Lead, Marketing Operations

Kraft Heinz

Illinois

On-site

USD 142,000 - 177,000

Full time

14 days+
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Benefits offered by this job

Performance-based bonus
Healthcare coverage
Wellbeing programs
Flexible work arrangements

Job summary

Kraft Heinz North America is seeking a Senior Brand Manager of Marketing Operations to own the Creative Process and drive efficiency across brand teams, central marketing functions and agencies. You will lead the evolution of the Creative Process, ensure timely meetings and clear decisions, and empower the sales team with tools and messaging to bring products to market.

This role centers on market-oriented thinking, collaboration, and pace in a dynamic environment, with a competitive base salary

Qualifications

  • Demonstrated fluency in developing, implementing and managing creative processes.
  • Hands-on experience from client or agency side to understand marketer goals.
  • Excellent communication and storytelling to present narratives and gain consensus.
  • Ability to influence broad teams without direct authority through trust and ownership.
  • Models resiliency in a fast-paced environment with competing priorities.

Responsibilities

  • Define and evolve the Kraft Heinz Creative Process to close gaps and improve efficiency.
  • Support Creative Rituals and Routines to ensure meetings lead to clear decisions and ownership.
  • Collaborate with Communications leads on brand teams to optimize processes.
  • Share best practices for Creative Process across business unit brand teams.
  • Support budget management to ensure production efficiencies are implemented.

Skills

Creative leadership
Agency/client experience
Creative process management
Communication & storytelling
Cross-functional influence
Relationship building
Ambiguity navigation

Job description

Define the market position of a product or brand, within the context of the overall product strategy, by conducting competitor analysis and market research, working with the sales team, and driving marketing initiatives to support product or brand awareness and sales. In addition to taking the product to market, this role is responsible for ensuring that the product meets the needs of the market and that data and research gained in the marketplace shape future product direction. Articulate the product and feature benefits and translate them into customer messaging. Give product demonstrations at trade shows and webinars, delivering presentations and creating marketing collateral. Responsible for bringing the product to market, driving adoption, and equipping the sales team with the knowledge and tools to be successful.

Job Description

The SeniorBrandManager ofMarketingOperationsisa leader who will own theCreativeProcess and Creative Rituals and Routinesfor Kraft Heinz North America - leading the implementation,administrationand continuous improvement of the existing process, andevolving it for the future. You will driveefficiencyand alignment across theBusiness Unitbrand teams, Central Marketing functions,and agencies.

Key Components of the Role (Job Responsibilities)

As leader of the Kraft HeinzCreativeProcess, you will play a pivotal role in driving our creative vision,cultureand performance by ensuring that engagement and alignmenthappenin a timely manner:

  • Supportand leadthe evolution of the Kraft Heinz Creative Process byidentifyinggaps, prioritizing opportunities, and building practical plans to improve efficiency and effectiveness.

  • Help supporttheCreative Rituals and Routines tied to the process, making sure meetings are well run and lead to clear decisions, actions, and ownership.

  • Work with Commsleadsonbrand teams tooptimizeIATprocesses, providing guidance,toolsand support tomaximize efficiency.

  • Identifyand share Creative Process best practices across the business unit brand teams

  • Support the budget management process- ensuring productionefficienciesareimplementedwherenecessary.

Qualifications

  • Acurious, courageous, collaborative leader,passionate aboutcreative processandimplementation.

  • Hands-on experience via client and/or agency-side roles to understand the point ofview, goals andintentionof marketers and their agency partners.

  • Demonstrated fluency indeveloping,implementingand managing creativeprocesses.

  • Excellent communication,organizationand relationship buildingskills.Comfortbuildingclear narrativedecks, presenting&gaining consensusfrom key collaborators.

  • Ability toinfluencebroadteamsat various levelswithout direct authoritythroughtrust andownership

  • Modelsresiliency in a dynamic, fast paced work environment where ideas and opportunities happen fast and require flexibility requiring simultaneous project management and "never settle" demeanor.A mindset of"excellence."

  • Ability to drive the agendaandsuccess inambiguous situations,where path needs to be built.

Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz' strategy and values.

New Hire Base Salary Range:

$141,500.00 - $176,900.00

Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.

The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors

Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and savingfor the future, we offer plans tailored to meet you and your family's needs. Coveragefor benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.

Wellbeing: We offer events, resources, and learning opportunities that inspire aphysical, social, emotional, and financial well-being lifestyle for our employees and their families.

You'll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:

  • Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments

  • Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training

  • Emotional - Employee Assistance Program, Wellbeing Programs, Family Support Programs

  • Financial - 401k,Life, Accidental Death & Dismemberment, Disability

Location(s)

Chicago/Aon Center

Kraft Heinz is an Equal Opportunity Employer - Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. In order to ensure reasonable accommodation for protected individuals, applicants that require accommodation in the job application process may contact NAZTAOps@kraftheinz.com for assistance.

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