Lead UX Product Designer / Prototyper

Target; Minneapolis (MN); Hybrid; USD 126,000 - 228,000; Full time

Job summary

Join Target as a Lead UX Designer where you will innovate and enhance digital experiences. Collaborate with a team focused on creating seamless guest interactions through compelling prototypes and design technology. Make a significant impact on how millions connect with the brand everyday.

Benefits

Comprehensive health benefits

401(k)

Employee discount

Paid time off

Qualifications

• 7+ years of experience in UX, including senior or lead capacity.
• Proven track record using prototyping to explore and influence.
• Fluency in design systems and modern interaction paradigms.

Responsibilities

• Build high-fidelity, multi-sensory prototypes.
• Mentor designers in prototyping practices.
• Lead cross-functional design sprints.

Skills

Prototyping

Communication

Storytelling

UX Design

Generative AI for Design

Education

Bachelor’s degree in Design or related field

Tools

Figma

Principle

Framer

Cursor

Job description

The pay range is $126,600.00 - $227,900.00

Pay is based on several factors which vary based on position.These include labor markets and in some instancesmay include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves.Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation.Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits.

About Target

Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Learn more about Target here.

Target UX is a group of design, content, research, and accessibility practitioners and experts, with a passion for improving and innovating our digital experiences for Target’s guests, team members, and partners. Here, we pride ourselves on designing tangible, inspiring, and impactful solutions that serve all aspects of our business– and being a part of the team means you will play a critical role for Target’s digital experience by increasing ease, simplicity, value, and delight for every touchpoint.

About the team

The Emerging Experiences team focuses on future-forward guest experiences that are seamless, inspiring, and full of possibility. We imagine what’s next for Target’s digital and physical touchpoints—and bring those ideas to life through immersive, high-fidelity storytelling.

This team works across the ecosystem—collaborating with product, engineering, brand, stores, and enterprise strategy—to prototype the future and make it real. We're here to create clarity in complexity. At Target, design isn’t just how something works—it’s how it feels. It’s how we bring joy to everyday life, through moments of clarity, emotion, and care.

About the role

As a Lead UX Designer with a focus on experience prototyping and design technology,you’ll blend strategy and craft to bring clarity to complexity. You’ll use prototyping as a tool for alignment, exploration, and experimentation—helping teams imagine, test, and evolve bold new experiences that reflect Target’s values and serve our guests in meaningful ways.

You’ll help shape vision in ambiguous spaces, co-lead sprints that combine near-term iteration with long-term ambition, and bring together design, technology, and storytelling to influence investment and execution across Target’s ecosystem.

Your work will help millions of guests feel more connected, empowered, and inspired every time they interact with Target.

Responsibilities

• Build high-fidelity, multi-sensory prototypes to test concepts and drive alignment—using interaction, motion, sound, and visuals to tell stories that stick

• Use rapid prototyping, testing, and signal gathering to evaluate desirability, feasibility, and directional impact of new experience concepts

• Contribute to the evolution of Target’s prototyping practice—exploring new tools, workflows, and methods to help teams move faster from vision to validation

• Mentor designers in prototyping practices, experimentation methods, and storytelling craft

• Lead cross-functional design sprints that explore emerging behaviors, tech opportunities, and business possibilities

• Translate fuzzy opportunities into experience models, service blueprints, and future-state journeys

• Design with an eye toward scale—creating systems, patterns, and interaction models that can be extended across digital and omni-channel platforms

• Partner with senior leaders across product, UX, marketing, and stores to shape strategy through design

• Contribute to a strong design culture that values inclusivity, expressiveness, systems thinking, and guest-centered innovation

About you

• 7+ years of experience in UX, including several in a senior or lead capacity

• Proven track record using prototyping to explore, align, and influence—at multiple fidelities, using tools and generative AI for design, development, and prototyping (such as Figma, Principle, Framer, Cursor, Lovable; ability to write markup and/or develop in HTML, JS, SwiftUI, Jetpack Compose is a plus)

• Fluency in design systems, UX patterns, and modern interaction paradigms across devices

• Strong communication and storytelling skills—you can bring partners along through concept decks, prototypes, and vision artifacts

• Experience driving cross-functional efforts, co-leading with product and engineering, and helping teams align through ambiguity

• A passion for inclusive design, accessibility, and delivering joyful experiences that connect with real human needs

Highly relevant experience

• Experience in motion design, animation, or sound design for interactive experiences

• Familiarity with GenAI tools as part of the ideation or prototyping workflow

• Background in service design or omni-channel experience strategy

• Experience leading design sprints or early-stage product development in large orgs or startups

Portfolio guidance

To be considered, please include a portfolio that demonstrates:

• High-fidelity prototyping (at multiple fidelities, including interaction/motion)

• Experience strategy or vision work (e.g. journey maps, blueprints, future-state flows)

• Examples of how your work drove alignment, influenced decisions, or shaped outcomes across teams

This position may be considered for a Remote or Hybrid (known internally at Target as "Flex for Your Day") work arrangement based on Target's needs. A Remote work arrangement means the team member worksfull-time from home oran alternatelocation that's not a Target location, does not have a desk at a Target location and may travel to HQ up to 4 times a year. A Hybrid/Flex for Your Day work arrangement means the team member's core role may be performed either remote or onsite at a Target location depending upon what your role, team and tasks require for that day. Work duties cannot be performed outside of the country of the primary work location, unless otherwise prescribed by Target.

Benefits Eligibility

Please paste this url into your preferred browser to learn about benefits eligibility for this role: https://tgt.biz/BenefitsForYou_E

Americans with Disabilities Act (ADA)

In compliance with state and federal laws, Target will make reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, please reach out to [e-mail] deadline is : 06/29/2025