocal budgets andrevenuegoals andis constantlydeveloping strategies to overachieve

  • Haveapassiontodevelopasuccessfulteamofmediasalesexecutives

  • Validdriver'slicenseandreliableautomobile

  • Relatedmilitaryexperiencewillbeconsidered
  • In-person attendance is required
Values in Action

At Hearst Television wetellstories every day.Storiesabout peopleofallbackgrounds, perspectives,and identities. That's why, behindthescenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

Benefits

Hearst's benefit programs are modem, flexible and designedto focuson you. Asa Hearst employee,youandyourspouseor partnerordependents wouldhaveaccessto thefollowing benefits.

  • MedicalIDentalIVision

  • 401(k)matching

  • EmotionalWellnessSupport

  • PaidTimeOff

  • PaidParentalLeave

  • LGBTQ+HealthServices

  • Additionalbenefitstomeetyourandyourfamily'sneeds
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