Lead Creative Producer: High-Impact D2C Ads

Ruby Labs Ltd; Georgia; Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Remote Work Environment

Unlimited PTO

Paid National Holidays

Company-provided MacBook

Flexible Independent Contractor

Job summary

Ruby Labs Ltd. is seeking a highly systematic Lead Creative Producer to own the ad creative for our core D2C subscription product.

You will lead a team of about 10, set the creative strategy, and ensure every ad meets a high quality standard. You will report to the CMO and UA Lead, analyze results in depth, and build production systems that speed up output while driving ROI across Meta, Google, Microsoft, Snapchat, TikTok and Applovin.

Qualifications

• 6+ years in performance marketing, producing ad creative for D2C app or SaaS subscription products.
• Proven track record of high-spend winning ads that held CPA and ROI targets as spend scaled.
• Hands-on experience creating ad concepts and creatives yourself, not only managing others.
• Experience directly leading and developing a cross-functional creative team, including producers and designers.
• Hands-on knowledge of Meta, Google, Microsoft, Snapchat, TikTok, and Applovin, including ad policy compliance and keeping accounts healthy.
• Ability to read creative-level data independently and build structured testing frameworks.
• Experience implementing processes, systems, and AI-enabled workflows that measurably increased creative production speed.

Responsibilities

• Own the creative strategy and the hands-on concepting for campaigns.
• Lead and develop a cross-functional creative team across producers and designers.
• Implement processes, briefs, templates, workflows, and automation to speed production.
• Set output, quality, and testing velocity standards and provide actionable feedback.
• Collaborate with UA to deliver high-performing creatives across major networks.
• Maintain policy compliance and ensure every ad meets network requirements.

Skills

Performance marketing

Ad concepting

Team leadership

Data-driven

Cross-functional collaboration

Ad network knowledge

Tools

Meta Ads

Google Ads

Microsoft Ads

Snapchat Ads

TikTok Ads

Applovin

Job description

Ruby Labs Ltd. is seeking a highly systematic Lead Creative Producer to own the ad creative for our core D2C subscription product.

You will lead a team of about 10, set the creative strategy, and ensure every ad meets a high quality standard. You will report to the CMO and UA Lead, analyze results in depth, and build production systems that speed up output while driving ROI across Meta, Google, Microsoft, Snapchat, TikTok and Applovin.