Local Restaurant Marketing Coordinator

FAT Brands Inc.; Los Angeles (CA); On-site; USD 70,000 - 90,000; Full time

Job summary

FAT Brands Inc is seeking a Community Marketing Coordinator to drive local marketing efforts across its franchise network. You will collaborate with franchisees, manage events, and execute neighborhood initiatives to boost traffic and sales.

The role combines hands-on execution with strategic problem-solving and requires comfort working with multiple stakeholders and a proactive mindset.

Qualifications

• 2+ years in marketing, local store marketing, franchise marketing, restaurant marketing or agency experience preferred.

Responsibilities

• Assist in developing and executing local marketing plans to drive awareness, traffic and profitable sales.
• Serve as day-to-day marketing resource to franchisees, identifying opportunities and executing events and partnerships.
• Coordinate New Restaurant Marketing Plans from pre-opening through launch.
• Lead local activations, events, and partnerships aligned with Fatburger objectives.
• Coordinate creative requests from intake to final delivery and provide guidance on best practices.
• Leverage sales, market and competitive data to inform local strategies and measure results.
• Support CRM platforms, websites, SMS, e-clubs, and app-based loyalty programs.
• Maintain store/location lists and marketing resources to keep programs organized.
• Assist with administrative duties such as budgets, agendas and action items for meetings.

Skills

Marketing campaigns

Franchise marketing

Project management

Communication skills

Relationship building

Creative thinking

Data-driven decision making

Education

Bachelor’s in Marketing/Communications or related field

Tools

Asana

Google Business Profile

Social media platforms

CRM/Loyalty platforms

Job description

FAT Brands Inc is seeking a Community Marketing Coordinator to drive local marketing efforts across its franchise network. You will collaborate with franchisees, manage events, and execute neighborhood initiatives to boost traffic and sales.

The role combines hands-on execution with strategic problem-solving and requires comfort working with multiple stakeholders and a proactive mindset.