Link Building Specialist

LandEarly; United States; Remote; USD 55,000 - 90,000; Full time

Job summary

LandEarly is looking for a Link Building / Digital PR Specialist to grow our organic visibility through high-quality backlinks and earned media coverage. You'll work closely with content and SEO stakeholders to build relationships with journalists, bloggers, and site owners, securing placements that strengthen our domain authority and drive referral traffic.

This is a hands-on role for someone who enjoys pitching, relationship-building, and tracking measurable results.

Qualifications

• 3+ years experience in link building, digital PR, or SEO outreach.
• Strong written and verbal communication for pitching and relationship management.
• Experience with prospecting and building relationships with journalists, bloggers, and site owners.

Responsibilities

• Develop and execute link building campaigns aligned with SEO and content goals.
• Identify and pitch relevant journalists, bloggers, and publications for digital PR opportunities.
• Build and maintain relationships with media contacts, webmasters, and industry influencers.
• Conduct outreach via email and other channels to secure guest posts, mentions, and backlinks.
• Monitor, track, and report on link building and digital PR campaign performance.
• Collaborate with content creators to develop linkable assets such as data studies, guides, and press-worthy stories.

Skills

Link building

Digital PR

SEO outreach

Tools

Ahrefs

SEMrush

Moz

Job description

LandEarly is looking for a Link Building / Digital PR Specialist to grow our organic visibility through high-quality backlinks and earned media coverage. You'll work closely with content and SEO stakeholders to build relationships with journalists, bloggers, and site owners, securing placements that strengthen our domain authority and drive referral traffic. This is a hands-on role for someone who enjoys pitching, relationship-building, and tracking measurable results.

What you'll do

• Develop and execute link building campaigns aligned with SEO and content goals
• Identify and pitch relevant journalists, bloggers, and publications for digital PR opportunities
• Build and maintain relationships with media contacts, webmasters, and industry influencers
• Conduct outreach via email and other channels to secure guest posts, mentions, and backlinks
• Monitor, track, and report on link building and digital PR campaign performance
• Collaborate with content creators to develop linkable assets such as data studies, guides, and press-worthy stories

What we're looking for

• Proven experience in link building, digital PR, or SEO outreach
• Strong written and verbal communication skills for pitching and relationship management
• Familiarity with SEO tools such as Ahrefs, SEMrush, or Moz for backlink analysis and prospecting
• Understanding of what makes a link valuable (domain authority, relevance, editorial standards)
• Organized and able to manage multiple outreach campaigns simultaneously
• Comfortable working with data to report on campaign impact

Nice to have

• Experience pitching to journalists or building media lists
• Background in content marketing or copywriting
• Existing network of media and publisher contacts