Lead Original Content Producer: Video & Franchises

Sinclair Broadcast Group

New York (NY)

On-site

USD 100,000 - 130,000

Full time

14 days+

Get a reply from this employer

Your resume and cover letter, tailored to exactly what they’re hiring for.

Get past ATS filters

Benefits offered by this job

Retirement plan

Health insurance

Dental and vision insurance

Life and disability insurance

Paid time off

Employee stock purchase plan

Job summary

Sinclair broadcasts AMP Sports is seeking a Senior Creative Producer for Original Content to develop, produce, and launch original video franchises across YouTube, social platforms, and the broader digital ecosystem. You’ll own projects from concept through delivery with talent and production teams, directing in studio or on location and shaping narrative in post-production.

The ideal candidate brings 7+ years creating premium digital video, strong storytelling, and hands-on production

Qualifications

7+ years producing premium original digital video for a media or production company, sports or entertainment brand, agency, creator-led business, or similar.

Responsibilities

Proactively develop, pitch, and produce premium original video franchises, recurring series, tentpole concepts, and shoulder programming built around AMP Sports shows and talent designed to drive audience growth.
Own creative process from concept through delivery, including development, ideation, pre-production through post-production, and final delivery.
Partner with show producers to level up existing programming through creative concepts designed to improve audience growth, retention, and engagement.
Extend the AMP Sports talent and show IP beyond the core podcast, with a particular focus on premium YouTube video, repeatable franchises, and original concepts.
Own the entire production process of original video content in, studio, field, and remote environments, maintaining a high standard of creative and technical execution.
Direct on-camera talent, athletes, and creators in studio and on location, with the ability to shape story, conversation, performance and creative execution.
Lead post-production process, partner with editors and post-production teams to shape narrative through the edit, providing creative direction on larger projects.
Ideate original programming built for discovery, distribution, and growth across YouTube and social platforms; use audience and performance insights to inform creative decisions.
Work with show leads to develop and maintain a pipeline of programming ideas and opportunities; consult on new show launches and talent development when appropriate.
Serve as a flexible senior creative resource across the portfolio, with the ability to step into lead producer responsibilities when needed.
Assist developing and managing project budgets, and hire and oversee freelance production teams, vendors, and other external resources to execute approved concepts.
Other duties as assigned.