Lead Strategist, Marketing

829 Studios; Lexington (KY); Remote; USD 90,000 - 130,000; Full time

Benefits offered by this job

401K plan with 4% Safe Harbor employer

Life Insurance

Health insurance with employer premium

Vision coverage at 100% employer

Summer Fridays

FSA program

Training & conference funding

Job summary

829 Studios is seeking a Lead Paid Search Strategist to own and optimize campaigns for a portfolio of enterprise clients. You’ll coordinate with marketing peers, mentor junior teammates, and contribute to cross‑departmental initiatives while driving measurable outcomes.

You will strategically plan, launch, and manage multiple paid advertising campaigns, partner with clients to align goals, and continuously improve reporting and analytics across platforms.

Qualifications

• 6–8+ years managing paid advertising programs, preferably in an agency setting.
• Strong mastery of Google Ads and Facebook Ads.
• Proficient in Google Sheets, Slides, Docs; experienced with analytics platforms (GA, HubSpot Analytics).

Responsibilities

• Manage a portfolio of enterprise clients and execute campaigns across channels.
• Prepare client deliverables from kickoff to rolling reports.
• Update clients on status of digital initiatives and business goals.
• Mentor junior colleagues and potentially manage direct reports.
• Drive departmental process improvements and cross‑team collaboration.

Skills

Paid ads management

Client leadership

Analytics interpretation

Project coordination

Mentoring/leadership

Tools

Google Ads

Facebook Ads

Google Analytics

HubSpot Analytics

Google Tag Manager

Data Studio

NinjaCat

TapClicks

ClickUp

Asana

Monday.com

WordPress

Job description

The Lead Paid Search Strategist position is a senior level, client-facing role within 829’s Marketing Services department. You’ll manage a portfolio of our largest, enterprise clients, executing campaigns and coordinating with colleagues across marketing disciplines to drive collective success.

This role provides the opportunity not only to dive deep into paid ads, but also learn on a broader scope about different areas of 829’s marketing business. You’ll also have the opportunity to mentor and coach junior colleagues and peers - and if interested - manage direct reports over time. Strategize, develop, and simultaneously maintain multiple digital advertising campaigns for a portfolio of enterprise sized businesses.Update clients regularly as to the status of their digital initiatives.Prepare client deliverables from project kickoff documents to rolling reporting.Advise clients on how to best accomplish their business goals through digital advertising.Serve as a technical resource to other departments, committees, and your peers.Conceptualize, vocalize, and implement departmental process improvements.

A minimum of 6-8 years managing paid advertising programs, preferably in an agency setting.Thorough understanding of various paid advertising tool sets such as Google Ads and Facebook Ads.Proficiency in Google Sheets, Google Slides, and Google Docs.Deep understanding of analytics tools such as Google Analytics, Hubspot Analytics, or similar.Experience with project management tools such as ClickUp, Asana, or Monday.com.Experience with pixeling and conversion tracking via Google Tag Manager or other means.Experience with reporting tools such as Google Data Studio, NinjaCat, TapClicks, or similar.Exceptional time management and organization skills.Experience juggling multiple projects and paid advertising campaigns simultaneously.Familiarity with WordPress or a similar CMS.Experience training and mentoring more junior team members.Remote Workplace.

You have the option to work at our office in Boston or remotely in one of these states: Receive generous paid vacation benefits that increase each year you’re with us, 14 Company Holidays, and Summer Fridays from Memorial Day through Labor Day.~401K plan with 4% Safe Harbor employer match after one year of employment and financial literacy services provided through our retirement provider.~ Life Insurance Benefit.

Short Term Disability Benefit.

Choose from several competitive healthcare plans for you and your family with 80% employer coverage for all medical and dental premiums, 100% employer coverage for vision, and the option to participate in the FSA program.~ Allocate pre-tax funds towards your commute to save up to 40% per year in transportation expenses.~ Access to monthly team-led webinars, exclusive 829-cohort based learning, digital course platforms, and funding opportunities to attend national conferences and events.

At 829 Studios, we boldly embrace diversity, inclusivity, and equal opportunity. We are an Equal Opportunity Employer that is committed to equal employment opportunities regardless of race, religion, creed, color, sex, pregnancy, sexual orientation, gender, gender identity, national origin, disability, mental illness, age, ancestry, genetic information, military service, or any other status protected under applicable federal, state, or local laws.829 Studios is a Boston-based integrated digital marketing agency with a mission to propel organizations to unlock their full potential and accomplish their most ambitious goals. We harness the power of logic with magic - a balance of data-driven strategy and brand-focused creative. We partner with diverse organizations across various industries and our client list encompasses venture-backed start-ups, publicly traded companies, non-profits, and more. By committing not only to our growth as a company, but the development of our employees and teams’, we have created a collaborative environment that fosters ingenuity and promotes diversity, equity, inclusion, and belonging values within our community. 5000 Fastest-Growing Privately Held Companies, Adweek 100 Fastest-Growing Digital Agencies, Boston Business Journal's Fast 50 (Massachusetts' 50 Fastest-Growing Private Companies), HubSpot's Top Digital Agencies list, and a we are and employee-certified Great Place to Work.