Legal Business Development Strategist

Winston Staffing

Roseland (NJ)

On-site

USD 70,000 - 110,000

Full time

2 days ago

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Job summary

Winston Staffing is seeking a Law Firm Business Development Specialist to collaborate across practice groups and own day-to-day BD activities that fuel firm growth. You will support attorney BD plans, conduct market research, manage pipelines, and help create tailored client materials.

You’ll coordinate thought leadership content, develop marketing collateral, and assist with awards, directory submissions, and post-event analysis.

Qualifications

Bachelor's degree required; advanced degree a plus.
Minimum of three years of experience in business development or marketing, with legal or professional services experience strongly preferred.
Strong organizational skills with the ability to manage multiple priorities simultaneously and a keen attention to detail.

Responsibilities

Attorney Business Development Support. Support the execution of attorney business development plans, tracking action items, and coordinating follow-up activities to keep BD initiatives moving forward.
Research & Market Intelligence. Research industry trends, competitors, and emerging issues that impact clients and prospects to help inform the firm's BD strategies and plans.
Pipeline Management & CRM. Keep the firm's business development pipeline organized and up to date - tracking new opportunities, client relationships, and cross-selling efforts.
Experience Tracking. Compile, organize, and track matter descriptions to maintain practice group experience lists.
Presentations & Proposals. Prepare tailored materials for client meetings, presentations, and pitch opportunities.
Marketing Collateral. Assist in developing new marketing materials and ensure all existing materials remain current, accurate, and polished.
Awards, Rankings, and Recognition. Prepare directory submissions and award nominations, including gathering data and crafting compelling messaging.
Communications & Thought Leadership. Collaborate with attorneys and the MBD Team on thought leadership content, including client alerts, newsletters, podcasts, and videos.
Events and Sponsorships. Evaluate event and sponsorship opportunities, coordinate with the firm's Events Team on execution and post-event follow-up, and track ROI to ensure these investments drive meaningful business development results.