Local PR & Communications Strategist - Multi-State Impact

GFiber; Austin (TX); Remote; USD 74,000 - 118,000; Full time

Job summary

gFiber is seeking a Local Comms Associate to tell our stories across 19 states. You will partner with local teams and agencies to ensure consistent, compelling messaging that supports sales and brand growth.

If you thrive in fast-paced environments, turn big ideas into local campaigns, and stay calm under pressure, you’ll fit right in. We value accessibility, inclusivity, and rapid adaptability.

Qualifications

• Bachelor's degree or equivalent practical experience.
• 3 years of work experience in communications, journalism, media relations, or a related field.
• 2 years of experience prioritizing, planning, managing, and executing multiple communications/PR projects simultaneously meeting deadlines.
• 2 years of experience managing media relations (ex. PR writing writing)

Responsibilities

• Drive local media relations, triage requests, align with narratives, manage crises, and mine content opportunities.
• Manage local PR agencies across 19 states; develop and execute market media plans with local teams.
• Create content and media materials: messaging, FAQs, blogs, videos, statements; identify and distribute content for earned attention.
• Own communications calendar, coordinate with XFN partners, track campaigns, and plan events for market launches.

Skills

Media relations

Content creation

Campaign planning

Project management

Storytelling

Education

Bachelor's degree or equivalent practical experience

Tools

AI tools

Job description

gFiber is seeking a Local Comms Associate to tell our stories across 19 states. You will partner with local teams and agencies to ensure consistent, compelling messaging that supports sales and brand growth.

If you thrive in fast-paced environments, turn big ideas into local campaigns, and stay calm under pressure, you’ll fit right in. We value accessibility, inclusivity, and rapid adaptability.