Lead Gen Marketing Manager - Part-Time Nonprofit

National Equity Project; United States; A distancia; USD 50.000 - 57.000; A tiempo parcial

Ventajas ofrecidas por este puesto de trabajo

Sick Time Off

Voluntary Short-term Disability, Long‑

Life Insurance

Partial Cell Phone & Internet Reimb.

Home Office Equipment Budget

Descripción de la vacante

The National Equity Project (NEP) is seeking a Marketing Manager, Lead Generation to connect the right leaders with NEP’s work. You will integrate website, search, Google Ads, and HubSpot email into a single path from visit to qualified lead, for a part-time schedule up to 20 hours per week.

You will collaborate with the Direct Services team to convert leads into opportunities and support ongoing campaigns.

Formación

• 2+ years in inbound marketing, email marketing, demand generation, or marketing operations.
• Nonprofit or K-12 experience in these areas is a plus.
• Experience with HubSpot or a similar tool, including emails, lists, and simple automations.
• Working knowledge of SEO, Google Ads (Ad Grants a plus), website conversion, and analytics. WordPress and GA4 preferred.
• Strong organizational and follow-through skills; able to manage several campaigns and contributors.
• Commitment to educational equity, youth voice, and shared power.
• Eligible to work in the United States.
• Salary Range: $50,000-$57,000 (part-time)

Responsabilidades

• Build a clear path from first visit to qualified lead.
• Manage website, search, and ads across WordPress, HubSpot, and related assets; optimize pages and forms.
• Run HubSpot email campaigns, lists, and automated follow-ups; ensure proper lead follow-up and data hygiene.
• Coordinate campaigns and report results; manage timelines, assets, approvals, and webinars/events; share monthly performance reports.

Conocimientos

Inbound marketing

Email marketing

Demand generation

Marketing operations

Herramientas

HubSpot

WordPress

Google Analytics 4

Google Ads

Descripción del empleo

The National Equity Project (NEP) is seeking a Marketing Manager, Lead Generation to connect the right leaders with NEP’s work. You will integrate website, search, Google Ads, and HubSpot email into a single path from visit to qualified lead, for a part-time schedule up to 20 hours per week.

You will collaborate with the Direct Services team to convert leads into opportunities and support ongoing campaigns.