Lifecycle Marketing & Content Specialist

Varment Guard; Fridley (MN); Hybrid; USD 55,000 - 75,000; Full time

Benefits offered by this job

Health insurance with a $0 deductible

401(k) with company match

Paid time off and paid holidays

Career growth and development

Job summary

Plunkett's Pest Control in Fridley, MN is seeking a Lifecycle & Content Marketing Coordinator to support campaigns across the customer journey, create content, coordinate communications, and maintain brand voice across channels.

Ideal candidates have a Bachelor's in Marketing or related field, 2–4 years of marketing experience, strong writing/editing, and familiarity with CRM/email marketing; HubSpot/Marketo experience is a plus.

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, Business, Journalism, or a related field
• 2-4 years of experience in marketing, content marketing, customer communications, or email marketing
• Strong writing, editing, and proofreading skills
• Experience with CRM, email marketing, or marketing automation platforms
• Strong organizational and project coordination skills
• Ability to manage multiple priorities and meet deadlines in a fast-paced environment
• Preferred, but not required experience with HubSpot, Marketo, Salesforce Marketing Cloud, or similar platforms, customer journey mapping, and/or multi-location service-based organizations

Responsibilities

• Support lifecycle marketing campaigns across acquisition, onboarding, retention, renewal, and win-back stages
• Help build and manage automated email campaigns and nurture programs
• Coordinate content creation for blogs, newsletters, email, social media, and customer education materials
• Manage editorial calendars and keep content production on track
• Review customer-facing communications for accuracy and brand consistency
• Help track customer feedback, engagement metrics, and sentiment to spot trends
• Support public relations efforts, including press releases, media monitoring, and online review management
• Partner with teams across Marketing, Customer Experience, Sales, and Operations to keep projects moving
• Prepare reports on campaign performance and customer insights for stakeholders

Skills

Lifecycle marketing

Content marketing

Email marketing

CRM experience

Strong writing

Project coordination

Brand consistency

Education

Bachelor's degree in Marketing or related field

Tools

HubSpot

Marketo

Salesforce Marketing Cloud

CRM platforms

Marketing automation

Job description

Plunkett's Pest Control in Fridley, MN is seeking a Lifecycle & Content Marketing Coordinator to support campaigns across the customer journey, create content, coordinate communications, and maintain brand voice across channels.

Ideal candidates have a Bachelor's in Marketing or related field, 2–4 years of marketing experience, strong writing/editing, and familiarity with CRM/email marketing; HubSpot/Marketo experience is a plus.