Lifecycle Marketing Strategist (Remote) at Independent Digital Performance Media Agency

Grey Matter Recruitment; United States; Remote; USD 80,000 - 110,000; Full time

Job summary

A dynamic Independent Digital Performance Media Agency is seeking a Lifecycle Marketing Strategist to shape customer engagement strategies. This role entails leading omni-channel campaigns and building trusted client relationships. Candidates should have 5-7 years in lifecycle marketing and expertise with ESP platforms, contributing to a collaborative team culture.

Qualifications

• 5-7 years in lifecycle marketing, CRM, or digital marketing with proven success.
• Experience with ESP platforms like Klaviyo, Braze, Iterable, or SFMC.
• Skilled in data analysis to inform marketing decisions.

Responsibilities

• Own the strategy across omni-channel lifecycle campaigns.
• Lead cross-functional teams to deliver data-driven solutions.
• Mentor junior team members and foster a culture of innovation.

Skills

Data Analysis

Lifecycle Marketing

Digital Marketing

CRM

Tools

Klaviyo

Braze

Iterable

SFMC

Job description

Lifecycle Marketing Strategist (Remote) at Independent Digital Performance Media Agency

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Opportunity to join a truly disruptive and fast-growing Independent Media Agency, and shape the future of customer engagement by leading cross-functional teams to deliver data-driven, omni-channel lifecycle strategies that boost retention.

The Company

• One of the largest Independent performance marketing agencies in the world
• Experts across Retail Media, Market Insights, Paid Media and Streaming/CTV
• Proprietary Marketing Intelligence Technology
• 1000+Employes with Global Offices
• Impressive roster of Global Enterprise Customers

The Role

• Own the strategy across omni-channel lifecycle campaigns to drive engagement and engagement
• Lead cross-functional teams to deliver high-impact, data-driven solutions – on time, every time.
• Be the client’s strategic partner, building trusted relationships and steering long-term success.
• Translate insights into action by analysing performance data and identifying key growth opportunities.
• Collaborate with tech experts to deliver advanced, scalable solutions using platforms like Braze, Klaviyo, and Iterable.
• Mentor and inspire junior team members, shaping a culture of innovation, performance, and collaboration.

Desired Skills and Experience

• 5-7 years in lifecycle marketing, CRM, or digital marketing with proven success
• Experience with ESP platforms like Klaviyo, Braze, Iterable, or SFMC
• ESP platform certification is a plus
• Skilled in data analysis and using analytics to inform marketing decisions

If you feel you have the relevant experience please reply to this advert or email your CV to [e-mail]

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Grey Matter. Intelligent recruitment for the digital, technology, marketing and media sectors. Based in London, we partner with B2B & B2C technology companies, global brands, start-ups, publishers and agencies to find talent in London, across the UK and internationally.

Our Marketing Team are specialists in digital marketing industry across B2B and B2C roles and work with a range of companies from disruptive fintech’s to established marketing SaaS platforms and rapidly growing ad technology tools to digital marketplaces.

The key roles they hire for are Digital Marketing, Content Marketing, PPC, Paid Social, CRM, Social Media, Email and CRM Marketing. Our portfolio of roles includes a variety of mid-senior and executive level roles.