Lead Data Analyst, Personalization & AI Analytics

Disney Entertainment and ESPN Product & Technology; New York (NY); On-site; USD 142,000 - 208,000; Full time

Job summary

Lead Data Analyst role supporting Disney+ and Hulu personalization strategy within the Product & Technology Analytics team. You will own large-scale analyses of product performance and user behavior, applying statistical modeling, experimentation, and causal inference to surface opportunities and shape product strategy.

You will drive personalization experiment design and execution, covering power analysis, metric selection, SQL/Python analysis, interpretation, and stakeholder recommendations.

Qualifications

• Bachelor’s degree in a technical field.
• 7+ years of data analytics experience, including 3+ years in a lead role.
• Advanced SQL and Python skills with large datasets and notebook workflows.
• Experience with experimentation, statistics, hypothesis testing, and causal inference.
• Product analytics experience including user behavior analysis and feature performance.
• Experience building analyses, dashboards, and visualizations in Looker/Tableau.
• Proven ability to lead end-to-end analytical projects and communicate with executives.
• Experience building or applying AI-assisted analytics tools.

Responsibilities

• Own large-scale analyses of product performance and user behavior using statistical modeling, experimentation, and causal inference.
• Drive personalization experiment design and execution, including power analysis and metric selection.
• Collaborate with product and data engineering to improve data quality and instrument features.
• Advance AI-assisted analytics tools and workflows to increase speed, scale, and quality of analysis.
• Investigate product issues and rapidly answer complex business questions using large datasets.

Skills

SQL

Python

Statistical analysis

Experimentation

Product analytics

Data visualization

Leadership

Stakeholder communication

Education

Bachelor’s degree

Master’s degree (preferred)

Tools

Looker

Tableau

Job description

Lead Data Analyst role supporting Disney+ and Hulu personalization strategy within the Product & Technology Analytics team. You will own large-scale analyses of product performance and user behavior, applying statistical modeling, experimentation, and causal inference to surface opportunities and shape product strategy.

You will drive personalization experiment design and execution, covering power analysis, metric selection, SQL/Python analysis, interpretation, and stakeholder recommendations.