Lifecycle Marketing Specialist: Email & UCL Campaigns

homechefinternalemployees; Chicago (IL); On-site; USD 65,000 - 70,000; Full time

Benefits offered by this job

Medical, dental, vision, life and(dis)

Disability insurance

Paid holidays, sick time and vacation

401k program

Flexible spending accounts

Promo code PEOPLE30 for $30 off first

Home Chef benefits package

Job summary

Home Chef is seeking an Associate, Lifecycle Marketing to drive lifecycle email production and UCL campaigns. You will translate conversion strategy into precise execution, build and QA weekly lifecycle emails, deploy A/B tests, and leverage audiences, personalization, and automation tools.

You will own end-to-end UCL campaigns across email and SMS, manage segmentation and scheduling, and contribute to content calendars and reporting.

Qualifications

• Completion of a four-year degree program in a related field.
• Minimum of 2 years hands-on experience with a marketing automation platform.
• Proficiency in HTML and CSS with AMPscript experience preferred.
• Ability to manage multiple overlapping campaigns and meet deadlines.
• Strong analytical mindset and attention to detail.
• Solid understanding of email marketing fundamentals and lifecycle marketing best practices.

Responsibilities

• Build and QA weekly lifecycle emails across UCL, zero-order, referral, and reactivation campaigns.
• Build and deploy A/B test variants using existing capabilities.
• Leverage audiences, personalization, and automation to execute plans.
• Maintain accurate launch and end dates and content updates.
• Own end-to-end UCL campaigns across email and SMS.
• Manage segmentation, suppression rules, scheduling, and QA.
• Support content calendar development and translate priorities into campaign plans.
• Support structured reporting on experiments and performance trends.
• Identify optimization opportunities and surface insights for strategy.

Skills

HTML & CSS

AMPscript

Analytical mindset

Attention to detail

Multi-campaign management

Team coordination

Education

Bachelor's degree in related field

Tools

Salesforce Marketing Cloud

Job description

Home Chef is seeking an Associate, Lifecycle Marketing to drive lifecycle email production and UCL campaigns. You will translate conversion strategy into precise execution, build and QA weekly lifecycle emails, deploy A/B tests, and leverage audiences, personalization, and automation tools.

You will own end-to-end UCL campaigns across email and SMS, manage segmentation and scheduling, and contribute to content calendars and reporting.