Lead Product Manager, Fan Experience

SeatGeek; Oregon; Hybrid; USD 152,000 - 220,000; Full time

Benefits offered by this job

Equity stake

Annual bonus

Remote-friendly with flexible office/0

WFH stipend

Unlimited PTO

Family leave 16 weeks

Job summary

SeatGeek is seeking a Lead Product Manager to own the end-to-end fan journey from first touch through landing and checkout, and to ensure consistent experiences across surfaces like price display, credits, and trust signals. You’ll influence strategy and roadmaps across Product, Marketing and partnering teams without direct ownership of a single squad.

You’ll lead cross-functional partners to optimize landing experiences, leverage AI-driven discovery, and drive data-informed decisions that

Qualifications

• 8+ years of product management in consumer e-commerce, marketplaces or travel.
• Proven ability to get work prioritized and shipped by teams you don't manage.
• Working fluency in paid marketing, SEO, AI-driven discovery, and attribution.
• Strong experimentation, analytical and written communication skills.
• Experience with pricing, trust or design-system work that spans many surfaces, and strong attention to detail.
• Bonus: Experience using automation or AI tools to monitor product quality at scale.
• Bonus: live events or ticketing experience.

Responsibilities

• Drive the vision, strategy and metrics for how fans get from marketing channels through landing and checkout.
• Stay on top of discovery changes, including AI assistants, AI-driven search and social commerce.
• Optimize landing experiences so they match ads, emails or searches that brought fans.
• Lead cross-cutting features like price display, credits and incentives, notifications, saved/followed events, trust signals.
• Set up automated quality checks to ensure consistency across surfaces and catch regressions.
• Map the full journey, identify drop-off gaps, and quantify opportunities with data.
• Analyze funnel, channel and experiment results to inform partner teams.
• Run continuous discovery on shopping experiences and generate ideas for experiments.
• Shape roadmaps of Product and Marketing Teams and secure alignment.
• Run working sessions with partner teams to keep journey work on track.
• Work AI-native: prototype ideas with AI tools and share workflows for adoption.
• Champion the fan journey and mentor junior product team members.

Job description

SeatGeek believes live events are powerful experiences that unite humans. With our technological savvy and fan-first attitude we're simplifying and modernizing the ticketing industry.By catering to both fans and rightsholders, we're powering a new, open entertainment ecosystem where fans have effortless access to experiences, and venues have seamless access to their audiences. Because everyone should expect more from ticketing.Most fans don't start their ticket search on SeatGeek. They start with a conversation with ChatGPT, a Google search, an Instagram ad, a team's website, an email, or a link from a friend. What happens in the first few seconds after they land decides whether they find their tickets with us or go back to searching.Today that journey spans many surface areas and responsible teams. We're looking for a Lead Product Manager to focus on the end to end experience, from the first touchpoint through landing and onto the event page, including fans who leave and come back. Once fans land, you'll also own the consistency of the features that follow them across every surface, such as price display and fee transparency, credits and incentives, notifications, saved and followed events, and our guarantee and trust signals. Fans meet these everywhere, yet no single team owns them.This role doesn't have its own squad. You'll deliver through other teams' roadmaps. That means setting the strategy, making the case, and partnering closely with PMs, engineering and design leads, and marketers to turn a fragmented journey into one experience. If you're energized by impact through influence rather than direct ownership of a single surface, this role is for you.

What you'll do

• Drive the vision, strategy and metrics for how fans get from marketing channels (paid search, paid social, SEO, affiliates, partner links, email, push) through landing and through checkout
• Stay on top of how discovery is changing, including AI assistants, AI-driven search and social commerce, and bring those opportunities to the right teams
• Optimize the strategy for landing experiences (performer, venue, category and campaign pages, plus app deep links), so what fans see matches the ad, email or search that brought them
• Lead the charge for cross-cutting features fans meet after they land, such as price display, credits and incentives, notifications, saved and followed events, and trust signals
• Set up automated quality checks that keep the experience consistent as teams ship, from checks that price display, trust signals and other shared features match across surfaces, to evals for AI-powered experiences and AI agents that continuously walk key fan journeys. Use them to catch broken experiences, regressions and drop-off spikes before fans feel them
• Map the full journey, find where fans drop off between teams, and build the case for fixing those gaps with data, research and clear sizing of the opportunity
• Dig into the data yourself: analyze funnel, channel and experiment results, monitor journey metrics for shifts, and turn what you find into clear recommendations for partner teams
• Run continuous discovery on the shopping experience, including fan research, data deep dives and competitive teardowns, and turn what you learn into a steady pipeline of ideas and experiments for partner teams
• Shape the roadmaps of our Product and Marketing Teams. Bring prioritized, well-scoped opportunities into planning and get them committed
• Run regular working sessions with partner teams to keep journey work aligned, sequenced and moving
• Work AI-native: prototype ideas with AI coding tools to win buy-in from partner teams, use AI to synthesize research and data at speed, and share the workflows that work so other PMs adopt them
• Champion the fan journey across the company, celebrate wins, and mentor junior members of the product team

What you have

• 8+ years of product management in consumer e-commerce, marketplaces or travel, including work on acquisition funnels, landing experiences or growth
• A proven ability to get work prioritized and shipped by teams you don't manage
• Working fluency in paid marketing, SEO, AI-driven discovery, and attribution
• Strong experimentation, analytical and written communication skills
• Experience with pricing, trust or design-system work that spans many surfaces, and strong attention to detail
• Bonus: Experience using automation or AI tools to monitor product quality at scale
• Bonus: live events or ticketing experience

Our stack

• Client Platforms : Web, iOS, Android
• Languages : Python, Typescript/Javascript, Swift, Kotlin
• Web Frameworks: React, Next.js ( Node.js )
• CMS: Contentful
• Version control: Git (Gitlab)
• Feature Flag/Experimentation : Eppo, Datadog
• Product Analytics/Reporting: Mixpanel, Looker, Hex
• App Distro for Testing : Firebase, TestFlight
• Design: Figma
• Other Product Management Tools: Claude, ChatGPT, JIRA

Perks

• Equity stake
• Discretionary annual bonus
• Flexible work environment, allowing you to work as many days a week in the office as you'd like or 100% remotely
• A WFH stipend to support your home office setup
• Unlimited PTO
• Up to 16 weeks of fully-paid family leave
• 401(k) matching
• Student loan matching program
• Health, vision, dental, and life insurance
• Up to $25k towards family building, reproductive health services and Gender-affirming care
• $500 per year for wellness expenses

  The salary range for this role is $152,000 - $220,000 USD. This role is equity eligible. In addition, you may receive a discretionary annual bonus based on individual and company performance. Actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, certifications, and specific location.

  SeatGeek is committed to providing equal employment opportunities to all employees and applicants for employment regardless of race, color, religion, creed, age, national origin or ancestry, ethnicity, sex, sexual orientation, gender identity or expression, disability, military or veteran status, or any other category protected by federal, state, or local law. As an equal opportunities employer, we recognize that diversity is a positive attribute and we welcome the differences and benefits that a diverse culture brings. Come join us!